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Global Coffee Market Share, Size, Growth, Trends, Forecast: By Product Type: Whole-Bean, Ground Coffee, Instant Coffee, Coffee Pods and Capsules; By End Use: HoReCa, Retail; By Distribution Channel: Supermarkets and Hypermarkets, Convenience Stores, Speciality Stores; Others; Regional Analysis; Competitive Landscape; 2024-2032
Global Coffee Market Outlook
The global coffee market size reached approximately USD 138.15 billion in 2023. The market is assessed to grow at a CAGR of 4.6% in the forecast period of 2024-2032 to reach a value of around USD 207.07 billion by 2032.
Key Takeaways
- Coffee is one of the top traded commodities in the world, and its largest producer is Brazil with around 2.6 million metric tonnes produced on average a year.
- Reportedly, in 2022, 66% of Americans drank coffee on a daily basis, rising by 14% since January 2021.
- Asia & Oceania, and Africa’s coffee production decreased by 4.7% and 7.2% respectively owing to adverse weather conditions.
Coffee is one of the most popular caffeinated drinks brewed from roasted coffee beans that are harvested from certain species of the Coffea plant. It is served both hot and cold and is prepared in a variety of ways. Some of the popularly consumed coffee variants include arabica and robusta.
All commercially grown coffee is harvested in the coffee belt region of the world, located along the equatorial zone. This is because the coffee belt provides the best suitable conditions, such as rich soil, mild temperature, shaded sun, and frequent rain, for the coffee crop to thrive. Moreover, coffee is associated with health benefits, including reduced risk of cardiovascular diseases, increased alertness and concentration levels, and increased energy levels, among others.
Coffee has established its place as a key ingredient in many sectors, including sweets, beverages, and skincare, among others, owing to the presence of caffeine. Moreover, the beverage industry has grown significantly due to the widespread consumption of coffee across all age groups, which is attributed to its unique flavour and potentially addictive chemical composition.
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Key Trends and Developments
The increasing popularity of instant coffee; the rising popularity of speciality coffee houses; the growing use of milk alternatives; and the growing focus on sustainability are positively impacting the coffee market growth
| Date | Company | Details |
| Mar 5th 2024 | Marks and Spencer | Announced its aim to eliminate one billion plastic units by 2027, introducing paper fibre coffee cups across its 300+ cafés after a 20-store launch. |
| Mar 4th 2024 | Fiorenzato | Launched AllGround Sense and Probrew grinders in the U.S. under Fiorenzato Home, with Espresso Parts fulfilling orders. Prices start at $1,150 and $1,250. |
| 27th Feb 2024 | Expocacer | Opened a logistics hub in Delaware, US, aiming for a 15% sales increase in its largest market within a year. |
| Feb 29th 2024 | Tchibo | Announced its commitment to sourcing 100% responsible coffee by 2027, with Enveritas annually assessing its supply chain against environmental, economic, and social KPIs for tailored sustainability programmes. |
| Trends | Impact |
| Increased consumption of instant coffee globally | Instant coffee is increasingly preferred by coffee enthusiasts as well as institutions owing to its convenience, affordability, and accessibility. This has significantly enhanced the coffee market value worldwide. |
| Rising popularity of speciality coffee houses | Consumers increasingly seek unique and high-quality coffee experiences. As a result, speciality coffee shops, while offering artisanal coffee, are also promoting value-added baked goods and local products as well as targeting eco-conscious consumers. |
| Growing utilisation of alternative coffee additives | Plant-based milk, such as almond and soy milk, has become popular in coffee, contributing to the growth of the alternative milk beverage sector and coffee creamer sales. |
| Rising focus sustainability by coffee shops | Coffee shops are increasingly focusing on reducing packaging waste, notably single-use coffee cups, with initiatives to promote recycling and reusable cups. |
Global Coffee Market Trends
The market growth is propelled by the increasing awareness about sustainability, which is propelled by initiatives such as the utilisation of reusable cups and recycling programmes. The focus on reducing packaging waste is part of a broader trend toward sustainability in the coffee market. This encompasses not just packaging but also sourcing coffee sustainably, reducing water and energy use, minimising food waste, and supporting fair trade practices.
