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Global Herbal Food Supplements Market Size, Share, Forecast: By Product: Turmeric, Wheat/Barley Grass, Flax Seed/Oil, Aloe, Others; By Distribution Channel: Hypermarkets/Supermarkets, Convenience Stores, Online, Speciality Stores, Others; Regional Analysis; Market Dynamics: SWOT Analysis; Competitive Landscape; 2024-2032

Global Herbal Food Supplements Market Outlook

The global herbal food supplements market stood at a value of around USD 7.26 billion in 2023. The market is further expected to grow at a CAGR of 6.50% in the forecast period of 2024-2032 to attain a value of nearly USD 12.74 billion by 2032.

herbal food supplements market

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Increasing Sales of Herbal Food Supplements through Online Segment to Aid the Market Growth

Based on distribution channel, the online segment is expected to hold a substantial share in the global market for herbal food supplements during the forecast period. This growth can be attributed to the growing availability of a range of herbal food supplements on e-commerce platforms. In addition, the growing preference of consumers for online shopping, owing to the ease of purchasing and product comparison, along with convenient home delivery is also anticipated to support the growth of the online segment in the forecast period. Meanwhile, in terms of product, the turmeric segment is anticipated to attain a considerable growth in the forecast period. This can be attributed to the rising awareness of the therapeutic properties of turmeric substantiated by various clinical studies.

The Asia Pacific to Occupy a Significant Share in the Market for Herbal Food Supplements

The Asia Pacific is expected to account for a significant share in the global market for herbal food supplements. This can be attributed to the growing consumer preference for natural products to control and manage various health issues. Furthermore, the growing incidences of severe diseases in the region are anticipated to bolster the adoption of herbal food supplements in the forecast period.

Market Segmentation

herbal food supplements market by segments

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Herbal food supplements, also known as botanicals, are dietary supplements that comprise one or more herbs. These supplements are consumed by individuals to supplement their regular diet and to enhance their overall health. In addition, they can also be consumed to treat certain health conditions. They come in the form of tablets, capsules, powders, or liquid.

By product, the market is divided into:

Turmeric
Wheat/Barley Grass
Flax Seed/Oil
Aloe
Others

On the basis of distribution channel, the market can be categorised into:

Hypermarkets/Supermarkets
Convenience Stores
Online
Speciality Stores
Others

herbal food supplements market by region

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The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

Growing Consumer Demand for Natural Products to Augment the Market Growth of Herbal Food Supplements

The rising consumer preference for natural products over chemical-infused products is anticipated to boost the demand for herbal food supplements in the forecast period. This can be associated with the growing consumer awareness regarding the negative impact of artificial ingredients on health, along with the growing knowledge of the therapeutic properties of herbs. Furthermore, the increased consumer expenditure on health enhancing products, in confluence with the rising disposable incomes and improved living standards is expected to bolster the market growth in the forecast period. Besides, the rising expenditure by the leading market players in the development of premium herbal food supplements is anticipated to support the growth of the market in the coming years. For instance, in January 2021, Prorganiq, a natural and herbal supplement company, announced the launch of its herbal supplements range catered to deal with various health issues. These supplements aim to enhance the overall health of the person using all-natural elements.

Key Players in the Global Herbal Food Supplements Market

The report gives a detailed analysis of the following key players in the global herbal food supplements market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

Ricola AG
The Himalaya Drug Company
Gaia Herbs
Twinlab Corporation
DSM Nutritional Products AG
Willmar Schwabe GmbH and Co. KG
Bio-Botanica Inc.
Others

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model and SWOT analysis.

