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Report Overview
2024
Base Year
2018-2024
Historical Year
2025-2034
Forecast Year
Europe Flavoured Milk Market Outlook
The Europe flavoured milk market was attained a value USD 4,509.63 million in 2024. the market is further expected to grow at a CAGR of 4.2% over the forecast period of 2025-2034.
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United Kingdom to be one of the Leading Markets for Flavoured Milk in Europe
Europe has been a significant market region for the global flavoured milk industry because of the high per capita income and well-developed distribution channels. In Europe, United Kingdom is of the region with the highest demand for flavoured milk. The reason is attributed to the high active presence of the key players in the region and new product launches that offer a wide variety in taste and nutritional value. United Kingdom Upper Tribunal Tax accepted that chocolate milk shakes should be made VAT free in the year 2018. This ruling is anticipated to have been accelerating the demand for flavoured milk market.
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USD 1099
If you choose to purchase the full report at a later stage, the amount already paid will be adjusted, and you will only need to pay the remaining balance.
Purchase the Regional Overview for
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If you choose to purchase the full report at a later stage, the amount already paid will be adjusted, and you will only need to pay the remaining balance.
Flavoured Milk: Market Segmentation
Flavoured milk refers to the sweetened dairy beverage produced with milk, sweeteners, sugar, preservatives, colours, artificial or natural flavours. It can be pasteurized with ultra-high temperature therapy for a longer shelf life than regular milk which does not require refrigeration. Flavoured milk is a popular substitute for traditional plain milk for the people looking for better taste. The nutritional content of flavoured milk is roughly the same as normal milk except that it is preferred by many for its taste.
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Based on flavour, the flavoured milk market can be segmented into:
- Chocolate
- Fruits
- Vanilla
- Others
On the basis of packaging, the market can be classified into:
- Paper Based
- Plastic Based
- Glass Based
- Metal Based
- Others
The distribution channels for the industry are categorised into:
- Supermarket and Hypermarket
- Convenience Stores
- Speciality Stores
- Online
- Others
The regional markets for the product in Europe include Germany, the United Kingdom, France, Italy, and Spain, among others.
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Rising Demand for Healthy Snacks is Driving the Flavoured Milk Market
Flavoured milk is rich in calcium content along with important vitamins and protein. This helps the consumers in maintaining and enhancing the bones and muscles fitness. The demand among consumers for healthier snack options has been growing rapidly which is boosting the Europe flavoured milk industry. The consumers have been attracted towards flavoured milk because of the added taste over the plain milk. The increasing household penetration of flavoured milk through aggressive marketing in newspaper and television by the key players is providing thrust to the growth of industry. The demand for low sugar variants has been rising recently because of the growing health and fitness concerns. The flavoured milk industry is also being bolstered as it is an excellent beverage complement to the usual European breakfast.
Key Industry Players in the Europe Flavoured Milk Market
The report gives a detailed analysis of the following key players in the Europe flavoured market market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
- Nestlé S.A.
- Danone SA
- Arla Foods amba
- Müller Group
- Dana Dairy Group Ltd
- Others
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2024 |
| Forecast Period | 2025-2034 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Flavour |
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| Breakup by Packaging |
|
| Breakup by Distribution Channel |
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| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
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| Companies Covered |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2024, the Europe flavoured milk market attained a value of nearly USD 4,509.63 million.
The market is projected to grow at a CAGR of 4.2% between 2025 and 2034.
The major market drivers include increasing preference among consumers for healthier snack options and rising demand for low sugar variants because of the growing health and fitness concerns.
The key market trends include increasing household penetration of flavoured milk through aggressive marketing by the key players and the growing demand for chocolate milk flavour.
The major regions in the market are Germany, the United Kingdom, France, Italy, and Spain, among others.
The dominant flavours in the market are chocolate, fruits, and vanilla, among others.
Paper based, plastic based, glass based, and metal based, among others are the major packaging in the market.
The leading distribution channels are supermarket and hypermarket, convenience stores, speciality stores, and online, among others.
The key players in the Europe flavoured milk market are Nestlé S.A., Danone SA, Arla Foods amba, Müller Group, and Dana Dairy Group Ltd, among others.
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