In addition, speciality coffee houses have become a major trend propelling the global coffee market growth owing to their emphasis on quality, often sourcing single-origin or direct-trade beans that offer unique flavour profiles. Speciality coffee shops frequently pair their coffee offerings with high-quality baked goods and other food items, often sourced from local bakeries or made in-house. This not only enhances the coffee experience but also supports local producers, creating a sense of community and localism that appeals to many consumers.
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Market Segmentation
“Global Coffee Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:
| Market Breakup | Categories |
| Product Type | Whole-Bean, Ground Coffee, Instant Coffee, Coffee Pods and Capsules |
| End Use | HoReCa, Retail |
| Distribution Channel | Supermarkets and Hypermarkets, Convenience Stores, Speciality Stores, Online, Others |
| Region | North America, Europe, Asia Pacific, Latin America, and Middle East and Africa |
The rising popularity of whole-bean coffee is aiding the market growth
Whole coffee is likely to cover a substantial portion of the market in the coming years owing to its preference among coffee connoisseurs and enthusiasts. The trend towards premiumisation, where consumers are willing to pay more for superior quality and unique coffee experiences, is a significant driver for the whole-bean segment.
Manufacturers in the global coffee market are adopting advanced technologies in the production of coffee to innovate their products and further expand their market share. With the advent of coffee pods and capsules, coffee’s popularity has skyrocketed due to its ease of use, reduced preparation time, and minimal effort required in the brewing process, thereby resonating with evolving consumer demands. This shift has notably extended to workplaces where the practicality of pods and capsules has made them a preferred choice.
Manufacturer are increasingly collaborating with HoReCa companies to bolster their presence in the coffee market
The market is expected to grow rapidly during the forecast period owing to the expanding HoReCa sector. The HoReCa sector serves as a critical touchpoint for introducing a wide variety of coffee products to a diverse consumer base. Hotels, restaurants, and cafés offer unique platforms for coffee brands to showcase their products, from speciality coffees to international blends, thus broadening consumer exposure and preferences.
On the other hand, the retail sector is expected to account for a significant portion of the global coffee market share with a focus varying from mass-market products that prioritise convenience and affordability to premium brands that emphasise origin, quality, and sustainability. The sector, consisting of supermarkets, grocery stores, specialty stores, and online platforms is instrumental in making coffee accessible to a wide audience, accommodating various tastes and preferences.
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Competitive Landscape
Some of the major players are increasingly innovating with product packaging and flavour blends
| Company Name | Year Founded | Headquarters | Products |
| The J.M. Smucker Company | 1897 | Ohio, United States | Offers fruit spreads, ice cream toppings, and peanut butter and owns coffee brands like Folgers and Café Bustelo |
| JAB Holding Company | 2012 | Luxembourg | Provides luxury goods, health and wellness, and fast-casual eateries and coffee brands such as Keurig Dr Pepper, Jacobs Douwe Egberts (JDE), and Peet's Coffee |
| Strauss Coffee BV | 1939 | Israel | Offers both roast and ground coffee as well as instant coffee products |
| LUIGI LAVAZZA SPA | 1895 | Piemonte, Italy | Offers whole-bean coffee, ground coffee, coffee capsules, and systems |
Other key players in the global coffee market are Nestlé S.A., The Kraft Heinz Company, Starbucks Corporation, Tata Consumer Products Limited, UCC Europe Limited, Gloria Jean’s Gourmet Coffees Corp., Unilever plc, Panera Brands, Nero Holdings Limited, Coffee Beanery, Swmabhan Commerce Private Limited (RAGE Coffee), International Coffee & Tea, LLC, and BEVZILLA PRIVATE LIMITED, among others.
Players in the coffee market are increasingly innovating with the latest technologies and ingredients to expand and innovate their offerings. Some of the latest technologies utilised include app-based transactions, automation, and even drones for convenience and faster delivery of products. Some of the new product innovations include the use of dairy alternatives, such as oat milk which resonates with the increasing demand for vegan products, and the introduction of coffee-based cocktails.
