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Australia Bicycle Market Size, Share, Trends, Growth, Report: By Product Type: Mountain, Cruiser, Road, Youth, Hybrid; By Design: Regular, Folding; By Price: Low Range, Medium Range, Premium; By Technology: Conventional, Electric; By End Use: Women, Kids, Men; Regional Analysis; Market Dynamics; Competitive Landscape; 2024-2032
Australia Bicycle Market Outlook
The Australia bicycle market size was valued at USD 1.86 billion in 2023. The market is further projected to grow at a CAGR of 5.7% between 2024 and 2032, reaching a value of USD 3.08 billion by 2032.
Key Takeaways
- Over the past year, 36.7% of Australians rode a bike, which is close to the average of 37.2% from 2011 to 2023.
- In 2019, there were approximately 37 mountain bike clubs affiliated with Mountain Bike Australia (MTBA) in Queensland. The state of Queensland alone accounted for 23% of MTBA’s national membership.
- As per industry reports, the estimated 3,41,900 mountain bike participants throughout Australia spend USD 630.8 million annually.
- Mountain biking currently supports 6,095 full-time employees through riding at local trails.
The Australia bicycle market growth is being propelled by several key factors, including the increasing adoption of bicycles as a form of leisure activity, the high preference for bicycles as a convenient form of exercise, the rise in health concerns and fitness consciousness among consumers, and the efforts to roll out infrastructure supporting bicycle commutation.
A notable trend in the market is the increasing popularity of electric bicycles driven by factors like rising traffic congestion, health concerns, and fitness consciousness. This trend is impacting the market positively by offering consumers an eco-friendly and efficient mode of transportation. Additionally, urban areas like Sydney, Melbourne, Brisbane, and Perth are witnessing significant uptake of e-bicycles due to higher population density and well-developed cycling infrastructure.
Additionally, the growth of cycle tourism and services is contributing significantly to the market, with a focus on promoting cycling as a recreational and travel activity. This trend is creating economic benefits, boosting the demand for bicycles, and supporting the overall market growth.
Moreover, efforts by governments and organisations to invest in cycling-related infrastructure and programs are another key trend shaping the Australia bicycle market development. The focus on enhancing cycling infrastructure is encouraging more people to choose cycling as a mode of transport, leading to increased bicycle sales and market expansion. An example is Queensland Cycling Strategy 2017-2027, which aims to promote more cycling by emphasising the importance of safe and connected cycling infrastructure to encourage increased bike riding among various demographics, including women, young people, and other riders who may be less confident or more vulnerable.
Amongst type of bicycles, mountain bicycle segment caters to off-road enthusiasts and adventure seekers, offering rugged designs and features suitable for challenging terrains. This segment has the dominant Australia bicycle market share, driven by the popularity of outdoor activities and recreational cycling. Cruiser bicycles, known for their comfortable designs and leisurely riding experience, target consumers looking for relaxed urban or beach cruising. Road bicycles segment, designed for speed and efficiency on paved roads, is experiencing growth due to the increasing interest in road cycling as a sport and a means of transportation for the commuters.
Market Segmentation
Australia Bicycle Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
- Mountain
- Cruiser
- Road
- Youth
- Hybrid
Market Breakup by Design
- Regular
- Folding
Market Breakup by Price
- Low Range
- Medium Range
- Premium
Market Breakup by Technology
- Conventional
- Electric
Market Breakup by End Use
- Women
- Kids
- Men
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Western Australia
- Australian Capital Territory
- Others
Competitive Landscape
Market players are developing and elevating bicycles with lightweight designs, strong grip wheels, and aerodynamic features, enhancing the cycling experience.
- Sheppard Industries Limited
- Bossi Bicycles
- Apollo Bicycle Company Pty Ltd.
- Down Under Cycles Pty Ltd.
- Hillbrick Bicycles
- MSC Bikes
- EARTH Electric Bikes
- REEF Bikes Pty Ltd.
- Reid Cycles Pty Ltd.
