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Water Purifier Market

Global Water Purifier Market Size, Share, Trends, Forecast: By Technology Type: Gravity Purifiers, RO Purifiers, UV Purifiers, Sediment Filter, Water Softener, Others; By Distribution Channel: Retail Stores, Direct Sales, Online; By End Use: Industrial, Commercial, Household, Others; Regional Analysis; Competitive Landscape; 2024-2032

Global Water Purifier Market Outlook

The global water purifier market attained a value USD 49.37 billion in 2023. The market is further expected to grow in the forecast period of 2024-2032 at a CAGR of 8.5% to reach USD 102.70 billion in 2032.

 

Water Purifier Market

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As the drinking water levels decline, the demand for these purifiers have increased worldwide. The rapid urbanization and growing industrialization are also aiding the market growth. Furthermore, increasing consumer awareness about safe potable water consumption has a positive impact on the global sales of the product.

 

Properties and Applications

Water purifier is used to extract impurities such as toxins, bacteria, chemical substances, damaging gases and other dissolved solids from water. Thus, they help decrease the amount of particulate material from water and reduce the risk of waterborne diseases.

 

Water Purifier Market By Segments

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The players in the water purifier market are focused on launching  products with advanced technology for the product. The technologies used in the water purifier market are gravity purifiers, RO, UV, sediment filter, softener, and others.

The market can be broadly categorised on the basis of its end-use segments into:

  • Industrial
  • Commercial
  • Household
  • Others

Due to the decreased water quality, the growth in urbanization, and increased incidences of waterborne diseases, the water purifying sector has become more popular among household consumers.  Such purifiers are distributed within the market through retail stores and direct sales, and online platforms. The EMR report looks into the regional markets of the product like North America, Latin America, Europe, the Middle East and Africa, and the Asia Pacific markets.

 

Market Analysis

Decreasing water quality is a severe risk to health. It presents enormous health hazards that cause different waterborne diseases. Most public water supplies in metropolitan zones are not secure for drinking and require decontamination from heavy metal, virus, cyst, bacteria and other toxins. In the coming years, industrialization is anticipated to increase, leading to rise in pollution, thus, increasing demand for water purifiers.

The growth of water purifier market is driven by increased disposable income in emerging countries. In developing nations, demand for water treatment technologies has been driven by a rise in municipalities ' access to safe water and an increase in the amount of recycling processes. RO and UV purifying technologies account for the major market share of the global water purifier market. Due to their effectiveness, low electricity consumption, and periodic technological innovation, RO and UV water purification technologies are commonly implemented all over the globe.

 

Water Purifier Market By Region

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Competitive Landscape

The report presents a detailed analysis of the following key players in the global water purifier market, looking into their capacity, market shares, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:

  • Unilever 
  • Panasonic Corporation 
  • LG Electronics 
  • Kinetico Incorporated 
  • Eureka Forbes 
  • Whirlpool 
  • KENT RO Systems Ltd. 
  • A.O. Smith Water Technologies 
  • Aquatech International LLC 
  • Mitsubishi Chemical Cleansui Corporation. 
  • Others

