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Report Overview
The India exotic flowers market size was valued at USD 32.17 Billion in 2025. The industry is expected to grow at a CAGR of 17.40% during the forecast period of 2026-2035 to reach a value of USD 160.00 Billion by 2035. The market is actively expanding as floriculture evolves from traditional cultivation into a dynamic, commercially driven industry.
The industry is being propelled by high production volumes, value-added services, technological integration, and growing global demand, all of which create new opportunities for farmers, entrepreneurs, and floriculture businesses. Currently, India cultivates flowers over 285,000 hectares, producing more than 2.2 million tons of loose flowers and around 950,000 tons of cut flowers annually. Beyond cultivation, the industry is actively diversifying into landscape design, greenhouse management, park and garden development, contracting, and maintenance services, adding multiple revenue streams. For example, in Thally village near Hosur in Krishnagiri district, Tamil Nadu, a dedicated “Centre for Cut Flowers” has been established. It leverages sensor-driven irrigation, greenhouse cultivation, and advanced post-harvest handling techniques. The facility is helping local farmers shift into high-value flowers such as roses, chrysanthemums, gerberas and orchids, and transforming the area into a premium floriculture hub.
A new exotic flower breed gaining popularity in India is the Dutch tulip, now cultivated in regions like Kashmir and Himachal Pradesh through advanced greenhouse techniques. Farmers are adopting imported bulbs and controlled-environment farming to ensure year-round production and vibrant color quality. Supported by state horticulture departments, these tulip varieties are increasingly sought after for luxury décor, weddings, and exports. The annual Tulip Festival in Srinagar showcases these exotic blooms, highlighting India’s expanding capacity for premium flower cultivation.
India is also strengthening its international presence, exporting 19,677.89 MT of exotic floriculture products worth INR 717.83 crore (86.63 million USD) in 2023–24 to markets such as the United States of America, Netherlands, United Arab Emirates, United Kingdom, Canada, and Malaysia. Technological interventions, including IT-enabled distribution, virtual marketplaces, cataloguing, branding, and quality assurance, are further driving efficiency, market reach, and profitability. By combining commercial expansion, innovation, and global integration, the market is actively transforming into a high-value, export-oriented, and technology-driven sector, generating income, employment, and sustainable growth offering significant opportunities in the India exotic flowers market.
2025
Base Year
2019-2025
Historical Period
2026-2035
Forecast Period
Competitive Landscape
Leading India exotic flowers market players, such as Ferns N Petals, May Flower, ArenaFlowers and Phoolwala, all of whom are elevating premium-variety offerings to meet rising gifting and décor demand. These firms are investing in superior logistics and inventory networks to guarantee freshness of rare blooms, while simultaneously expanding online retail platforms and metropolitan-city supply chains. Many are building partnerships with specialised growers of orchids, lilies and other exotic varieties to secure exclusive product lines and add value through longer vase life, distinctive colours and seasonal rarity.
In parallel, producers and export-oriented exotic flowers companies such as Karuturi Global Limited and Soex Flora are strengthening their cultivation and post-harvest infrastructure by deploying greenhouse systems, controlled-environment farms and cold-chain logistics. These strategies reduce the spoilage of high value cut flowers and enable year-round supply of exotic stems. They are also leveraging sustainability credentials, renewable energy, organic fertilizers, minimal packaging, to appeal to niche export markets and domestic premium consumers alike, thus positioning themselves for both volume growth and brand differentiation.
Key Players
Ferns N Petals
Founded in 1994 and headquartered in New Delhi, Ferns N Petals has blossomed into India’s most iconic floral and gifting brand. From boutique stores to a powerful online presence, it connects emotions through petals across cities and continents. Constantly evolving, the brand now curates an exquisite range of exotic blooms and luxury arrangements that redefine modern gifting experiences.
Phoolwala
Established in 1999 in Delhi NCR, Phoolwala has earned a loyal following for making every celebration brighter with timely, fresh flower deliveries. Its strong logistics and same-day services ensure smiles reach doorsteps on time. By partnering with skilled local floriculturists, the brand continues to offer rare and exotic blooms that add elegance to personal and corporate gifting, further supporting the India exotic flowers market.
ArenaFlowers
Launched in 2008 and based in New Delhi, ArenaFlowers stands out for its refined sense of floral artistry and digital innovation. It merges modern e-commerce efficiency with the timeless beauty of handcrafted arrangements. With a focus on sustainable sourcing and exotic varieties, the company delivers freshness, creativity, and care in every bouquet across India.
May Flower
Headquartered in Mumbai and established in 1980, May Flower has long been synonymous with sophistication and floral luxury. Specialising in bespoke arrangements for elite events and corporate spaces, the brand infuses art into every design. Its curated selection of imported exotic flowers and elegant packaging continues to charm connoisseurs who appreciate the finer details of floral craftsmanship.
Other players in the industry include Elegant Floriculture & Agrotech (I) Limited, Soex Flora, and other local brands.
Indian Exotic Flowers Market Report Snapshots
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
The market is projected to grow at a CAGR of 17.40% between 2026 and 2035.
Key strategies driving the market include sustainable cultivation practices, advanced greenhouse farming, expansion of online retail channels, export-oriented production, and partnerships between growers and floriculture brands to ensure freshness and quality.
The key trends guiding the market growth include the increasing demand for exotic flowers for religious occasions, and the surging use of exotic flowers in decorations.
The major states producing cut flowers are West Bengal, Karnataka, Orissa, Uttar Pradesh, and Maharashtra, among others, whereas the major producers of loose flowers are Tamil Nadu, Karnataka, Madhya Pradesh, Mizoram, and Gujarat, among others.
Loose flowers and cut flowers are the major types of exotic flowers.
Significant varieties of Indian exotic flowers include lotus, hibiscus, tulips, lavender, orchids, carnations, lily, and daffodils, among others.
Organised sector and unorganised sector are the different sectors considered in the market.
The significant distribution channels in the market include unorganised retail, florist, supermarket/hypermarket, and online, among others.
The key players in the market include Ferns N Petals, Phoolwala, ArenaFlowers, May Flower, Elegant Floriculture & Agrotech (I) Limited, Soex Flora, among others.
The inadequate cold chain and logistics infrastructure, and harsh weather conditions impacting flower farming are the key challenges in the industry.
In 2025, the market reached an approximate value of USD 32.17 Billion.
Maharashtra accounts for the largest share of cut flower production in India, supported by favorable climate, modern farming techniques, and strong supply chain infrastructure.
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