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K-12 Online Tutoring Market

Global K-12 Online Tutoring Market Size, Share, Growth: By Tutoring Type: Structured Tutoring, On-Demand Tutoring; By Application: Pre-Primary School, Primary School, Middle School, High School; Regional Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Key Indicators for Demand; Competitive Landscape; 2024-2032

Global K-12 Online Tutoring Market Outlook

The global K-12 online tutoring market is expected to expand at a CAGR of 10.5% over the forecast period of 2024-2032.

 

K-12 Online Tutoring Market

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K-12 online tutoring, a form of microlearning, divides wide subjects into videos, texts, audios, or infographics into limited units. Microlearning includes using bite-sized teaching modules, short-term teaching tasks, quizzes, games, and content delivery just-in-time, thus, resulting in its increased popularity among kids, and further aiding to the industry growth. The data provided by microlearning is, therefore, interactive.

 

Market Segmentation

Online microlearning is becoming increasingly popular among end-users due to its capacity to produce accurate content in a short time. The K-12 online tutoring market can be divided on the basis of segments like tutoring type and application.

 

K-12 Online Tutoring Market By Segments

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The industry can be divided based on its tutoring type into structured tutoring and on-demand tutoring. Further, the industry can be broadly categorised on the basis of its application into:

  • Pre-Primary School
  • Primary School
  • Middle School
  • High School

The EMR report looks into the regional K-12 online tutoring markets like North America, Latin America, the Asia Pacific, Europe, and the Middle East and Africa.

 

Market Analysis

The growing employment possibilities in the areas of science, technology, engineering, and mathematics (STEM) have increased the demand for STEM education. In schools, parents, students, and different stakeholders place a higher emphasis on fundamental STEM education. As a consequence, at the beginning of their secondary education, the number of learners enrolling in K-12 online tutoring courses is anticipated to boost in the coming years. Increasing competition in STEM competitive exams will also increase K-12 online tutoring demand. Thus, an critical K-12 online tutoring market growth driver will be the increasing significance of STEM education. By providing microlearning alternatives in combination with standard long-term tutoring programs, the popularity of K-12 online tutoring can be further improved. Thus, internet microlearning’s increasing popularity has been recognised as one of the key market trends in K-12 online tutoring. It is anticipated that the trend will be responsible for the market growth over the next five years.

 

K-12 Online Tutoring Market By Region

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Competitive Landscape

The report presents a detailed analysis of the following key players in the global K-12 online tutoring market, looking into their capacity, competitive landscape, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:

  • Ambow Education Holding Ltd. 
  • China Distance Education Holdings Ltd. (NYSE: DL)
  • iTutorGroup
  • TAL Education Group (NYSE: TAL)
  • Vedantu Innovations Pvt. Ltd.
  • Others

The EMR report gives an in-depth insight into the industry by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Tutoring Type
  • Application
  • Region
Breakup by Tutoring Type
  • Structured Tutoring
  • On-Demand Tutoring
Breakup by Application
  • Pre-Primary School
  • Primary School
  • Middle School
  • High School
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Ambow Education Holding Ltd.
  • China Distance Education Holdings Limited
  • TAL Education Group
  • Vedantu Innovations Pvt. Ltd.
  • Tutor Group Limited (iTutorGroup)
  • Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global K-12 Online Tutoring Market Analysis