Key Highlights of the Report

REPORT FEATURES	DETAILS
Base Year	2023
Historical Period	2018-2023
Forecast Period	2024-2032
Scope of the Report	Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment: Product Distribution Channel Region
Breakup by Product	Turmeric Wheat/Barley Grass Flax Seed/Oil Aloe Others
Breakup by Distribution Channel	Hypermarkets/Supermarkets Convenience Stores Online Speciality Stores Others
Breakup by Region	North America United States of America Canada Europe United Kingdom Germany France Italy Others Asia Pacific China Japan India ASEAN Australia Others Latin America Brazil Argentina Mexico Others Middle East and Africa Saudi Arabia United Arab Emirates Nigeria South Africa Others
Market Dynamics	SWOT Analysis Porter's Five Forces Analysis Key Indicators for Demand Key Indicators for Price
Competitive Landscape	Market Structure Company Profiles Company Overview Product Portfolio Demographic Reach and Achievements Certifications
Companies Covered	Ricola AG The Himalaya Drug Company Gaia Herbs Twinlab Corporation DSM Nutritional Products AG Willmar Schwabe GmbH and Co. KG Bio-Botanica Inc. Others
Report Price and Purchase Option	Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format	Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1   Preface
2   Report Coverage – Key Segmentation and Scope
3   Report Description
   3.1   Market Definition and Outlook
   3.2   Properties and Applications
   3.3   Market Analysis
   3.4   Key Players
4   Key Assumptions
5   Executive Summary
   5.1   Overview
   5.2   Key Drivers
   5.3   Key Developments
   5.4   Competitive Structure
   5.5   Key Industrial Trends
6   Market Snapshot
   6.1   Global
   6.2   Regional
7   Opportunities and Challenges in the Market
8   Global Herbal Food Supplements Market Analysis
   8.1   Key Industry Highlights
   8.2   Global Herbal Food Supplements Historical Market (2018-2023)
   8.3   Global Herbal Food Supplements Market Forecast (2024-2032)
   8.4   Global Herbal Food Supplements Market by Product
       8.4.1   Turmeric
           8.4.1.1 Historical Trend (2018-2023)
           8.4.1.2 Forecast Trend (2024-2032)
       8.4.2   Wheat/Barley Grass
           8.4.2.1 Historical Trend (2018-2023)
           8.4.2.2 Forecast Trend (2024-2032)
       8.4.3   Flax Seed/Oil
           8.4.3.1 Historical Trend (2018-2023)
           8.4.3.2 Forecast Trend (2024-2032)
       8.4.4   Aloe
           8.4.4.1 Historical Trend (2018-2023)
           8.4.4.2 Forecast Trend (2024-2032)
       8.4.5   Others
   8.5   Global Herbal Food Supplements Market by Distribution Channel
       8.5.1   Hypermarkets/Supermarkets
           8.5.1.1 Historical Trend (2018-2023)
           8.5.1.2 Forecast Trend (2024-2032)
       8.5.2   Convenience Stores
           8.5.2.1 Historical Trend (2018-2023)
           8.5.2.2 Forecast Trend (2024-2032)
       8.5.3   Online
           8.5.3.1 Historical Trend (2018-2023)
           8.5.3.2 Forecast Trend (2024-2032)
       8.5.4   Speciality Stores
           8.5.4.1 Historical Trend (2018-2023)
           8.5.4.2 Forecast Trend (2024-2032)
       8.5.5   Others
   8.6   Global Herbal Food Supplements Market by Region
       8.6.1   North America
           8.6.1.1 Historical Trend (2018-2023)
           8.6.1.2 Forecast Trend (2024-2032)
       8.6.2   Europe
           8.6.2.1 Historical Trend (2018-2023)
           8.6.2.2 Forecast Trend (2024-2032)
       8.6.3   Asia Pacific
           8.6.3.1 Historical Trend (2018-2023)
           8.6.3.2 Forecast Trend (2024-2032)
       8.6.4   Latin America
           8.6.4.1 Historical Trend (2018-2023)
           8.6.4.2 Forecast Trend (2024-2032)
       8.6.5   Middle East and Africa
           8.6.5.1 Historical Trend (2018-2023)
           8.6.5.2 Forecast Trend (2024-2032)
9   North America Herbal Food Supplements Market Analysis
   9.1   United States of America
       9.1.1 Historical Trend (2018-2023)
       9.1.2 Forecast Trend (2024-2032)
   9.2   Canada
       9.2.1 Historical Trend (2018-2023)