Global Coffee Market Analysis by Region
Europe holds a substantial share of the overall market, aided by the huge demand and per capita consumption of coffee in countries like Italy, the Netherlands, Germany, France, and Finland. In the North America coffee market, the United States of America and Canada have a robust coffee culture, boasting a significant consumption of coffee, with a growing trend towards speciality and gourmet coffee experiences.
Coffeehouses, speciality cafes, and artisanal roasters have been flourishing, catering to a consumer base that values quality, sustainability, and unique flavours. The increasing focus of international coffee chains on meeting customer expectations is likely to enhance the coffee market demand in the coming years.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by End Use |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Coffee Market Analysis
8.1 Key Industry Highlights
8.2 Global Coffee Historical Market (2018-2023)
8.3 Global Coffee Market Forecast (2024-2032)
8.4 Global Coffee Market by Product Type
8.4.1 Whole-Bean
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Ground Coffee
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Instant Coffee
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.4 Coffee Pods and Capsules
8.4.4.1 Historical Trend (2018-2023)
8.4.4.2 Forecast Trend (2024-2032)
8.5 Global Coffee Market by End Use
8.5.1 HoReCa
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Retail
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.6 Global Coffee Market by Distribution Channel
8.6.1 Supermarkets and Hypermarkets
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Convenience Stores
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Speciality Stores
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Online
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.6.5 Others
8.7 Global Coffee Market by Region
8.7.1 North America
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Europe
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Asia Pacific
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Latin America
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.7.5 Middle East and Africa
8.7.5.1 Historical Trend (2018-2023)
8.7.5.2 Forecast Trend (2024-2032)
9 North America Coffee Market Analysis
9.1 Market by Product Type
9.2 Market by End Use
9.3 Market by Distribution Channel
9.4 Market by Country
9.4.1 United States of America
9.4.1.1 Historical Trend (2018-2023)
9.4.1.2 Forecast Trend (2024-2032)
9.4.2 Canada
9.4.2.1 Historical Trend (2018-2023)
9.4.2.2 Forecast Trend (2024-2032)
10 Europe Coffee Market Analysis
10.1 Market by Product Type
10.2 Market by End Use
10.3 Market by Distribution Channel
10.4 Market by Country
10.4.1 United Kingdom
10.4.1.1 Historical Trend (2018-2023)
10.4.1.2 Forecast Trend (2024-2032)
10.4.2 Germany
10.4.2.1 Historical Trend (2018-2023)
10.4.2.2 Forecast Trend (2024-2032)
10.4.3 France
10.4.3.1 Historical Trend (2018-2023)
10.4.3.2 Forecast Trend (2024-2032)
10.4.4 Italy
10.4.4.1 Historical Trend (2018-2023)
10.4.4.2 Forecast Trend (2024-2032)
10.4.5 Others
11 Asia Pacific Coffee Market Analysis
11.1 Market by Product Type
11.2 Market by End Use
11.3 Market by Distribution Channel
11.4 Market by Country
11.4.1 China
11.4.1.1 Historical Trend (2018-2023)
11.4.1.2 Forecast Trend (2024-2032)
11.4.2 Japan
11.4.2.1 Historical Trend (2018-2023)
11.4.2.2 Forecast Trend (2024-2032)
11.4.3 India
11.4.3.1 Historical Trend (2018-2023)
11.4.3.2 Forecast Trend (2024-2032)
11.4.4 ASEAN
11.4.4.1 Historical Trend (2018-2023)
11.4.4.2 Forecast Trend (2024-2032)