The EMR report gives an in-depth insight into the market by providing a SWOT analysis as well as an analysis of Porter’s five forces.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Technology Type
  • Distribution Channel
  • End Use
  • Region
Breakup by Technology Type
  • Gravity Purifiers
  • RO Purifiers
  • UV Purifiers
  • Sediment Filter
  • Water Softener
  • Others
Breakup by Distribution Channel
  • Retail Stores
  • Direct Sales
  • Online
Breakup by End Use
  • Industrial
  • Commercial
  • Household
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Unilever 
  • Panasonic Corporation 
  • LG Electronics 
  • Kinetico Incorporated 
  • Eureka Forbes 
  • Whirlpool 
  • KENT RO Systems Ltd. 
  • A.O. Smith Water Technologies 
  • Aquatech International LLC 
  • Mitsubishi Chemical Cleansui Corporation. 
  • Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Water Purifier Market Analysis
    8.1    Key Industry Highlights
    8.2    Global Water Purifier Historical Market (2018-2023) 
    8.3    Global Water Purifier Market Forecast (2024-2032)
    8.4    Global Water Purifier Market by Technology Type
        8.4.1    Gravity Purifiers
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    RO Purifiers
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
        8.4.3    UV Purifiers
            8.4.3.1    Historical Trend (2018-2023)
            8.4.3.2    Forecast Trend (2024-2032)
        8.4.4    Sediment Filter
            8.4.4.1    Historical Trend (2018-2023)
            8.4.4.2    Forecast Trend (2024-2032)
        8.4.5    Water Softener
            8.4.5.1    Historical Trend (2018-2023)
            8.4.5.2    Forecast Trend (2024-2032)
        8.4.6    Others
    8.5    Global Water Purifier Market by Distribution Channel
        8.5.1    Retail Stores
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Direct Sales
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
        8.5.3    Online
            8.5.3.1    Historical Trend (2018-2023)
            8.5.3.2    Forecast Trend (2024-2032)
    8.6    Global Water Purifier Market by End Use
        8.6.1    Industrial
            8.6.1.1    Historical Trend (2018-2023)
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Commercial
            8.6.2.1    Historical Trend (2018-2023)
            8.6.2.2    Forecast Trend (2024-2032)
        8.6.3    Household
            8.6.3.1    Historical Trend (2018-2023)
            8.6.3.2    Forecast Trend (2024-2032)
        8.6.4    Others
    8.7    Global Water Purifier Market by Region     
     8.7.1    North America
         8.7.1.1    Historical Trend (2018-2023) 
         8.7.1.2    Forecast Trend (2024-2032)
     8.7.2    Europe
         8.7.2.1    Historical Trend (2018-2023) 
         8.7.2.2    Forecast Trend (2024-2032)
     8.7.3    Asia Pacific
         8.7.3.1    Historical Trend (2018-2023) 
         8.7.3.2    Forecast Trend (2024-2032)
     8.7.4    Latin America
         8.7.4.1    Historical Trend (2018-2023) 
         8.7.4.2    Forecast Trend (2024-2032)
     8.7.5    Middle East and Africa
         8.7.5.1    Historical Trend (2018-2023) 
         8.7.5.2    Forecast Trend (2024-2032)
9    North America Water Purifier  Market Analysis
    9.1    United States of America 
        9.1.1    Historical Trend (2018-2023) 
        9.1.2    Forecast Trend (2024-2032)
    9.2    Canada
        9.2.1    Historical Trend (2018-2023) 
        9.2.2    Forecast Trend (2024-2032)
10    Europe Water Purifier Market Analysis
    10.1    United Kingdom
        10.1.1    Historical Trend (2018-2023) 
        10.1.2    Forecast Trend (2024-2032)
    10.2    Germany
        10.2.1    Historical Trend (2018-2023) 
        10.2.2    Forecast Trend (2024-2032)
    10.3    France
        10.3.1    Historical Trend (2018-2023) 
        10.3.2    Forecast Trend (2024-2032)
    10.4    Italy
        10.4.1    Historical Trend (2018-2023) 
        10.4.2    Forecast Trend (2024-2032)
    10.5   Others
11    Asia Pacific Water Purifier Market Analysis
    11.1    China
        11.1.1    Historical Trend (2018-2023) 
        11.1.2    Forecast Trend (2024-2032)
    11.2    Japan
        11.2.1    Historical Trend (2018-2023) 
        11.2.2    Forecast Trend (2024-2032)
    11.3    India
        11.3.1    Historical Trend (2018-2023) 
        11.3.2    Forecast Trend (2024-2032)
    11.4    ASEAN
        11.4.1    Historical Trend (2018-2023) 
        11.4.2    Forecast Trend (2024-2032)
    11.5    Australia
        11.5.1    Historical Trend (2018-2023) 
        11.5.2    Forecast Trend (2024-2032)
    11.6    Others
12    Latin America Water Purifier Market Analysis
    12.1    Brazil
        12.1.1    Historical Trend (2018-2023) 
        12.1.2    Forecast Trend (2024-2032)
    12.2    Argentina
        12.2.1    Historical Trend (2018-2023) 
        12.2.2    Forecast Trend (2024-2032)
    12.3    Mexico
        12.3.1    Historical Trend (2018-2023) 
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Middle East and Africa Water Purifier Market Analysis
    13.1    Saudi Arabia
        13.1.1    Historical Trend (2018-2023) 
        13.1.2    Forecast Trend (2024-2032)
    13.2    United Arab Emirates
        13.2.1    Historical Trend (2018-2023) 
        13.2.2    Forecast Trend (2024-2032)
    13.3    Nigeria
        13.3.1    Historical Trend (2018-2023) 
        13.3.2    Forecast Trend (2024-2032)
    13.4    South Africa
        13.4.1    Historical Trend (2018-2023) 
        13.4.2    Forecast Trend (2024-2032)
    13.5    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Value Chain Analysis
16    Price Analysis
17    Competitive Landscape

