Reports
Global Chewing Gum Market: By Product Type: Sugared Chewing Gum, Sugar-free Chewing Gum; By Distribution Channel: Convenience Stores, Supermarkets and Hypermarkets, Others; Regional Analysis; Historical Market and Forecast (2018-2028); Market Dynamics: SWOT Analysis; Competitive Landscape; Industry Events and Developments
Global Chewing Gum Market Outlook
The global chewing gum market size reached a value of approximately USD 21.51 billion in 2022. The market is further expected to grow at a CAGR of 3.2% between 2023 and 2028, reaching a value of USD 25.91 billion by 2028.
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Global Market Likely to be Driven by People’s Habit and Advantages Afforded by Chewing Gum
Chewing gum is extensively consumed across the globe, not only for fresher breath, but also just fun. While many types of chewing gum carry sugar, several kinds of gum are sugar free. Generally, sugar-free gum carries less than 0.5 grams of sugars per serving and employs alternative sweeteners. Gum labels may mention sweeteners such as Acesulfame-K, Aspartame, Neotame, Saccharin, Sucralose, Erythritol, Isomalt, Maltitol, Mannitol, Sorbitol, and Xylitol. Some gums that carry particular flavourings like citric acid may lower plaque build-up in the mouth. However, if the gum contains sugar, these positive effects may be cancelled out. Chewing triggers more saliva formation in the mouth which shields the mouth from decay and erosion as saliva acts as a buffer for the teeth. Further, more saliva may carry away bacteria and acid that build up on teeth.
Chewing gum comprises a gum base or gum core; the core may or may not be coated. Gum base is made of an insoluble gum base (humectants, resins, elastomers, fillers, emulsifiers, waxes, softeners and antioxidants), sweeteners, and flavouring agents. When manufacturing chewing gum, gum base is melted in a mixer by heating, and other elements are slowly added and kneaded until consistency is achieved. Key flavours added to chewing gum are spearmint and peppermint. Flavours such as watermelon and liquorice are also available.
Popular chewing gum brands include Trident Gum, Dubble Bubble Gum, Wrigley’s Doublemint Gum, Orbit Gum, Bazooka Joe, Wrigley’s Winterfresh Gum, Ice Breakers Ice Cubes, Mentos Gum, Eclipse Gum, Extra Gum, Stride Gum, Wrigley’s Big Red, Dentyne Ice, Hubba Bubba Bubble Tape, 5 Gum, Juicy Fruit, Fruit Stripe Chewing Gum, Big League Chew, Bubbaloo etc.
Health Benefits Afforded by Chewing Gum Likely to Drive Global Chewing Gum Market
Flavoured chewing gum relieves bad breath and freshens the mouth. Further, it has been suggested that people can reduce tooth decay risk by chewing sugar-free gum right after eating. Several whitening chewing gums are available today. These products are chewed after meals to help wash away food particles that could cause stains by stimulating salivary flow. Then, whitening elements coat the teeth to help prevent future staining.
More saliva may help balance acids in the esophagus, relieving symptoms of acid reflux. Gastroesophageal reflux disease (GERD) is a condition when stomach acid flows back into the tube that connects the mouth and the stomach. Laryngopharyngeal reflux takes place when stomach acid goes up the esophagus to the throat. Gum may also temporarily help with dry mouth. Other health benefits of chewing gum include burning calories (chewing gum may help burn 11 calories per hour, enhanced memory (chewing gum increases blood flow to the brain, which may help improve memory), increased alertness (chewing gum may help increase alertness), reducing nausea (increased saliva production may help alleviate feeling of nausea, particularly motion sickness and morning sickness during pregnancy).
Chewing gum can help relieve stress. It has been suggested that individuals who chew gum regularly over an extended period of time feel less stressed.
Innovations in Chewing Gum Expected to Drive Global Chewing Gum Market
Innovations like CBD chewing gum offer anti-anxiety advantages. It has been suggested that cannabidiol (CBD) could be a possible treatment for anxiety disorders. Several individuals have been said to report that CBD gum helps with a range of conditions including social anxiety to obsessive-compulsive disorder (OCD).
Applications in Medicine Expected to Help Market Growth
Chewing gum is thought to also have applications in drug delivery. The release of a drug from chewing gum depends on its water solubility. Water-soluble substances are released quickly and completely from chewing gum; methods are available that slow their release from chewing gum to offer an extended release profile.