    8.1    Key Industry Highlights
    8.2    Global K-12 Online Tutoring Historical Market (2018-2023) 
    8.3    Global K-12 Online Tutoring Market Forecast (2024-2032)
    8.4    Global K-12 Online Tutoring Market by Tutoring Type
        8.4.1    Structured Tutoring 
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    On-Demand Tutoring  
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
    8.5    Global K-12 Online Tutoring Market by Application
        8.5.1    Pre-Primary School
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Primary School
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
        8.5.3    Middle School
            8.5.3.1    Historical Trend (2018-2023)
            8.5.3.2    Forecast Trend (2024-2032)
        8.5.4    High School
            8.5.4.1    Historical Trend (2018-2023)
            8.5.4.2    Forecast Trend (2024-2032)    
    8.6    Global K-12 Online Tutoring Market by Region
        8.6.1    North America
            8.6.1.1    Historical Trend (2018-2023) 
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Europe
            8.6.2.1    Historical Trend (2018-2023) 
            8.6.2.2    Forecast Trend (2024-2032)
        8.6.3    Asia Pacific
            8.6.3.1    Historical Trend (2018-2023) 
            8.6.3.2    Forecast Trend (2024-2032)
        8.6.4    Latin America
            8.6.4.1    Historical Trend (2018-2023) 
            8.6.4.2    Forecast Trend (2024-2032)
        8.6.5    Middle East and Africa
            8.6.5.1    Historical Trend (2018-2023) 
            8.6.5.2    Forecast Trend (2024-2032)
9    North America K-12 Online Tutoring Market Analysis
    9.1    United States of America 
        9.1.1    Historical Trend (2018-2023) 
        9.1.2    Forecast Trend (2024-2032)
    9.2    Canada
        9.2.1    Historical Trend (2018-2023) 
        9.2.2    Forecast Trend (2024-2032)
10    Europe K-12 Online Tutoring Market Analysis
    10.1    United Kingdom
        10.1.1    Historical Trend (2018-2023) 
        10.1.2    Forecast Trend (2024-2032)
    10.2    Germany
        10.2.1    Historical Trend (2018-2023) 
        10.2.2    Forecast Trend (2024-2032)
    10.3    France
        10.3.1    Historical Trend (2018-2023) 
        10.3.2    Forecast Trend (2024-2032)
    10.4    Italy
        10.4.1    Historical Trend (2018-2023) 
        10.4.2    Forecast Trend (2024-2032)
    10.5    Others
11    Asia Pacific K-12 Online Tutoring Market Analysis
    11.1    China
        11.1.1    Historical Trend (2018-2023) 
        11.1.2    Forecast Trend (2024-2032)
    11.2    Japan
        11.2.1    Historical Trend (2018-2023) 
        11.2.2    Forecast Trend (2024-2032)
    11.3    India
        11.3.1    Historical Trend (2018-2023) 
        11.3.2    Forecast Trend (2024-2032)
    11.4    ASEAN
        11.4.1    Historical Trend (2018-2023) 
        11.4.2    Forecast Trend (2024-2032)
    11.5    Australia
        11.5.1    Historical Trend (2018-2023) 
        11.5.2    Forecast Trend (2024-2032)
    11.6    Others
12    Latin America K-12 Online Tutoring Market Analysis
    12.1    Brazil
        12.1.1    Historical Trend (2018-2023) 
        12.1.2    Forecast Trend (2024-2032)
    12.2    Argentina
        12.2.1    Historical Trend (2018-2023) 
        12.2.2    Forecast Trend (2024-2032)
    12.3    Mexico
        12.3.1    Historical Trend (2018-2023) 
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Middle East and Africa K-12 Online Tutoring Market Analysis
    13.1    Saudi Arabia
        13.1.1    Historical Trend (2018-2023) 
        13.1.2    Forecast Trend (2024-2032)
    13.2    United Arab Emirates
        13.2.1    Historical Trend (2018-2023) 
        13.2.2    Forecast Trend (2024-2032)
    13.3    Nigeria
        13.3.1    Historical Trend (2018-2023) 
        13.3.2    Forecast Trend (2024-2032)
    13.4    South Africa
        13.4.1    Historical Trend (2018-2023) 
        13.4.2    Forecast Trend (2024-2032)
    13.5    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Price Analysis
16    Competitive Landscape

