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Report Overview
The global anti-ageing market value reached USD 73.45 Billion in 2025. The market is expected to grow at a CAGR of 7.50% in the forecast period of 2026-2035 to reach a value of USD 151.38 Billion by 2035.
2025
Base Year
2019-2025
Historical Period
2026-2035
Forecast Period
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The increasing geriatric population is driving the anti-aging market development. As per the World Health Organisation, the number of individuals aged above 60 years is expected to increase to 1.4 billion by 2030. As the number of older people rises, the demand for anti-ageing products and services designed to reduce visible signs of ageing such as age spots and wrinkles is expected to surge. Moreover, the ageing population is likely to encourage key players to develop specialised skincare products such as firming creams, rich moisturisers, and collagen-boosting serums to target concerns like thinning skin and reduced collagen production.
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Gen Z is increasingly investing in preventative skincare such as hydration boosters, antioxidants, and sun protection to prevent premature ageing and preserve skin health. Reportedly, Gen Zs are spending USD 2,000 on beauty products annually. This increasing spending on beauty products is expected to surge the demand for customised anti-ageing products tailored to specific skin concerns and types.
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Women are the primary demographics seeking anti-ageing products and treatments. As per industry reports, nearly 90% of non-surgical skin tightening procedures performed globally are on females. This is prompting key players to develop anti-ageing products and procedures that target signs of ageing such as loss of elasticity, wrinkles, age spots, and sagging among women.
Competitive Landscape
Key anti-ageing market players are actively investing in research and development activities to develop new formulations and treatment methods to address specific signs of ageing like fine lines and wrinkles. Anti-ageing companies are also integrating AI-powered skin analysis tools to analyse the skin conditions of users through online platforms or mobile apps in order to provide personalised recommendations to customers.
Key Industry Players
L’Oréal S.A.
L’Oréal S.A., founded in 1909 and headquartered in Paris, France, is a leading player in the beauty industry. It boasts a brand portfolio of 37 international brands and employs nearly 90,000 individuals. In 2023, the company generated sales of EUR 41.18 billion.
Beiersdorf AG
Beiersdorf AG, founded in 1882 and headquartered in Hamburg, Germany, is a leading beauty company that offers high-quality and innovative skincare products. Some of its prominent brands include NIVEA, La Prairie, Eucerin, Chantecaille, and Hansaplast, among others. The company boasts over 170 affiliates across the world.
The Estée Lauder Companies Inc.
The Estée Lauder Companies Inc., established in 1946 and headquarters in New York, United States, is a leading manufacturer, marketer, and seller of high-quality fragrance, skincare, makeup, and hair care products. Some of its renowned brands include Bumble and bumble, Bobbi Brown Cosmetics, TOM FORD, Clinique, Aramis, The Ordinary, and Too Faced, among others.
Procter & Gamble
Procter & Gamble, established in 1837 and headquartered in Ohio, United States, is one of the world's largest consumer goods companies. Some of its iconic brands include Charmin®, Head & Shoulders®, Always®, Pantene®, and Vicks®, among others. The company’s products are sold and marketed in nearly 70 countries.
Other key players in the anti-ageing market include Unilever, among others.
Anti-Ageing Market Report Snapshots
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2025, the global Anti-ageing market attained a value of nearly USD 73.45 Billion.
The global Anti-ageing market is assessed to grow at a CAGR of 7.50% between 2026 and 2035.
The market is estimated to witness healthy growth in the forecast period of 2026-2035 to reach USD 151.38 Billion by 2035.
The major market drivers include the growing cosmetics and personal care sector, growing concerns regarding physical appearances among consumers, and the surging availability of premium anti-ageing products.
The rising R&D activities, the expansion of distribution channels, and the growing shift towards natural products are the key trends aiding the market.
The market is broken down into North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa.
The leading demography segments in the market are age group, gender, and income.
The significant industries in anti-ageing in the market are skin care industry, hair care industry, and dental care industry.
Anti-wrinkle products, anti-pigmentation products, sunscreen products, and hair care products are the significant product types in the market.
The major devices and technologies in the market are microdermabrasion devices and aesthetic energy devices.
The competitive landscape consists of L’Oréal S.A., Beiersdorf AG, The Estée Lauder Companies Inc., Procter & Gamble, Unilever, among others.
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