11.4.5 South Korea
11.4.5.1 Historical Trend (2018-2023)
11.4.5.2 Forecast Trend (2024-2032)
11.4.6 Australia
11.4.6.1 Historical Trend (2018-2023)
11.4.6.2 Forecast Trend (2024-2032)
11.4.7 Others
12 Latin America Coffee Market Analysis
12.1 Market by Product Type
12.2 Market by End Use
12.3 Market by Distribution Channel
12.4 Market by Country
12.4.1 Brazil
12.4.1.1 Historical Trend (2018-2023)
12.4.1.2 Forecast Trend (2024-2032)
12.4.2 Argentina
12.4.2.1 Historical Trend (2018-2023)
12.4.2.2 Forecast Trend (2024-2032)
12.4.3 Mexico
12.4.3.1 Historical Trend (2018-2023)
12.4.3.2 Forecast Trend (2024-2032)
12.4.4 Others
13 Middle East and Africa Coffee Market Analysis
13.1 Market by Product Type
13.2 Market by End Use
13.3 Market by Distribution Channel
13.4 Market by Country
13.4.1 Saudi Arabia
13.4.1.1 Historical Trend (2018-2023)
13.4.1.2 Forecast Trend (2024-2032)
13.4.2 United Arab Emirates
13.4.2.1 Historical Trend (2018-2023)
13.4.2.2 Forecast Trend (2024-2032)
13.4.3 Nigeria
13.4.3.1 Historical Trend (2018-2023)
13.4.3.2 Forecast Trend (2024-2032)
13.4.4 South Africa
13.4.4.1 Historical Trend (2018-2023)
13.4.4.2 Forecast Trend (2024-2032)
13.4.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Value Chain Analysis
16 Trade Data Analysis (0901)
16.1 Major Exporting Countries
16.1.1 By Value
16.1.2 By Volume
16.2 Major Importing Countries
16.2.1 By Value
16.2.2 By Volume
17 Price Analysis
18 Competitive Landscape
18.1 Market Structure
18.2 Company Profiles
18.2.1 Nestlé S.A.
18.2.1.1 Company Overview
18.2.1.2 Product Portfolio
18.2.1.3 Demographic Reach and Achievements
18.2.1.4 Certifications
18.2.2 The Kraft Heinz Company
18.2.2.1 Company Overview
18.2.2.2 Product Portfolio
18.2.2.3 Demographic Reach and Achievements
18.2.2.4 Certifications
18.2.3 Starbucks Corporation
18.2.3.1 Company Overview
18.2.3.2 Product Portfolio
18.2.3.3 Demographic Reach and Achievements
18.2.3.4 Certifications
18.2.4 The J. M. Smucker Company
18.2.4.1 Company Overview
18.2.4.2 Product Portfolio
18.2.4.3 Demographic Reach and Achievements
18.2.4.4 Certifications
18.2.5 JAB Holding Company
18.2.5.1 Company Overview
18.2.5.2 Product Portfolio
18.2.5.3 Demographic Reach and Achievements
18.2.5.4 Certifications
18.2.6 Strauss Coffee BV
18.2.6.1 Company Overview
18.2.6.2 Product Portfolio
18.2.6.3 Demographic Reach and Achievements
18.2.6.4 Certifications
18.2.7 LUIGI LAVAZZA SPA
18.2.7.1 Company Overview
18.2.7.2 Product Portfolio
18.2.7.3 Demographic Reach and Achievements
18.2.7.4 Certifications
18.2.8 Tata Consumer Products Limited
18.2.8.1 Company Overview
18.2.8.2 Product Portfolio
18.2.8.3 Demographic Reach and Achievements
18.2.8.4 Certifications
18.2.9 UCC Europe Limited
18.2.9.1 Company Overview
18.2.9.2 Product Portfolio
18.2.9.3 Demographic Reach and Achievements
18.2.9.4 Certifications
18.2.10 Gloria Jean’s Gourmet Coffees Corp.
18.2.10.1 Company Overview
18.2.10.2 Product Portfolio
18.2.10.3 Demographic Reach and Achievements
18.2.10.4 Certifications
18.2.11 Unilever plc
18.2.11.1 Company Overview
18.2.11.2 Product Portfolio
18.2.11.3 Demographic Reach and Achievements
18.2.11.4 Certifications
18.2.12 Panera Brands
18.2.12.1 Company Overview
18.2.12.2 Product Portfolio
18.2.12.3 Demographic Reach and Achievements
18.2.12.4 Certifications
18.2.13 Nero Holdings Limited
18.2.13.1 Company Overview
18.2.13.2 Product Portfolio
18.2.13.3 Demographic Reach and Achievements
18.2.13.4 Certifications
18.2.14 Coffee Beanery
18.2.14.1 Company Overview
18.2.14.2 Product Portfolio
18.2.14.3 Demographic Reach and Achievements
18.2.14.4 Certifications
18.2.15 Swmabhan Commerce Private Limited (RAGE Coffee)
