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Global Hair Loss Products Market Size, Share, Analysis: By Product: Shampoos and Conditioners, Oils, Serums, Others; By Gender: Men, Women; By Distribution Channel: Supermarkets/Hypermarkets, Convenience Stores, Speciality Stores, Pharmacies, Online, Others; Regional Analysis; Market Dynamics; Competitive Landscape; 2024-2032
Global Hair Loss Products Market Outlook
The global hair loss products market size was nearly USD 10.70 billion in 2023. The market is estimated to grow at a CAGR of 8.0% during 2024-2032, to reach around USD 21.4 billion by 2032.
Key Trends in the Market
Hair loss products refer to products like hair oil, serum, conditioner, and shampoo, among others, that are used to promote the growth of hair and reduce hair loss. Such products are also used to tackle hair-related issues, such as alopecia areata, androgenetic alopecia, baldness, and telogen effluvium, among others. Typically, different types of hair loss products are available for men and women.
- The hair loss products market growth can be associated with increasing incidences of hair loss due to factors such as stress, hormonal imbalance, disturbed sleep pattern, nutritional deficiency, and heredity issues, among others. Reportedly, male pattern baldness affects approximately 50% of men, and 4 out of 5 men experience some degree of hair loss by the age of 70. For women, the numbers are different, roughly 40% experience signs of hair thinning by the age of 50. Such factors are likely to fuel the market development in the coming years.
- The growing inclination towards chemical-free and natural products and the increasing demand for hair loss products free from sulphates, synthetics, and parabens, among other chemicals, are also fuelling the hair loss products market demand.
- Increasing research and development activities by key players to develop innovative solutions that can stimulate hair growth and target hair loss are anticipated to favour the market growth. Moreover, the rising use of ingredients such as biotin, palmetto, pumpkin seed oil, and saw palmetto, among others, in hair loss products is likely to aid the market in the coming years.
Hair Loss Products Market Segmentation
On the basis of products, the market is divided into shampoos and conditioners, oils, and serums, among others. Based on gender, the market is bifurcated into men and women.
Based on distribution channel, the market is divided into supermarkets/hypermarkets, convenience stores, speciality stores, pharmacies, and online, among others. By region, the market is divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global hair loss products market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.
- L’Oréal S.A.
- The Procter & Gamble Company
- Unilever PLC
- Taisho Pharmaceutical Holdings Co., Ltd.
- Minimalist PTE. LTD.
- Natura International Inc.
- Himalaya Global Holdings Ltd.
- Pierre Fabre S.A
- DHI Global Europe Ltd.
- Philip Kingsley Products Ltd.
- Others
Market Share by Product
As per the hair loss products market analysis, hair loss oils are witnessing high popularity as they are known to stimulate blood flow to the hair follicles, promote hair growth, and provide a protective layer for heat styling tool use. Oils like rosemary, coconut, and onion are extensively used to provide strong hair and protect it from external factors like pollution.
Moreover, the development of innovative hair loss shampoo that can efficiently address hair loss, provide balanced nutrition, moisture, and oil to the sensitive scalp, and make the hair softer is further propelling the segment’s growth.
Market Share by Region
The Asia Pacific represents a significant portion of the hair loss products market share. The growing prevalence of issues such as androgenetic alopecia (AGA), coupled with poor nutrition, hormonal imbalance, and exposure to pollution due to rapid urbanisation, is surging incidences of premature balding, bald spots, and hair loss among the Asian population.
As the stigma associated with hair loss, especially among the young population, is high in Asian countries like China and South Korea, customers are increasingly investing in high-performance hair loss solutions. Key players are also launching products incorporated with ingredients like vitamins and amino acids that can strengthen hair follicles.
Competitive Landscape
L’Oréal S.A. was founded in 1909 and is headquartered in Paris, France. The French personal care company deals in cosmetics, skin care, hair care, and body care. It is a trusted brand among customers and offers a wide range of hair loss products, including Total Repair 5 shampoo, Fall Resist 3X shampoo, Fall Resist 3X conditioner, and more.
Unilever PLC was founded in 1929 and is headquartered in London, the UK. It is a British multinational company that deals in consumer goods, and some of its renowned brands include Lux, Rexona, Sunsilk, Vaseline, and more. Its hair care range includes Dove Hair Fall Rescue shampoo, which claims to reduce hair fall due to breakage by up to 98%.
Himalaya Global Holdings Ltd. is the parent company of Himalaya Wellness. The company was founded in the year 1930 and deals majorly in herbal products. It also offers a unique anti hair fall cream which includes key ingredients such as butea gum tree and climbing butea, that are known to promote scalp and hair strength.