Nicotine gum is gaining popularity among those who wish to quit smoking. Nicotine gum falls under a class of medications called smoking cessation aids. It works by providing nicotine to the body to decrease withdrawal symptoms experienced when smoking is stopped and as an alternative oral activity to reduce the impulse to smoke.
Market Segmentation
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By product type, the market is segmented into:
- Sugared Chewing Gum
- Sugar-free Chewing Gum
By distribution channel, the market is divided into:
- Convenience Stores
- Supermarkets and Hypermarkets
- Others
By region, the market is classified into:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
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Key Industry Players in the Global Chewing Gum Market
The report presents a detailed analysis of the following key players in the market, looking into their capacity, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:
- Lotte Co., Ltd.
- Mars, Incorporated
- Mondelez International
- Morinaga Asia Pacific Co., Ltd.
- Perfetti Van Melle
- Others
The EMR report gives an in-depth insight into the industry by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2022 |
| Historical Period | 2018-2022 |
| Forecast Period | 2023-2028 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Product Type |
|
| Breakup by Distribution Channel |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Chewing Gum Market Analysis
8.1 Key Industry Highlights
8.2 Global Chewing Gum Historical Market (2018-2022)
8.3 Global Chewing Gum Market Forecast (2023-2028)
8.4 Global Chewing Gum Market by Product Type
8.4.1 Sugared Chewing Gum
8.4.1.1 Historical Trend (2018-2022)
8.4.1.2 Forecast Trend (2023-2028)
8.4.2 Sugar-free Chewing Gum
8.4.2.1 Historical Trend (2018-2022)
8.4.2.2 Forecast Trend (2023-2028)
8.5 Global Chewing Gum Market by Distribution Channel
8.5.1 Convenience Stores
8.5.1.1 Historical Trend (2018-2022)
8.5.1.2 Forecast Trend (2023-2028)
8.5.2 Supermarkets and Hypermarkets
8.5.2.1 Historical Trend (2018-2022)
8.5.2.2 Forecast Trend (2023-2028)
8.5.3 Others
8.6 Global Chewing Gum Market by Region
8.6.1 North America
8.6.1.1 Historical Trend (2018-2022)
8.6.1.2 Forecast Trend (2023-2028)
8.6.2 Europe
8.6.2.1 Historical Trend (2018-2022)
8.6.2.2 Forecast Trend (2023-2028)
8.6.3 Asia Pacific
8.6.3.1 Historical Trend (2018-2022)
8.6.3.2 Forecast Trend (2023-2028)
8.6.4 Latin America
8.6.4.1 Historical Trend (2018-2022)
8.6.4.2 Forecast Trend (2023-2028)
8.6.5 Middle East and Africa
8.6.5.1 Historical Trend (2018-2022)
8.6.5.2 Forecast Trend (2023-2028)
9 North America Chewing Gum Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2022)
9.1.2 Forecast Trend (2023-2028)
9.2 Canada
9.2.1 Historical Trend (2018-2022)
9.2.2 Forecast Trend (2023-2028)
10 Europe Chewing Gum Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2022)
10.1.2 Forecast Trend (2023-2028)
10.2 Germany
10.2.1 Historical Trend (2018-2022)
10.2.2 Forecast Trend (2023-2028)
10.3 France
10.3.1 Historical Trend (2018-2022)
10.3.2 Forecast Trend (2023-2028)
10.4 Italy
10.4.1 Historical Trend (2018-2022)
10.4.2 Forecast Trend (2023-2028)
10.5 Others
11 Asia Pacific Chewing Gum Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2022)
11.1.2 Forecast Trend (2023-2028)
11.2 Japan
11.2.1 Historical Trend (2018-2022)
11.2.2 Forecast Trend (2023-2028)
11.3 India
11.3.1 Historical Trend (2018-2022)
11.3.2 Forecast Trend (2023-2028)
11.4 ASEAN
11.4.1 Historical Trend (2018-2022)
11.4.2 Forecast Trend (2023-2028)
11.5 Australia
11.5.1 Historical Trend (2018-2022)
11.5.2 Forecast Trend (2023-2028)
11.6 Others
12 Latin America Chewing Gum Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2022)
12.1.2 Forecast Trend (2023-2028)
12.2 Argentina
12.2.1 Historical Trend (2018-2022)
12.2.2 Forecast Trend (2023-2028)
12.3 Mexico
12.3.1 Historical Trend (2018-2022)
12.3.2 Forecast Trend (2023-2028)
12.4 Others
13 Middle East and Africa Chewing Gum Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2022)
13.1.2 Forecast Trend (2023-2028)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2022)
13.2.2 Forecast Trend (2023-2028)
13.3 Nigeria
13.3.1 Historical Trend (2018-2022)
13.3.2 Forecast Trend (2023-2028)
13.4 South Africa
13.4.1 Historical Trend (2018-2022)
13.4.2 Forecast Trend (2023-2028)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Value Chain Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Lotte Co., Ltd.