18.2.15.1 Company Overview
18.2.15.2 Product Portfolio
18.2.15.3 Demographic Reach and Achievements
18.2.15.4 Certifications
18.2.16 International Coffee & Tea, LLC
18.2.16.1 Company Overview
18.2.16.2 Product Portfolio
18.2.16.3 Demographic Reach and Achievements
18.2.16.4 Certifications
18.2.17 BEVZILLA PRIVATE LIMITED
18.2.17.1 Company Overview
18.2.17.2 Product Portfolio
18.2.17.3 Demographic Reach and Achievements
18.2.17.4 Certifications
18.2.18 Others
19 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Coffee Market: Key Industry Highlights, 2018 and 2032
2. Global Coffee Historical Market: Breakup by Product Type (USD Million), 2018-2023
3. Global Coffee Market Forecast: Breakup by Product Type (USD Million), 2024-2032
4. Global Coffee Historical Market: Breakup by End Use (USD Million), 2018-2023
5. Global Coffee Market Forecast: Breakup by End Use (USD Million), 2024-2032
6. Global Coffee Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
7. Global Coffee Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
8. Global Coffee Historical Market: Breakup by Region (USD Million), 2018-2023
9. Global Coffee Market Forecast: Breakup by Region (USD Million), 2024-2032
10. North America Coffee Historical Market: Breakup by Country (USD Million), 2018-2023
11. North America Coffee Market Forecast: Breakup by Country (USD Million), 2024-2032
12. Europe Coffee Historical Market: Breakup by Country (USD Million), 2018-2023
13. Europe Coffee Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Asia Pacific Coffee Historical Market: Breakup by Country (USD Million), 2018-2023
15. Asia Pacific Coffee Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Latin America Coffee Historical Market: Breakup by Country (USD Million), 2018-2023
17. Latin America Coffee Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Middle East and Africa Coffee Historical Market: Breakup by Country (USD Million), 2018-2023
19. Middle East and Africa Coffee Market Forecast: Breakup by Country (USD Million), 2024-2032
20. Major Importing Countries by Volume (2022)
21. Major Exporting Countries by Volume (2022)
22. Major Importing Countries by Value (2022)
23. Major Exporting Countries by Value (2022)
24. Global Coffee Market Structure
Key Questions Answered in the Report
In 2023, the market reached an approximate value of USD 138.15 billion.
The market is estimated to grow at a CAGR of 4.6% between 2024 and 2032.
The market is estimated to witness healthy growth during 2024-2032 to reach around USD 207.07 billion by 2032.
The major drivers boosting the market growth are the increased demand for coffee in the workplace and the increasing demand for instant coffee.
The key trends guiding the growth of the market include the growing awareness of the health benefits associated with coffee and rapid technological advancements.
The major regional markets for coffee are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The major distribution channels for coffee include hypermarkets and supermarkets, convenience stores, speciality stores, and online, among others.
The major players in the market are Nestlé S.A., The Kraft Heinz Company, Starbucks Corporation, The J. M. Smucker Company, JAB Holding Company, Strauss Coffee BV, LUIGI LAVAZZA SPA, Tata Consumer Products Limited, UCC Europe Limited, Gloria Jean’s Gourmet Coffees Corp., Unilever plc, Panera Brands, Nero Holdings Limited, Coffee Beanery, Swmabhan Commerce Private Limited (RAGE Coffee), International Coffee & Tea, LLC, and BEVZILLA PRIVATE LIMITED, among others.
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