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Australia Laundry Appliances Market Size, Share, Forecast: By Product: Electric Smoothing Irons, Washing Machine, Dryers, Others; By Type: Built-in, Freestanding; By Technology: Semi-automatic, Automatic, Others; By Distribution Channel: Multi-brand Stores, Exclusive Stores, Online, Others; Regional Analysis; Competitive Landscape; 2024-2032
Australia Laundry Appliances Market Outlook
The Australia laundry appliances market size was valued at USD 0.98 billion in 2023. The market is further projected to grow at a CAGR of 5.60% between 2024 and 2032, reaching a value of USD 1.61 billion by 2032.
Key Takeaways
- The market is highly dynamic, influenced by technological advancements, evolving consumer preferences, and intense competition among key players like Haier, Panasonic, Samsung, and LG.
- In January 2022, Panasonic introduced new steam generators use high-pressure steam systems to effortlessly press clothes and eliminate wrinkles, catering to various fabrics from delicate silk to tough denim. These models feature large water tank capacities for efficient ironing of larger clothing batches with reduced refill needs.
- The market is witnessing a shift towards high-performance laundry appliances with advanced technological features.
The laundry appliances market in Australia is witnessing a trend towards technological innovation, with a focus on AI-powered capabilities and smart features in products like washing machines and dryers. One example is LG Australia's ezDispense washing machine range, featuring pre-set auto-dosing technology and AI optimisation of wash cycles. This can lead to increased sales and market growth as consumers seek convenient and high-performance laundry solutions.
Sustainability has become a critical factor influencing consumer choices in the Australia laundry appliances market, with a growing preference for eco-friendly appliances that reduce environmental impact. The shift towards eco-friendly appliances aligns with consumer values, driving manufacturers to develop energy-efficient models and environmentally conscious products, influencing purchasing decisions and market dynamics.
Online retail platforms are emerging as preferred distribution channels for purchasing laundry appliances in Australia, offering convenience, accessibility, and a wide range of product options to consumers. The growth of online sales channels expands market reach, provides competitive pricing, and enhances customer experience, influencing the distribution landscape and contributing to the overall Australia laundry appliances market development.
Electric smoothing irons cater to the ironing needs of consumers, offering efficient wrinkle removal for various fabrics. Washing machines are essential household appliances for laundry purposes, available in top-loading and front-loading models with varying capacities. Dryers provide convenient drying solutions for clothes after washing, offering quick and efficient drying cycles to consumers.
Automatic laundry appliances offer advanced features like automatic dosing, load sensing, and cycle optimisation for enhanced user convenience. Semi-automatic appliances, on the other hand, provide a balance between manual control and automation, allowing users to intervene in certain stages of the laundry process while benefiting from automated functions.
Market Segmentation
Australia Laundry Appliances Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product
- Electric Smoothing Irons
- Washing Machine
- Dryers
- Others
Market Breakup by Type
- Built-in
- Freestanding
Market Breakup by Technology
- Semi-automatic
- Automatic
- Others
Market Breakup by Distribution Channel
- Multi-brand Stores
- Exclusive Stores
- Online
- Others
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Australian Capital Territory
- Western Australia
- Others
Competitive Landscape
Market players are tailoring laundry appliances to meet diverse consumer needs and preferences in the market.
