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Australia Luxury Hotel Market Size, Share, Growth, Trends: By Type: Suite Hotels, Business Hotels, Resorts, Airport Hotels, Others; By Category Type: Independent, Chain; By Room Type: Upper-Upscale, Upscale, Luxury; Regional Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis; Competitive Landscape; 2024-2032
Australia Luxury Hotel Market Outlook
The Australia luxury hotel market size is projected to grow at a CAGR of 1.8% between 2024 and 2032.
Key Takeaways
- As per industry reports, there will be 9.5 million international visitors in Australia, in 2025 and 11.0 million foreign visitors are anticipated by 2027.
- 85% of Aussies were booking hotels online in 2023, which is forecast to grow to 91% by 2027.
- Approximately 8,400 new rooms are scheduled for completion across major hotel of Australia in 2024. Nearly 65% of these new rooms will be of high quality, elevating luxury hotel standards across Australia, with Melbourne receiving the largest share of new room supply.
- According to google search trends 2022, 3-star hotels saw an increase of 31% in searches.
The Australia luxury hotel market is growing due to the introduction of new premium facilities by key players to enhance competition and attract more guests, the growth in international tourism, the adoption of smart hotel technology incorporating the Internet of Things (IoT) to offer convenience and efficiency, the growing emphasis on sustainable practices in hotel operations to attract environmentally conscious travellers, the utilisation of robot staff for automation and enhanced guest experiences, and the integration of Virtual Reality and Augmented Reality technologies to provide immersive and interactive experiences for guests.
Luxury hotels in Australia are increasingly incorporating smart technologies, such as automated check-in processes, in-room voice control systems to enhance guest experiences and streamline operations. Hotels are also integrating spa facilities, fitness centres, and wellness programs to provide guests with rejuvenating and wellness-focused stays.
The Australia luxury hotel market development can be credited to the surge in investment levels. Brisbane is emerging as a favoured hotel development hotspot, with significant room openings expected between 2024-2027, including the luxurious Queens Wharf Brisbane project with three new hotels. This growth trend extends to major cities like Adelaide, Gold Coast, and Melbourne, with opening of luxury hotels, such as Marriott Adelaide and Shangri-La Melbourne planned.
Among room types, luxury and upscale rooms have outperformed, boasting a national average occupancy level of 70% and a room rate of USD 326, showing a substantial 59.5% growth compared to the previous year. This data underscores the robust performance of the Australian luxury hotel market, attracting both investors and developers to capitalise on the growing demand for high-end accommodations.
Market Segmentation
Australia Luxury Hotel Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
- Suite Hotels
- Business Hotels
- Resorts
- Airport Hotels
- Others
Market Breakup by Category Type
- Independent
- Chain
Market Breakup by Room Type
- Upper-Upscale
- Upscale
- Luxury
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Australian Capital Territory
- Western Australia
- Others
Competitive Landscape
Market players are focused on introducing new premium facilities to increase competition and attract more guests, further investing in mergers and acquisitions to expand their portfolios.
- Hyatt Hotels Corporation
- Langham Hotels International Limited
- Baillie Lodges
- Reef House Palm Cove
- Mount Lofty House
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Type |
|
| Breakup by Category Type |
|
| Breakup by Room Type |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Asia Pacific Luxury Hotel Market Overview
8.1 Key Industry Highlights
8.2 Asia Pacific Luxury Hotel Historical Market (2018-2023)
8.3 Asia Pacific Luxury Hotel Market Forecast (2024-2032)
9 Australia Luxury Hotel Market Overview
9.1 Key Industry Highlights
9.2 Australia Luxury Hotel Historical Market (2018-2023)
9.3 Australia Luxury Hotel Market Forecast (2024-2032)
10 Australia Luxury Hotel Market by Type
10.1 Suite Hotels
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Business Hotels
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Resorts
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Airport Hotels
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Australia Luxury Hotel Market by Category Type
11.1 Independent
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Chain
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Australia Luxury Hotel Market by Room Type
12.1 Upper-Upscale
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Upscale
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Luxury
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
13 Australia Luxury Hotel Market by Region
13.1 New South Wales
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Victoria
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Queensland
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Australian Capital Territory
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Western Australia
13.5.1 Historical Trend (2018-2023)
13.5.2 Forecast Trend (2024-2032)
13.6 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Hyatt Hotels Corporation
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Langham Hotels International Limited
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Baillie Lodges
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Reef House Palm Cove
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Mount Lofty House
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Asia Pacific Luxury Hotel Market: Key Industry Highlights, 2018 and 2032
2. Australia Luxury Hotel Market: Key Industry Highlights, 2018 and 2032
3. Australia Luxury Hotel Historical Market: Breakup by Type (USD Million), 2018-2023
4. Australia Luxury Hotel Market Forecast: Breakup by Type (USD Million), 2024-2032
5. Australia Luxury Hotel Historical Market: Breakup by Category Type (USD Million), 2018-2023
6. Australia Luxury Hotel Market Forecast: Breakup by Category Type (USD Million), 2024-2032
7. Australia Luxury Hotel Historical Market: Breakup by Room Type (USD Million), 2018-2023
8. Australia Luxury Hotel Market Forecast: Breakup by Room Type (USD Million), 2024-2032
9. Australia Luxury Hotel Historical Market: Breakup by Region (USD Million), 2018-2023
10. Australia Luxury Hotel Market Forecast: Breakup by Region (USD Million), 2024-2032
11. Australia Luxury Hotel Market Structure
Key Questions Answered in the Report
The market is expected to grow at a CAGR of 1.8% between 2024 and 2032.
The market is being driven due to the increasing demand for premium accommodation experiences and the growth in international tourism.
Key trends aiding the market expansion include the introduction of new premium facilities by key players, the adoption of smart hotel technology, and the utilisation of robot staff.
Regions considered in the market are New South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others.
Based on type, the market segmentations include suite hotels, business hotels, resorts, and airport hotels, among others.
Upper-upscale, upscale, and luxury rooms are considered in the report.
Key players in this market include Hyatt Hotels Corporation, Langham Hotels International Limited, Baillie Lodges, Reef House Palm Cove, and Mount Lofty House, among others.
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