Other players operating in the hair loss products market include The Procter & Gamble Company, Taisho Pharmaceutical Holdings Co., Ltd., Minimalist PTE. LTD., Natura International Inc., Pierre Fabre S.A, DHI Global Europe Ltd., and Philip Kingsley Products Ltd., among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product |
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| Breakup by Gender |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Hair Loss Products Market Analysis
8.1 Key Industry Highlights
8.2 Global Hair Loss Products Historical Market (2018-2023)
8.3 Global Hair Loss Products Market Forecast (2024-2032)
8.4 Global Hair Loss Products Market by Product
8.4.1 Shampoos and Conditioners
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Oils
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Serums
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.4 Others
8.5 Global Hair Loss Products Market by Gender
8.5.1 Men
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Women
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.6 Global Hair Loss Products Market by Distribution Channel
8.6.1 Supermarkets/Hypermarkets
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Convenience Stores
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Speciality Stores
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Pharmacies
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.6.5 Online
8.6.5.1 Historical Trend (2018-2023)
8.6.5.2 Forecast Trend (2024-2032)
8.6.6 Others
8.7 Global Hair Loss Products Market by Region
8.7.1 North America
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Europe
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Asia Pacific
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Latin America
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.7.5 Middle East and Africa
8.7.5.1 Historical Trend (2018-2023)
8.7.5.2 Forecast Trend (2024-2032)
9 North America Hair Loss Products Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Hair Loss Products Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Hair Loss Products Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Hair Loss Products Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Hair Loss Products Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 L’Oréal S.A.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 The Procter & Gamble Company
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Unilever PLC
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Taisho Pharmaceutical Holdings Co., Ltd.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Minimalist PTE. LTD.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Natura International Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Himalaya Global Holdings Ltd.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Pierre Fabre S.A
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 DHI Global Europe Ltd.
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Philip Kingsley Products Ltd.
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Hair Loss Products Market: Key Industry Highlights, 2018 and 2032
2. Global Hair Loss Products Historical Market: Breakup by Product (USD Billion), 2018-2023
3. Global Hair Loss Products Market Forecast: Breakup by Product (USD Billion), 2024-2032
4. Global Hair Loss Products Historical Market: Breakup by Gender (USD Billion), 2018-2023
5. Global Hair Loss Products Market Forecast: Breakup by Gender (USD Billion), 2024-2032
6. Global Hair Loss Products Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
7. Global Hair Loss Products Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
8. Global Hair Loss Products Historical Market: Breakup by Region (USD Billion), 2018-2023
9. Global Hair Loss Products Market Forecast: Breakup by Region (USD Billion), 2024-2032
10. North America Hair Loss Products Historical Market: Breakup by Country (USD Billion), 2018-2023
11. North America Hair Loss Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
13. Europe Hair Loss Products Historical Market: Breakup by Country (USD Billion), 2018-2023
14. Europe Hair Loss Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
14. Asia Pacific Hair Loss Products Historical Market: Breakup by Country (USD Billion), 2018-2023
15. Asia Pacific Hair Loss Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
16. Latin America Hair Loss Products Historical Market: Breakup by Country (USD Billion), 2018-2023
17. Latin America Hair Loss Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
19. Middle East and Africa Hair Loss Products Historical Market: Breakup by Country (USD Billion), 2018-2023
20. Middle East and Africa Hair Loss Products Market Forecast: Breakup by Country (USD Billion), 2024-2032
49. Global Hair Loss Products Market Structure
Key Questions Answered in the Report
In 2023, the market reached an approximate value of USD 10.70 billion.
The market is estimated to grow at a CAGR of 8.0% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach a value of around USD 21.40 billion by 2032.
The market is being driven by increase in hair related problems such as baldness and alopecia, a rise in disposable incomes of consumers, and increasing demand for personal care products due to improving living standards.
The key trends aiding the market expansion are rising customer inclination towards natural and chemical free products and growing development of innovative products by key players.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The major products are shampoos and conditioners, oils, and serums, among others.
The different distributional channels are supermarkets/hypermarkets, convenience stores, specialty stores, pharmacies, and online, among others.
The major players in the market are L’Oréal S.A., The Procter & Gamble Company, Unilever PLC, Taisho Pharmaceutical Holdings Co., Ltd., Minimalist PTE. LTD., Natura International Inc., Himalaya Global Holdings Ltd., Pierre Fabre S.A, DHI Global Europe Ltd., Philip Kingsley Product Ltd., and others.
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