       9.2.2 Forecast Trend (2024-2032)
10   Europe Herbal Food Supplements Market Analysis
   10.1   United Kingdom
       10.1.1 Historical Trend (2018-2023)
       10.1.2 Forecast Trend (2024-2032)
   10.2   Germany
       10.2.1 Historical Trend (2018-2023)
       10.2.2 Forecast Trend (2024-2032)
   10.3   France
       10.3.1 Historical Trend (2018-2023)
       10.3.2 Forecast Trend (2024-2032)
   10.4   Italy
       10.4.1 Historical Trend (2018-2023)
       10.4.2 Forecast Trend (2024-2032)
   10.5   Others
11   Asia Pacific Herbal Food Supplements Market Analysis
   11.1   China
       11.1.1 Historical Trend (2018-2023)
       11.1.2 Forecast Trend (2024-2032)
   11.2   Japan
       11.2.1 Historical Trend (2018-2023)
       11.2.2 Forecast Trend (2024-2032)
   11.3   India
       11.3.1 Historical Trend (2018-2023)
       11.3.2 Forecast Trend (2024-2032)
   11.4   ASEAN
       11.4.1 Historical Trend (2018-2023)
       11.4.2 Forecast Trend (2024-2032)
   11.5   Australia
       11.5.1 Historical Trend (2018-2023)
       11.5.2 Forecast Trend (2024-2032)
   11.6   Others
12   Latin America Herbal Food Supplements Market Analysis
   12.1   Brazil
       12.1.1 Historical Trend (2018-2023)
       12.1.2 Forecast Trend (2024-2032)
   12.2   Argentina
       12.2.1 Historical Trend (2018-2023)
       12.2.2 Forecast Trend (2024-2032)
   12.3   Mexico
       12.3.1 Historical Trend (2018-2023)
       12.3.2 Forecast Trend (2024-2032)
   12.4   Others
13   Middle East and Africa Herbal Food Supplements Market Analysis
   13.1   Saudi Arabia
       13.1.1 Historical Trend (2018-2023)
       13.1.2 Forecast Trend (2024-2032)
   13.2   United Arab Emirates
       13.2.1 Historical Trend (2018-2023)
       13.2.2 Forecast Trend (2024-2032)
   13.3   Nigeria
       13.3.1 Historical Trend (2018-2023)
       13.3.2 Forecast Trend (2024-2032)
   13.4   South Africa
       13.4.1 Historical Trend (2018-2023)
       13.4.2 Forecast Trend (2024-2032)
   13.5   Others
14   Market Dynamics
   14.1   SWOT Analysis
       14.1.1   Strengths
       14.1.2   Weaknesses
       14.1.3   Opportunities
       14.1.4   Threats
   14.2   Porter’s Five Forces Analysis
       14.2.1   Supplier’s Power
       14.2.2   Buyer’s Power
       14.2.3   Threat of New Entrants
       14.2.4   Degree of Rivalry
       14.2.5   Threat of Substitutes
   14.3   Key Indicators for Demand
   14.4   Key Indicators for Price
15   Value Chain Analysis
16   Competitive Landscape
   16.1   Market Structure
   16.2   Company Profiles
       16.2.1   Ricola AG
           16.2.1.1   Company Overview
           16.2.1.2   Product Portfolio
           16.2.1.3   Demographic Reach and Achievements
           16.2.1.4   Certifications
       16.2.2   The Himalaya Drug Company
           16.2.2.1   Company Overview
           16.2.2.2   Product Portfolio
           16.2.2.3   Demographic Reach and Achievements
           16.2.2.4   Certifications
       16.2.3   Gaia Herbs
           16.2.3.1   Company Overview
           16.2.3.2   Product Portfolio
           16.2.3.3   Demographic Reach and Achievements
           16.2.3.4   Certifications
       16.2.4   Twinlab Corporation
           16.2.4.1   Company Overview
           16.2.4.2   Product Portfolio
           16.2.4.3   Demographic Reach and Achievements
           16.2.4.4   Certifications
       16.2.5   DSM Nutritional Products AG
           16.2.5.1   Company Overview
           16.2.5.2   Product Portfolio
           16.2.5.3   Demographic Reach and Achievements
           16.2.5.4   Certifications
       16.2.6   Willmar Schwabe GmbH and Co. KG
           16.2.6.1   Company Overview
           16.2.6.2   Product Portfolio
           16.2.6.3   Demographic Reach and Achievements
           16.2.6.4   Certifications
       16.2.7   Bio-Botanica Inc.
           16.2.7.1   Company Overview
           16.2.7.2   Product Portfolio
           16.2.7.3   Demographic Reach and Achievements
           16.2.7.4   Certifications
       16.2.8   Others
17   Key Trends and Developments in the Market