- Electrolux Home Products Pty Limited
- Arisit Pty Ltd
- Panasonic Australia Pty Ltd
- LG Electronics Australia Pty Limited
- Hitachi Australia Pty Ltd
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product |
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| Breakup by Type |
|
| Breakup by Technology |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Asia Pacific Laundry Appliances Market Overview
8.1 Key Industry Highlights
8.2 Asia Pacific Laundry Appliances Historical Market (2018-2023)
8.3 Asia Pacific Laundry Appliances Market Forecast (2024-2032)
9 Australia Laundry Appliances Market Overview
9.1 Key Industry Highlights
9.2 Australia Laundry Appliances Historical Market (2018-2023)
9.3 Australia Laundry Appliances Market Forecast (2024-2032)
10 Australia Laundry Appliances Market by Product
10.1 Electric Smoothing Irons
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Washing Machine
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Dryers
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Others
11 Australia Laundry Appliances Market by Type
11.1 Built-in
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Freestanding
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Australia Laundry Appliances Market by Technology
12.1 Semi-automatic
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Automatic
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Others
13 Australia Laundry Appliances Market by Distribution Channel
13.1 Multi-brand Stores
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Exclusive Stores
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Online
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Others
14 Australia Laundry Appliances Market by Region
14.1 New South Wales
14.1.1 Historical Trend (2018-2023)
14.1.2 Forecast Trend (2024-2032)
14.2 Victoria
14.2.1 Historical Trend (2018-2023)
14.2.2 Forecast Trend (2024-2032)
14.3 Queensland
14.3.1 Historical Trend (2018-2023)
14.3.2 Forecast Trend (2024-2032)
14.4 Australian Capital Territory
14.4.1 Historical Trend (2018-2023)
14.4.2 Forecast Trend (2024-2032)
14.5 Western Australia
14.5.1 Historical Trend (2018-2023)
14.5.2 Forecast Trend (2024-2032)
14.6 Others
15 Market Dynamics
15.1 SWOT Analysis
15.1.1 Strengths
15.1.2 Weaknesses
15.1.3 Opportunities
15.1.4 Threats
15.2 Porter’s Five Forces Analysis
15.2.1 Supplier’s Power
15.2.2 Buyer’s Power
15.2.3 Threat of New Entrants
15.2.4 Degree of Rivalry
15.2.5 Threat of Substitutes
15.3 Key Indicators for Demand
15.4 Key Indicators for Price
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Electrolux Home Products Pty Limited
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 Arisit Pty Ltd
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Panasonic Australia Pty Ltd
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 LG Electronics Australia Pty Limited
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Hitachi Australia Pty Ltd
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 Others
17 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Asia Pacific Laundry Appliances Market: Key Industry Highlights, 2018 and 2032
2. Australia Laundry Appliances Market: Key Industry Highlights, 2018 and 2032
3. Australia Laundry Appliances Historical Market: Breakup by Product (USD Billion), 2018-2023
4. Australia Laundry Appliances Market Forecast: Breakup by Product (USD Billion), 2024-2032
5. Australia Laundry Appliances Historical Market: Breakup by Type (USD Billion), 2018-2023
6. Australia Laundry Appliances Market Forecast: Breakup by Type (USD Billion), 2024-2032
7. Australia Laundry Appliances Historical Market: Breakup by Technology (USD Billion), 2018-2023
8. Australia Laundry Appliances Market Forecast: Breakup by Technology (USD Billion), 2024-2032
9. Australia Laundry Appliances Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
10. Australia Laundry Appliances Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
11. Australia Laundry Appliances Historical Market: Breakup by Region (USD Billion), 2018-2023
12. Australia Laundry Appliances Market Forecast: Breakup by Region (USD Billion), 2024-2032
13. Australia Laundry Appliances Market Structure
Key Questions Answered in the Report
In 2023, the market reached an approximate value of USD 0.98 billion.
The market is expected to grow at a CAGR of 5.60% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 1.61 billion by 2032.
The market is witnessing growth due to rising disposable income levels, the increasing awareness of water conservation, and the availability of high-quality washing machines with advanced features.
Key trends aiding the market expansion include the growing awareness of water conservation is prompting consumers to opt for washing machines with water-saving features, introduction of smart washing machines, penetration of key players into rural markets, and availability of various financial models to drive sales and affordability.
Regions considered in the market are New South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others.
Based on technology, the market segmentations include semi-automatic and automatic, among others.
The market can be segmented by product into electric smoothing irons, washing machines, and dryers, among others. Electric smoothing irons play a crucial role in households and commercial settings for ironing clothes efficiently. Washing machines and dryers are essential appliances for laundry purposes, contributing to the convenience of modern living.
Key players in the market are Electrolux Home Products Pty Limited, Arisit Pty Ltd, Panasonic Australia Pty Ltd, LG Electronics Australia Pty Limited, and Hitachi Australia Pty Ltd, among others.
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