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Australia Dirt Bike Market Size, Share, Growth, Trends: By Type: Trail Motorcycle, Motocross Motorcycle, Track-racing Motorcycle, Enduro Motorcycle; By Price Range: Low to Mid, High; By Propulsion Type: Electric, Gasoline; By Application: Personal, Commercial, Others; Regional Analysis; Competitive Landscape; 2024-2032
Australia Dirt Bike Market Outlook
The Australia dirt bike market size reached USD 848.98 million in 2023. The market is expected to grow at a CAGR of 5.9% between 2024 and 2032, reaching almost USD 1437.01 million by 2032.
Key Takeaways:
- As per the Federal Chamber of Automotive Industry (FCAI), sales of new dirt bikes have surged by 88.9% in 2021 compared to the corresponding period in 2020.
- During January to March of 2021, over 11,642 new dirt bikes were sold, marking a notable rise from 2020. In contrast, 8,684 new road bikes were sold during the same period, reflecting a 20.9% increase. Overall, first-quarter motorcycle sales totalled 27,256 units, indicating a robust 51% growth compared to 2020.
The Australia dirt bike market is witnessing substantial growth, driven by factors such as increased disposable income, the development of motocross competitions, and the rising popularity of electric dirt motorcycles. These trends have been fuelled by a surge in demand for dirt bikes, particularly among racing and sporting enthusiasts. Major brands are increasingly sponsoring racing events and athletes, further propelling industry expansion. Technological advancements, especially in electric dirt bikes, present new market opportunities amid growing concerns over CO2 emissions.
Australia has experienced a significant uptick in dirt bike sales, attributed partly to the COVID-19 pandemic, which has fuelled a surge in overall motorcycle sales. Dirt bike sales have soared by over 40% in the second quarter of 2020 compared to the previous year. Similarly, new dirt bike sales have skyrocketed by 88.9% in the first quarter of 2021 compared to the same period in 2020, driven by Australians' desire for outdoor activities amid travel restrictions.
Dirt bikes offer an appealing escape from urban environments, promoting fitness and adventure in Australia's diverse landscapes. The country's vast terrain, including mountains, deserts, and bushland, provides an ideal playground for off-road enthusiasts. Electric dirt bikes have emerged as a popular choice, with several manufacturers importing innovative models to Australia.
These motorcycles are designed to tackle rough terrain with rugged tires and suspension systems, offering enhanced durability and performance. Recent advancements in the industry have led to the introduction of technologically advanced products with features like digital dashboards and improved safety measures.
To capitalise on the growing market demand, companies are forming partnerships, making investments, and launching new products to expand their market share and geographical presence. Overall, the dirt bike market in Australia is expected to witness continued growth, driven by consumer preferences for high-speed, attractive design, and off-road capabilities while aiding the Australia dirt bike market development.
Market Segmentation
Australia Dirt Bike Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
- Trail Motorcycle
- Motocross Motorcycle
- Track-racing Motorcycle
- Enduro Motorcycle
Market Breakup by Price Range
- Low to Mid
- High
Market Breakup by Propulsion Type
- Electric
- Gasoline
Market Breakup by Application
- Personal
- Commercial
- Others
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Western Australia
- Australian Capital Territory
- Others
Competitive Landscape
Key players in the dirt bike in Australia design, innovate, and develop technological capabilities and form partnerships to support end users in the market.
- Yamaha Motor Australia Pty. Ltd.
- Honda Australia Pty Ltd.
- KTM Sportmotorcycle GmbH
- Kawasaki Motors Pty Ltd.
- Hornet Industries Pty Ltd.
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
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| Breakup by Price Range |
|
| Breakup by Propulsion Type |
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| Breakup by Application |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Australia Dirt Bike Market Overview
8.1 Key Industry Highlights
8.2 Australia Dirt Bike Historical Market (2018-2023)
8.3 Australia Dirt Bike Market Forecast (2024-2032)
9 Australia Dirt Bike Market by Type
9.1 Trail Motorcycle
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Motocross Motorcycle
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.3 Track-racing Motorcycle
9.3.1 Historical Trend (2018-2023)
9.3.2 Forecast Trend (2024-2032)
9.4 Enduro Motorcycle
9.4.1 Historical Trend (2018-2023)
9.4.2 Forecast Trend (2024-2032)
10 Australia Dirt Bike Market by Price Range
10.1 Low to Mid
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 High
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
11 Australia Dirt Bike Market by Propulsion Type
11.1 Electric
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Gasoline
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Australia Dirt Bike Market by Application
12.1 Personal
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Commercial
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Others
13 Australia Dirt Bike Market by Region
13.1 New South Wales
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Victoria
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Queensland
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Australian Capital Territory
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Western Australia
13.5.1 Historical Trend (2018-2023)
13.5.2 Forecast Trend (2024-2032)
13.6 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Yamaha Motor Australia Pty. Ltd.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Honda Australia Pty Ltd.
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 KTM Sportmotorcycle GmbH
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Kawasaki Motors Pty Ltd.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Hornet Industries Pty Ltd.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Australia Dirt Bike Market: Key Industry Highlights, 2018 and 2032
2. Australia Dirt Bike Historical Market: Breakup by Type (USD Million), 2018-2023
3. Australia Dirt Bike Market Forecast: Breakup by Type (USD Million), 2024-2032
4. Australia Dirt Bike Historical Market: Breakup by Price Range (USD Million), 2018-2023
5. Australia Dirt Bike Market Forecast: Breakup by Price Range (USD Million), 2024-2032
6. Australia Dirt Bike Historical Market: Breakup by Propulsion Type (USD Million), 2018-2023
7. Australia Dirt Bike Market Forecast: Breakup by Propulsion Type (USD Million), 2024-2032
8. Australia Dirt Bike Historical Market: Breakup by Application (USD Million), 2018-2023
9. Australia Dirt Bike Market Forecast: Breakup by Application (USD Million), 2024-2032
10. Australia Dirt Bike Historical Market: Breakup by Region (USD Million), 2018-2023
11. Australia Dirt Bike Market Forecast: Breakup by Region (USD Million), 2024-2032
12. Australia Dirt Bike Market Structure
Key Questions Answered in the Report
The market is estimated to be valued at USD 848.98 million in 2023.
The market is projected to grow at a CAGR of 5.9% between 2024 and 2032.
The revenue generated from the dirt bike market is expected to reach USD 1437.01 million in 2032.
The market is categorised according to its type, which includes trail motorcycle, motocross motorcycle, track-racing motorcycle, and enduro motorcycle.
The key market players are Yamaha Motor Australia Pty. Ltd., Honda Australia Pty Ltd., KTM Sportmotorcycle GmbH, Kawasaki Motors Pty Ltd., Hornet Industries Pty Ltd., and others.
The market is driven by factors that include increased disposable income, the development of motocross competitions, and the rising popularity of electric dirt motorcycles, among others.
The market is categorised according to its application, which includes personal, commercial and others.
In Australia, operating a dirt bike without a license or registration is permissible when conducted on private property and not on state-owned land.
Motocross enjoys significant popularity in both Australia and New Zealand, partly attributed to the temperate climate and ample land resources found in Oceania. Motocross circuits are typically built on diverse terrain, including loamy soil, clay-based soil, and sandy surfaces.
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