The India poultry market reached a value of USD 30.46 Billion in 2024. It is further expected to grow at a CAGR of 8.10% in the forecast period of 2025-2034 to reach a value of approximately USD 66.37 Billion by 2034.
Base Year
Historical Period
Forecast Period
India is one of the largest producers of eggs and broilers due to its large poultry farming base, favourable climate, and low labour, feed, and infrastructure costs. As of 2024, the country boasted an annual production of over 140 billion eggs and approximately 4.5 million tonnes of broiler meat per year. With India’s poultry production scaling continuously, investments in cold storage facilities, slaughterhouses, and processing plants are expected to surge in the forecast period.
There is a high per capita availability of eggs in India, attributed to its affordability, rising consumption of protein, availability of agricultural by-products, improved distribution networks, and growing consumer awareness regarding the nutritional benefits of eggs. In 2021-22, the per capita availability of eggs was at 95 eggs per annum. This high per capita egg availability is encouraging producers to expand their production capacities to meet diverse customer needs.
The introduction of favourable government initiatives promoting poultry farming in the country is boosting the India poultry market revenue. For instance, under the National Livestock Mission, the Indian government directs 50% subsidies to establish Poultry Farms with Hatcheries and brooder mother units. Such initiatives are expected to encourage farmers to adopt efficient and modern technologies for ensuring better yields, improving the health of birds, and maintaining biosecurity.
Compound Annual Growth Rate
8.1%
Value in USD Billion
2025-2034
*this image is indicative*
By end-uses, households are the leading segment for eggs, while food services represent the leading end-use segment for broilers due to the increased consumption of eggs in breakfast at homes and growing trend of dining-out, respectively, aiding the growth of the India poultry industry. Based on distribution channels, the India poultry market has been divided into traditional retail stores, business-to-business, and modern retail stores. Among these, traditional retail stores remain the most preferred choice of consumers, and, thus, the segment accounts for the largest share for both eggs and broilers in the industry. The reason for the growth of the segment is the increased consumer demand for freshly slaughtered chicken available at these stores.
The poultry market growth in India is being driven by rising disposable incomes and changing consumer food habits. The shift from pulses to meat, eggs, and dairy products in order to fulfill the protein needs of the human body is greatly contributing to the expansion of the market. The increasing focus on health and well-being is also boosting the demand for a protein-packed diet. Factors such as higher disposable incomes, better iving standards and lifestyle choices, rapid urbanisation, and the development of distribution networks are additionally increasing the industry revenue.
In India, both traditional Indian non-vegetarian recipes and fast food recipes involve the use of broiler meats, as well as eggs, making them a significant part of the cooking. Further, the thriving bakery foods market is driving the demand for eggs, which is an important ingredient in bakery foods. As per the poultry farming market analysis, the regional bakery foods market is exhibiting strong growth rates and is expected to create a positive impact on the consumption of eggs in the country.
Over the forecast period, the growing popularity of online food delivery channels such as Zomato, Uber Eats, and others is expected to aid the food services market, which will aid the growth of the poultry market in India.
Favourable government initiatives; growing health consciousness; rising adoption of advanced technologies; and surging emphasis on sustainability are favouring the India poultry market expansion.
The introduction of favourable government initiatives such as Animal Husbandry Infrastructure Development Fund (AHIDF) and National Livestock Mission aimed at improving livestock productivity, including poultry, and storage and transportation of poultry products is supporting the India poultry market expansion.
There is an increasing consumption of meat and poultry products as they are excellent sources of protein and provide nutrients such as vitamins, iron, iodine, zinc, and essential fatty acids. With the surging health-consciousness among Indians, hormone-free and antibiotic-free poultry products are also gaining popularity.
Poultry farmers are increasingly adopting advanced technologies like automated feeding and watering systems, smart farming tools, and Internet of things (IoT) devices to improve accuracy, lower labour costs, make informed decisions, and detect early signs of disease or stress in birds. Advancements in DNA sequencing and genomics are expected to drive the development of higher-yielding, faster-growing, and disease-resistant poultry strains, improving the profitability and productivity of breeders.
With the growing emphasis on sustainability, poultry farmers are increasingly adopting proper waste management practices, efficiently utilising resources such as energy, water, and feed, utilising precision farming techniques, promoting animal welfare, and reducing antibiotic usage. In the forecast period, the growing customer preference towards eco-friendly products is expected to drive the India poultry market development.
Advancements in genetics and selective breeding have led to the development of poultry breeds that are more resistant to diseases and environmental stressors, leading to healthy flocks. This has not only improved the overall welfare of the birds in the country but also reduced the need for antibiotics and other medications, promoting a more sustainable and environmentally friendly approach to poultry farming.
Poultry merchants based in Goa, India are advocating for the implementation of strict regulations in the local poultry sector. These merchants are advocating for the formation of an association as such an association could significantly contribute to establishing industry norms, encouraging ethical business conduct, and increasing transparency in the poultry business.
Trends in the India Poultry Market
As per data from the Department of Animal Husbandry & Dairying and Department of Fisheries, the production of eggs in India has seen exponential growth over the decades, reaching 122,049 million by 2020-21, which fuels the poultry industry in India. During 2021-2022, 3.06 billion poultry were slaughtered for meat production. In 2021-2022, poultry contributed 51.44% to the total meat production in India, making it the largest single source of meat in the country. Buffalo meat accounted for 17.49%, followed by goat meat at 13.63%. Sheep and pig meat contributed 10.33% and 3.93%, respectively, while cattle meat made up 3.18% of the total meat production. The dominance of poultry in meat production reflects the sector's rapid growth and efficiency. As per the poultry industry analysis in India, the high contribution percentage underscores the increasing consumer preference for poultry, driven by its affordability, versatility, and perceived health benefits.
