The United States dog food market is driven by the high adoption rate of dogs as pets coupled with increasing rescue projects. Further, the dog food market in the US is supported by increased consumer spending on pet care products, driven by a rise in pet ownership and high-income levels. Owning a pet, particularly a dog, offers social comfort, company, security, and an aesthetic sense. According to a study, dogs hold the largest share of the USA companion animals, with about 44.6% Americans owning at least one dog. Further, according to the American Pet Product Association (APPA), more than 69 million United States households have a pet dog. In 2021, spending on pets in the United States reached around USD 123.6 billion.
Fig: Companion Animals, Percent of Households in the USA, 2022

The growing trend of urbanisation, changing family structures, and evolving lifestyles are driving the rise in dog ownership around the world. With more people owning dogs and becoming more aware of their health, there is a greater demand for specialised and commercially available dog food, leading to a significant increase in the size of the market. The availability of natural dog food, coupled with the emergence of e-commerce platforms, is further contributing to the growth of the market.
In March 2024, BARK (NYSE: BARK) unveiled a new collection of dog treats that are inspired by cereals. The launch of this collection is a part of BARK's initiative to expand its consumables business. The new treat collection features four flagship 10-ounce boxes and three resealable 10-ounce bags. Customers can find these treats at Target stores (NYSE: TGT), on target.com, and on bark.co.
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Market Breakup by Product, Pricing, Ingredients, Distribution Channels, and Region:
- The market is segmented based on product into dry dog food, wet dog food, and dog treat.
- By pricing, the market is bifurcated into mass products and premium products.
- Based on ingredients, the market is segmented into animal-derived and plant-derived.
- By distribution channels, the market is segmented into supermarkets and hypermarkets, specialty stores, and online, among others.
- Region-wise, the US dog food market is divided into New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountains, and Far West.
Key Findings of the Report:
- The United States dog food market is driven by the country's high adoption rate of dogs as pets, fueled by increasing rescue projects and consumer disposable incomes.
- Rising trend of rbanization, changing family structures, and evolving lifestyles contribute to the rise in dog ownership. This has resulted in a greater demand for specialized and commercially available dog food.
- The market has experienced significant growth due to increased awareness of pet health, leading to a greater demand for natural dog food, alongside the convenience of e-commerce platforms.
Key Offerings of the Report:
- The EMR report gives an overview of the United States dog food market for the periods (2018-2023) and (2024-2032).
- The report also offers historical (2018-2023) and forecast (2024-2032) market information for the product, pricing, ingredients, distribution channels, and major regions of dog food in the US.
- The report analyses the market dynamics, covering the key demand and price indicators in the market, along with providing an assessment of the SWOT and Porter’s Five Forces models.
The major players in the United States dog food market are Mars Petcare (Mars, Incorporated), Nestlé Purina (Nestlé S.A.,), Diamond Pet Foods (Schell & Kampeter, Inc.), The J.M. Smucker Company, Blue Buffalo Co., Ltd., and Global Pet Care (Spectrum Brands), among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
Key Highlights of the Report
REPORT FEATURES |
DETAILS |
Base Year |
2023 |
Historical Period |
2018-2023 |
Forecast Period |
2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
- Product
- Pricing
- Ingredients
- Distribution Channels
- Region
|
Breakup by Product |
- Dry Dog Food
- Wet Dog Food
- Dog Treat
|
Breakup by Pricing |
- Mass Products
- Premium Products
|
Breakup by Ingredients |
- Animal Derived
- Plant-Derived
|
Breakup by Distribution Channels |
- Supermarkets and Hypermarkets
- Speciality Stores
- Online
- Others
|
Breakup by Region |
- New England
- Mideast
- Great Lakes
- Plains
- Southeast
- Southwest
- Rocky Mountain
- Far West
|
Market Dynamics |
- SWOT Analysis
- Porter's Five Forces Analysis
- Key Indicators for Demand
- Key Indicators for Price
|
Price Analysis |
- Historical Price Trends
- Forecast Price Trends
|
Competitive Landscape |
- Market Structure
- Company Profiles
- Company Overview
- Product Portfolio
- Demographic Reach and Achievements
- Certifications
|
Companies Covered |
- Mars Petcare (Mars, Incorporated)
- Nestlé Purina (Nestlé S.A.,)
- Diamond Pet Foods (Schell & Kampeter, Inc.)
- The J.M. Smucker Company
- Blue Buffalo Co., Ltd.
- Global Pet Care (Spectrum Brands)
- Others
|
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