    16.1    Market Structure
    16.2    Company Profiles
        16.2.1    Ambow Education Holding Ltd.
            16.2.1.1    Company Overview
            16.2.1.2    Product Portfolio
            16.2.1.3    Demographic Reach and Achievements
            16.2.1.4    Certifications
        16.2.2    China Distance Education Holdings Limited
            16.2.2.1    Company Overview
            16.2.2.2    Product Portfolio
            16.2.2.3    Demographic Reach and Achievements
            16.2.2.4    Certifications
        16.2.3    TAL Education Group
            16.2.3.1    Company Overview
            16.2.3.2    Product Portfolio
            16.2.3.3    Demographic Reach and Achievements
            16.2.3.4    Certifications
        16.2.4    Vedantu Innovations Pvt. Ltd.
            16.2.4.1    Company Overview
            16.2.4.2    Product Portfolio
            16.2.4.3    Demographic Reach and Achievements
            16.2.4.4    Certifications
        16.2.5    Tutor Group Limited (iTutorGroup)
            16.2.5.1    Company Overview
            16.2.5.2    Product Portfolio
            16.2.5.3    Demographic Reach and Achievements
            16.2.5.4    Certifications
        16.2.6    Others
17    Key Trends and Developments in the Market

 

List of Key Figures and Tables

1.    Global K-12 Online Tutoring Market: Key Industry Highlights, 2018 and 2032
2.    Global K-12 Online Tutoring Historical Market: Breakup by Tutoring Type (USD Million), 2018-2023
3.    Global K-12 Online Tutoring Market Forecast: Breakup by Tutoring Type (USD Million), 2024-2032
4.    Global K-12 Online Tutoring Historical Market: Breakup by Application (USD Million), 2018-2023
5.    Global K-12 Online Tutoring Market Forecast: Breakup by Application (USD Million), 2024-2032
6.    Global K-12 Online Tutoring Historical Market: Breakup by Region (USD Million), 2018-2023
7.    Global K-12 Online Tutoring Market Forecast: Breakup by Region (USD Million), 2024-2032
8.    North America K-12 Online Tutoring Historical Market: Breakup by Country (USD Million), 2018-2023
9.    North America K-12 Online Tutoring Market Forecast: Breakup by Country (USD Million), 2024-2032
10.    Europe K-12 Online Tutoring Historical Market: Breakup by Country (USD Million), 2018-2023
11.    Europe K-12 Online Tutoring Market Forecast: Breakup by Country (USD Million), 2024-2032
12.    Asia Pacific K-12 Online Tutoring Historical Market: Breakup by Country (USD Million), 2018-2023
13.    Asia Pacific K-12 Online Tutoring Market Forecast: Breakup by Country (USD Million), 2024-2032
14.    Latin America K-12 Online Tutoring Historical Market: Breakup by Country (USD Million), 2018-2023
15.    Latin America K-12 Online Tutoring Market Forecast: Breakup by Country (USD Million), 2024-2032
16.    Middle East and Africa K-12 Online Tutoring Historical Market: Breakup by Country (USD Million), 2018-2023
17.    Middle East and Africa K-12 Online Tutoring Market Forecast: Breakup by Country (USD Million), 2024-2032
18.    Global K-12 Online Tutoring Market Structure

Key Questions Answered in the Report

The market is projected to grow at a CAGR of 10.5% between 2024 and 2032.

The major market drivers are growing employment possibilities in the areas of science, technology, engineering, and mathematics (STEM).

The key trends in the market are increasing popularity of internet microlearning and increasing competition in STEM.

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

The major tutoring types considered in the market report are structured tutoring and on-demand tutoring.

The main application segments of the market include pre-primary school, primary school, middle school, and high school.

The major players in the market are Ambow Education Holding Ltd., China Distance Education Holdings Limited, TAL Education Group, Vedantu Innovations Pvt. Ltd., and Tutor Group Limited (iTutorGroup), among others.

Analyst Review

The global k-12 online tutoring market is driven by the increasing popularity of internet microlearning and increasing competition in STEM. Aided by the growing employment possibilities in the areas of science, technology, engineering, and mathematics (STEM), the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 10.5%.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its tutoring types, the k-12 online tutoring industry can be segmented into structured tutoring and on-demand tutoring. The application sectors include pre-primary school, primary school, middle school, and high school. The major regional markets for k-12 online tutoring are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Ambow Education Holding Ltd., China Distance Education Holdings Ltd. (NYSE: DL), iTutorGroup, TAL Education Group (NYSE: TAL), and Vedantu Innovations Pvt. Ltd., among others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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