According to the Ministry of Statistics and Programme Implementation (MOSPI) data, In FY 2023, India's urban household grocery expenditure patterns showed significant investments in processed foods. Processed food expenditures were the highest at 10.5%, indicating a growing preference for convenience foods. Milk and milk products accounted for 7.2%, while cereals accounted for 4.5%, suggesting a diversification in dietary staples. Vegetables and fruits each held a share of 3.8%. Expenditure on egg, fish, and meat was 3.5%, reflecting an increased demand for protein sources which indicates a flourishing future of poultry industry in India. This trend is significant for the India poultry market as it highlights the rising consumption of poultry products. The increased spending on protein-rich foods aligns with the growing urban population's preference for healthier diets.
Suguna Foods Private Limited
Venkateshwara Hatcheries Group (VH Group)
Skylark Hatcheries Pvt. Ltd.
Sneha Farms Pvt. Ltd.
IB Group
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Poultry involves raising of birds like ducks, turkeys, chickens and geese for their eggs and meat at domestic or commercial level. Over the decades, the demand of India poultry market has undergone an upward trend, and the region has emerged as one of the major sectors of the economy.
Market Breakup by Segment:
Market Breakup by Region:
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Key India poultry market players are capitalising on the growing demand for convenience food by offering ready-to-cook, ready-to-eat, frozen, and marinated poultry options. Poultry companies in India are also shifting towards vertical integration to control the entire supply chain from processing to breeding to ensure better control over product quality, cost management, and supply consistency.
IB Group, headquartered in Chhattisgarh, India, and established in 1985, is one of India’s largest protein-centric Agri conglomerate with a turnover of INR 9,700 crore in FY 2023. The company boasts a robust presence in 26 states and has strategically partnered with 25,000+ farmers and dealers.
Suguna Foods Private Limited, headquartered in Tamil Nadu, India, and founded in 1984, is one of India’s largest poultry companies. The company ranks among the top ten poultry producers globally and offers various poultry products and services across India. Its operations extend to broiler farms, feed mills, hatcheries, processing plants, feed mills, animal healthcare products, and nutritional supplements.
Skylark Hatcheries Pvt. Ltd, headquartered in Haryana, India, and founded in 1985, is a leading integrated poultry company in North India. The company has a diverse portfolio of operations spanning parent stock, broiler contract farming, hatcheries, feed production, large-scale mechanised farming and equipment fabrication, and poultry processing, among others.
Venky’s (India) Limited, founded in 1971 and headquartered in Maharashtra, India, is a leader in the chicken industry. The company boasts diversified activities, including chicken and eggs processing, SPF eggs, broiler and layer breeding, poultry vaccines and feed supplements, genetic research and poultry diseases diagnostic, nutritional health products, and poultry feed and equipment, among others. The company has established its position as one of the largest fully integrated poultry group in Asia.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other key players in the India poultry market include Srinivasa Farms, Bharati Poultry Pvt. Limited, RM Hatcheries, The KEGGFARMS, AMD integrated Farms, and Kadkanath Agro World, among others.
South India holds a significant share of the market. The established poultry sector in the region is expected to thrive due to advanced farming techniques and robust infrastructure for supporting poultry production. Furthermore, significant investments in the poultry sector, growing number of hatcheries, and feed mills are contributing to the expansion of the market. State wise, Andhra Pradesh and Maharashtra dominate the poultry market share in India, consisting of eggs and broilers, respectively. The market growth in these states is the result of increased government initiatives to develop the poultry sector in the region.
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In 2024, the India poultry market attained a value of nearly USD 30.46 Billion.
The market is projected to grow at a CAGR of 8.10% between 2025 and 2034.
The market is estimated to witness a healthy growth in the forecast period of 2025-2034 to reach about USD 66.37 Billion by 2034.
The major drivers of the industry, such as the rising disposable incomes, growing food services market, increasing population, growing consumption of baked products, rising health awareness, the increasing intake of protein-based foods, and developing distribution networks are expected to aid the market growth.
The key market trends guiding the growth of the poultry market include the growing utilisation of online food delivery channels for food ordering.
The major states in the market are Maharashtra, Tamil Nadu, Andhra Pradesh, Telangana, Haryana, West Bengal, Karnataka, Madhya Pradesh, Uttar Pradesh, Bihar, Punjab, Rajasthan, Orissa, and Kerala, among others.
Eggs and broiler are the major poultry segments in the industry.
By end-uses, households are the leading segment for eggs, while food services represent the leading end-use segment for broilers.
The traditional retail stores segment is the leading distribution channel for both eggs and broilers in the overall industry.
The major players in the industry are IB Group, Suguna Foods Private Limited, Skylark Hatcheries Pvt. Ltd, Venky’s (India) Limited, Srinivasa Farms, Bharati Poultry Pvt. Limited, RM Hatcheries, The KEGGFARMS, AMD integrated Farms, and Kadkanath Agro World, among others.
Suguna Foods is one of the largest producers of poultry in country.
Suguna Foods is one of the leading poultry farmers in India.
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| REPORT FEATURES | DETAILS |
| Base Year | 2024 |
| Historical Period | 2018-2024 |
| Forecast Period | 2025-2034 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Segment |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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