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 Mars, Incorporated
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Mondelez International
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 Morinaga Asia Pacific Co., Ltd.
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Perfetti Van Melle
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 Others
17 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Chewing Gum Market: Key Industry Highlights, 2018 and 2028
2. Global Chewing Gum Historical Market: Breakup by Product Type (USD Million), 2018-2022
3. Global Chewing Gum Market Forecast: Breakup by Product Type (USD Million), 2023-2028
4. Global Chewing Gum Historical Market: Breakup by Distribution Channel (USD Million), 2018-2022
5. Global Chewing Gum Market Forecast: Breakup by Distribution Channel (USD Million), 2023-2028
6. Global Chewing Gum Historical Market: Breakup by Region (USD Million), 2018-2022
7. Global Chewing Gum Market Forecast: Breakup by Region (USD Million), 2023-2028
8. North America Chewing Gum Historical Market: Breakup by Country (USD Million), 2018-2022
9. North America Chewing Gum Market Forecast: Breakup by Country (USD Million), 2023-2028
10. Europe Chewing Gum Historical Market: Breakup by Country (USD Million), 2018-2022
11. Europe Chewing Gum Market Forecast: Breakup by Country (USD Million), 2023-2028
12. Asia Pacific Chewing Gum Historical Market: Breakup by Country (USD Million), 2018-2022
13. Asia Pacific Chewing Gum Market Forecast: Breakup by Country (USD Million), 2023-2028
14. Latin America Chewing Gum Historical Market: Breakup by Country (USD Million), 2018-2022
15. Latin America Chewing Gum Market Forecast: Breakup by Country (USD Million), 2023-2028
16. Middle East and Africa Chewing Gum Historical Market: Breakup by Country (USD Million), 2018-2022
17. Middle East and Africa Chewing Gum Market Forecast: Breakup by Country (USD Million), 2023-2028
18. Global Chewing Gum Market Structure
Key Questions Answered in the Report
The global chewing gum market is projected to grow at a CAGR of 3.2% between 2023 and 2028.
The major drivers of the market include increase in demand for chewing gum with new flavour, shape and attractive packaging, growing population of young people, rising government support to reduce smoking, and growing shift from sugar gums to sugar-free gums.
The stress relieving properties of chewing gum and increasing preference for products that offer dental benefits are the key industry trends propelling the market's growth.
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
Based on product type, the market includes sugared chewing gum and sugar-free chewing gum.
The several distribution channels in the market are convenience stores, supermarkets and hypermarkets, among others.
The major players in the industry include Lotte Co., Ltd., Mars, Incorporated, Mondelez International, Morinaga Asia Pacific Co., Ltd., and Perfetti Van Melle, among others.
Analyst Review
The global chewing gum market was driven by the stress relieving properties of chewing gum in the historical period. Aided by growing shift from sugared gums to sugar-free gums and increasing preference for products that offer dental benefits, the market is expected to grow at a CAGR of 3.2% in the forecast period of 2023-2028.
EMR's meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on product type, the market includes sugared chewing gum and sugar-free chewing gum. The several distribution channels in the market are convenience stores, supermarkets and hypermarkets, among others. The major regional markets for chewing gum market are North America, Europe, the Asia Pacific, Latin America, the Middle East and Africa. The major players in the industry are Lotte Co., Ltd., Mars, Incorporated, Mondelez International, Morinaga Asia Pacific Co., Ltd., and Perfetti Van Melle, among others.
EMR's research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable and help them remain ahead of their competition.
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