List of Figures and Tables

1.   Global Herbal Food Supplements Market: Key Industry Highlights, 2018 and 2032
2.   Global Herbal Food Supplements Historical Market: Breakup by Product (USD Billion), 2018-2023
3.   Global Herbal Food Supplements Market Forecast: Breakup by Product (USD Billion), 2024-2032
4.   Global Herbal Food Supplements Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
5.   Global Herbal Food Supplements Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
6.   Global Herbal Food Supplements Historical Market: Breakup by Region (USD Billion), 2018-2023
7.   Global Herbal Food Supplements Market Forecast: Breakup by Region (USD Billion), 2024-2032
8.   North America Herbal Food Supplements Historical Market: Breakup by Country (USD Billion), 2018-2023
9.   North America Herbal Food Supplements Market Forecast: Breakup by Country (USD Billion), 2024-2032
10.   Europe Herbal Food Supplements Historical Market: Breakup by Country (USD Billion), 2018-2023
11.   Europe Herbal Food Supplements Market Forecast: Breakup by Country (USD Billion), 2024-2032
12.   Asia Pacific Herbal Food Supplements Historical Market: Breakup by Country (USD Billion), 2018-2023
13.   Asia Pacific Herbal Food Supplements Market Forecast: Breakup by Country (USD Billion), 2024-2032
14.   Latin America Herbal Food Supplements Historical Market: Breakup by Country (USD Billion), 2018-2023
15.   Latin America Herbal Food Supplements Market Forecast: Breakup by Country (USD Billion), 2024-2032
16.   Middle East and Africa Herbal Food Supplements Historical Market: Breakup by Country (USD Billion), 2018-2023
17.   Middle East and Africa Herbal Food Supplements Market Forecast: Breakup by Country (USD Billion), 2024-2032
18.   Global Herbal Food Supplements Market Structure

Key Questions Answered in the Report

What was the global herbal food supplements market size in 2023?

In 2023, the global herbal food supplements market attained a value of nearly USD 7.26 billion.

What is the growth rate of the market?

The market is projected to grow at a CAGR of 6.50% between 2024 and 2032.

What is the forecast outlook of the market for 2024-2032?

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 12.74 billion by 2032.

What are the major industry drivers?

The major drivers of the industry, such as the increased demand for health supplements, growing health consciousness among consumers, rising disposable incomes, easy availability of health supplements through e-commerce platforms, and heightened investments by the leading market players in the development of new herbal food supplements, are expected to aid the market growth.

What are the key industry trends of the global herbal food supplements market?

The key market trends guiding the industry's growth include the growing consumer preference for natural supplements over artificial ones.

What are the major regional markets of herbal food supplements, according to the EMR report?

The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

What are the significant product divisions considered in the market report?

The significant product divisions include turmeric, wheat/barley grass, flax seed/oil, and aloe, among others.

What are the different distribution channels of the product?

The significant distribution channels include hypermarkets/supermarkets, convenience stores, online, and speciality stores, among others.

Who are the key industry players, according to the report?

The major players in the industry are Ricola AG, The Himalaya Drug Company, Gaia Herbs, Twinlab Corporation, DSM Nutritional Products AG, Willmar Schwabe GmbH and Co. KG, and Bio-Botanica Inc., among others.

Analyst Review

The global herbal food supplements market attained a value of nearly USD 7.26 billion in 2023, driven by the increased health consciousness among consumers worldwide. Aided by growing consumer demand for natural health products, the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 6.50%. The market is projected to reach about USD 12.74 billion by 2032.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. By product, the market can be distributed into turmeric, wheat/barley grass, flax seed/oil, and aloe, among others. On the basis of distribution channel, the market can be segmented into hypermarkets/supermarkets, convenience stores, online, and speciality stores, among others. The major regional markets for herbal food supplements are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Ricola AG, The Himalaya Drug Company, Gaia Herbs, Twinlab Corporation, DSM Nutritional Products AG, Willmar Schwabe GmbH and Co. KG, and Bio-Botanica Inc., among others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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