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Design |
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| Breakup by Price |
|
| Breakup by Technology |
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| Breakup by End Use |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Australia Bicycle Market Overview
8.1 Key Industry Highlights
8.2 Australia Bicycle Historical Market (2018-2023)
8.3 Australia Bicycle Market Forecast (2024-2032)
9 Australia Bicycle Market by Product Type
9.1 Mountain
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Cruiser
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.3 Road
9.3.1 Historical Trend (2018-2023)
9.3.2 Forecast Trend (2024-2032)
9.4 Youth
9.4.1 Historical Trend (2018-2023)
9.4.2 Forecast Trend (2024-2032)
9.5 Hybrid
9.5.1 Historical Trend (2018-2023)
9.5.2 Forecast Trend (2024-2032)
10 Australia Bicycle Market by Design
10.1 Regular
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Folding
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
11 Australia Bicycle Market by Price
11.1 Low Range
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Medium Range
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 Premium
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
12 Australia Bicycle Market by Technology
12.1 Conventional
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Electric
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
13 Australia Bicycle Market by End Use
13.1 Women
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Kids
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Men
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
14 Australia Bicycle Market by Region
14.1 New South Wales
14.1.1 Historical Trend (2018-2023)
14.1.2 Forecast Trend (2024-2032)
14.2 Victoria
14.2.1 Historical Trend (2018-2023)
14.2.2 Forecast Trend (2024-2032)
14.3 Queensland
14.3.1 Historical Trend (2018-2023)
14.3.2 Forecast Trend (2024-2032)
14.4 Australian Capital Territory
14.4.1 Historical Trend (2018-2023)
14.4.2 Forecast Trend (2024-2032)
14.5 Western Australia
14.5.1 Historical Trend (2018-2023)
14.5.2 Forecast Trend (2024-2032)
14.6 Others
15 Market Dynamics
15.1 SWOT Analysis
15.1.1 Strengths
15.1.2 Weaknesses
15.1.3 Opportunities
15.1.4 Threats
15.2 Porter’s Five Forces Analysis
15.2.1 Supplier’s Power
15.2.2 Buyer’s Power
15.2.3 Threat of New Entrants
15.2.4 Degree of Rivalry
15.2.5 Threat of Substitutes
15.3 Key Indicators for Demand
15.4 Key Indicators for Price
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Sheppard Industries Limited
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 Bossi Bicycles
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Apollo Bicycle Company Pty Ltd.
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 Down Under Cycles Pty Ltd.
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Hillbrick Bicycles
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 MSC Bikes
16.2.6.1 Company Overview
16.2.6.2 Product Portfolio
16.2.6.3 Demographic Reach and Achievements
16.2.6.4 Certifications
16.2.7 EARTH Electric Bikes
16.2.7.1 Company Overview
16.2.7.2 Product Portfolio
16.2.7.3 Demographic Reach and Achievements
16.2.7.4 Certifications
16.2.8 REEF Bikes Pty Ltd.
16.2.8.1 Company Overview
16.2.8.2 Product Portfolio
16.2.8.3 Demographic Reach and Achievements
16.2.8.4 Certifications
16.2.9 Reid Cycles Pty Ltd.
16.2.9.1 Company Overview
16.2.9.2 Product Portfolio
16.2.9.3 Demographic Reach and Achievements
16.2.9.4 Certifications
16.2.10 Others
17 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Australia Bicycle Market: Key Industry Highlights, 2018 and 2032
2. Australia Bicycle Historical Market: Breakup by Product Type (USD Billion), 2018-2023
3. Australia Bicycle Market Forecast: Breakup by Product Type (USD Billion), 2024-2032
4. Australia Bicycle Historical Market: Breakup by Design (USD Billion), 2018-2023
5. Australia Bicycle Market Forecast: Breakup by Design (USD Billion), 2024-2032
6. Australia Bicycle Historical Market: Breakup by Price (USD Billion), 2018-2023
7. Australia Bicycle Market Forecast: Breakup by Price (USD Billion), 2024-2032
8. Australia Bicycle Historical Market: Breakup by Technology (USD Billion), 2018-2023
9. Australia Bicycle Market Forecast: Breakup by Technology (USD Billion), 2024-2032
10. Australia Bicycle Historical Market: Breakup by End Use (USD Billion), 2018-2023
11. Australia Bicycle Market Forecast: Breakup by End Use (USD Billion), 2024-2032
12. Australia Bicycle Historical Market: Breakup by Region (USD Billion), 2018-2023
13. Australia Bicycle Market Forecast: Breakup by Region (USD Billion), 2024-2032
14. Australia Bicycle Market Structure
Key Questions Answered in the Report
In 2023, the market reached an approximate value of USD 1.86 billion.
The market is expected to grow at a CAGR of 5.7% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 3.08 billion by 2032.
The market is being driven due to demand for bicycles by fitness enthusiasts, introduction of sustainable transportation, such as e-cycles, and the rising adoption of sustainable transport solutions.
Key trends aiding the market expansion include the growing popularity of electric bicycles (e-bikes) driven by factors like technological advancements in e-bike components and government initiatives supporting e-bike adoption, and environmental concerns promoting eco-friendly mobility solutions.
Regions considered in the market are New South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others.
Based on technology, the market segmentations include conventional and electric bicycles.
Mountain, cruiser, road, youth, and hybrid bicycles are considered in the report.
Key players in the market are Sheppard Industries Limited, Bossi Bicycles, Apollo Bicycle Company Pty Ltd, Down Under Cycles Pty Ltd, Hillbrick Bicycles, MSC Bikes, EARTH Electric Bikes, REEF Bikes Pty Ltd, and Reid Cycles Pty Ltd, among others.
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