    17.1    Market Structure
    17.2    Company Profiles
        17.3.1    Unilever 
            17.3.1.1    Company Overview
            17.3.1.2    Product Portfolio
            17.3.1.3    Demographic Reach and Achievements
            17.3.1.4    Financial Summary
            17.3.1.5    Certifications
        17.3.2    Panasonic Corporation
            17.3.2.1    Company Overview
            17.3.2.2    Product Portfolio
            17.3.2.3    Demographic Reach and Achievements
            17.3.2.4    Financial Summary
            17.3.2.5    Certifications
        17.3.3    LG Electronics
            17.3.3.1    Company Overview
            17.3.3.2    Product Portfolio
            17.3.3.3    Demographic Reach and Achievements
            17.3.3.4    Financial Summary
            17.3.3.5    Certifications
        17.3.4    Kinetico Incorporated
            17.3.4.1    Company Overview
            17.3.4.2    Product Portfolio
            17.3.4.3    Demographic Reach and Achievements
            17.3.4.4    Financial Summary
            17.3.4.5    Certifications
        17.3.5    Eureka Forbes 
            17.3.5.1    Company Overview
            17.3.5.2    Product Portfolio
            17.3.5.3    Demographic Reach and Achievements
            17.3.5.4    Financial Summary
            17.3.5.5    Certifications
        17.3.6    Whirlpool
            17.3.6.1    Company Overview
            17.3.6.2    Product Portfolio
            17.3.6.3    Demographic Reach and Achievements
            17.3.6.4    Financial Summary
            17.3.6.5    Certifications
        17.3.7    KENT RO Systems Ltd.
            17.3.7.1    Company Overview
            17.3.7.2    Product Portfolio
            17.3.7.3    Demographic Reach and Achievements
            17.3.7.4    Financial Summary
            17.3.7.5    Certifications
        17.3.8    A.O. Smith Water Technologies
            17.3.8.1    Company Overview
            17.3.8.2    Product Portfolio
            17.3.8.3    Demographic Reach and Achievements
            17.3.8.4    Financial Summary
            17.3.8.5    Certifications
        17.3.9    Aquatech International LLC
            17.3.9.1    Company Overview
            17.3.9.2    Product Portfolio
            17.3.9.3    Demographic Reach and Achievements
            17.3.9.4    Financial Summary
            17.3.9.5    Certifications
        17.3.10    Mitsubishi Chemical Cleansui Corporation.
            17.3.10.1    Company Overview
            17.3.10.2    Product Portfolio
            17.3.10.3    Demographic Reach and Achievements
            17.3.10.4    Financial Summary
            17.3.10.5    Certifications
        17.3.11    Others
18    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    Global Water Purifier Market: Key Industry Highlights, 2018 and 2032
2.    Global Water Purifier Historical Market: Breakup by Technology Type (USD Billion), 2018-2023
3.    Global Water Purifier Market Forecast: Breakup by Technology Type (USD Billion), 2024-2032
4.    Global Water Purifier Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
5.    Global Water Purifier Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
6.    Global Water Purifier Historical Market: Breakup by End Use (USD Billion), 2018-2023
7.    Global Water Purifier Market Forecast: Breakup by End Use (USD Billion), 2024-2032
8.    Global Water Purifier Historical Market: Breakup by Region (USD Billion), 2018-2023
9.    Global Water Purifier Market Forecast: Breakup by Region (USD Billion), 2024-2032
10.    North America Water Purifier Historical Market: Breakup by Country (USD Billion), 2018-2023
11.    North America Water Purifier Market Forecast: Breakup by Country (USD Billion), 2024-2032
12.    Europe Water Purifier Historical Market: Breakup by Country (USD Billion), 2018-2023
13.    Europe Water Purifier Market Forecast: Breakup by Country (USD Billion), 2024-2032
14.    Asia Pacific Water Purifier Historical Market: Breakup by Country (USD Billion), 2018-2023
15.    Asia Pacific Water Purifier Market Forecast: Breakup by Country (USD Billion), 2024-2032
16.    Latin America Water Purifier Historical Market: Breakup by Country (USD Billion), 2018-2023
17.    Latin America Water Purifier Market Forecast: Breakup by Country (USD Billion), 2024-2032
18.    Middle East and Africa Water Purifier Historical Market: Breakup by Country (USD Billion), 2018-2023
19.    Middle East and Africa Water Purifier Market Forecast: Breakup by Country (USD Billion), 2024-2032
20.    Global Water Purifier Market Structure

Key Questions Answered in the Report

In 2023, the global water purifier market attained a value of nearly USD 49.37 billion.

The market is projected to grow at a CAGR of 8.5% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach about USD 102.70 billion by 2032.

The major drivers of the market include rising disposable incomes, declining drinking water levels, rapid urbanisation, growing industrialisation, and increasing consumer awareness about safe potable water consumption.

The rapid technological advancements act as key drivers for the market.

The major regions in the market include North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

Gravity purifiers, RO purifiers, UV purifiers, sediment filter, and water softener, among others, are the major technology types in the market.

Retail stores, direct sales, and online are the significant distribution channels in the market. 

The product finds extensive end-uses in industrial, commercial, and household sectors, among others.

The key players in the market include Unilever, Panasonic Corporation, LG Electronics, Kinetico Incorporated, Eureka Forbes, Whirlpool, KENT RO Systems Ltd., A.O. Smith Water Technologies, Aquatech International LLC, and Mitsubishi Chemical Cleansui Corporation, among others.

Analyst Review

The global water purifier market attained a value of USD 49.37 billion in 2023 driven by declining drinking water levels and rising consumer awareness about safe potable water consumption. Aided by the technological advancements, the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 8.5%. The water purifier market is projected to reach USD 102.70 billion in 2032. 

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its technology types, the industry can be segmented into gravity purifiers, RO purifiers, UV purifiers, sediment filter, water softener, and others. On the basis of distribution channels, the industry is divided into retail stores, direct sales, and online. On the basis of end-uses, the industry is divided into industrial, commercial, household and others. The major regional markets for water purifiers are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Unilever, Panasonic Corporation, LG Electronics, Kinetico Incorporated, Eureka Forbes, Whirlpool, KENT RO Systems Ltd., A.O. Smith Water Technologies, Aquatech International LLC, and Mitsubishi Chemical Cleansui Corporation, among others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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