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The Latin America natural sweeteners market was aided by the growth of the stevia market, globally. The global stevia market attained a value of nearly USD 520 million in 2019. The global stevia market is projected to grow at a CAGR of 8.5% between 2020 and 2025 to reach an estimated value of almost USD 849 million by 2025. The growth of the industry was propelled by the increasing demand for zero-calorie products due to the rising health consciousness among the consumers.
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Latin America is the leading natural sweeteners market after the Asia Pacific and Europe regions. It accounts for nearly 9% of the world’s stevia production, thus, contributing to its natural sweeteners industry. Within Latin America, Paraguay is one of the leading stevia producers, accounting for more than three-fourths of the total Latin America stevia market. The other major markets of the region are Argentina and Brazil.
In Latin America, soft drinks lead in stevia application followed by the sports nutrition and dairy segment, respectively. The soft drinks and sports nutrition segments together account for more than half of the stevia applications in the Latin and North America regions. The stevia market in Latin America is being aided by the abundance of raw material available in the region for processing due to the stevia plant’s nativity to Paraguay and Brazil.
Properties and Applications
Sweeteners are added to food products to increase their sweetness or palatability and sometimes, to increase the shelf-life of the products to which they are added. They can be natural or artificial based on its production method. They can be obtained from plants or some other natural source like beehives. By intensity, the sweeteners can be categorised as low intensity sweeteners or high intensity sweeteners.
Their major types are:
Based on application, the market can be further categorised as:
Food and beverage are the leading application sectors for the product where it is used in different products, like, candies, soft-drinks, jams, canned foods, etc. The leading distribution channels for the distribution for the product are hypermarkets/supermarkets, convenience stores, retail stores, and online retailers, among others.
The report also analyses the major regional markets in Latin America like Paraguay, Argentina, Brazil, and Colombia, among others.
The Latin America natural sweeteners market is being driven by the growing demand for low-calorie foods and beverages, particularly, soft drinks, where stevia is used as a sugar substitute. With the increase in health concern among the consumers, the use of natural sweeteners to manufacture various packaged food and beverages has increased.
The rising population afflicted by diseases related to sugar consumption like obesity and diabetes is leading to various government initiatives discouraging people from sugar consumption, which is further aiding the market. The Brazil Health Ministry aims to reduce sugar consumption in several processed food products by 144, 000 tons by 2022. Governments in the region have also included a front-of-pack warning about high sugar, salt, and fat content on various products in countries like Chile, Peru, and Uruguay as a measure to create awareness among people. Other countries in the region may also implement similar techniques to control sugar consumption-related diseases.
The rise in the consumption of sports and energy drink is propelling the industry further. The Latin America and Caribbean region, together, forms a leading market for beverages, accounting for nearly 17.5% of the total market share, globally. The beverage industry in the region generates an annual revenue of USD 17.7 million. The low-calorie sweeteners are becoming popular for use as a flavouring agent in products like cosmetic items and toothpastes, thus, further aiding the growth of the natural sweeteners industry in Latin America. Their use in the pharmaceutical sector has also increased, which will enhance the market growth in the coming years.
This report gives a detailed analysis of the following key players in the Latin America natural sweeteners market, covering their competitive landscape, capacity, and recent developments like mergers and acquisitions, capacity expansion, and plant turnarounds:
SWOT analysis, value chain analysis, and Porter’s five forces analysis of the market have been carried out in the report to shed light on the macro and micro aspects of the industry performance, major challenges, and key drivers.
2 Research Methodology
3 Executive Summary
3.1 Market Overview
3.2 Key Demand Drivers
3.3 Key Players
3.4 Supply Market Changes
4 Global Natural Sweeteners Market Outlook
5 Global Natural Sweeteners Market
5.1 Global Natural Sweeteners Market Analysis
5.1.1 Figure: Global Natural Sweeteners Historical Market and Forecast (2015-2025)
5.1.2 Chart: Breakup by Intensity
188.8.131.52 High Intensity Sweeteners
184.108.40.206 Low Intensity Sweeteners
5.1.3 Chart: Breakup by Type
220.127.116.11 Maple Syrup
18.104.22.168 Raw Honey
22.214.171.124 Coconut Sugar
5.1.4 Chart: Breakup by Application
126.96.36.199 Personal Care
5.1.5 Chart: Breakup by Distribution Channel
188.8.131.52 Convenience Stores
184.108.40.206 Retail Stores
220.127.116.11 Online Retailers
5.1.6 Chart: Breakup by Region
18.104.22.168 North America
22.214.171.124 Asia Pacific
126.96.36.199 Latin America
188.8.131.52 Middle East & Africa
6 Latin America Natural Sweeteners Market
6.1 Latin America Natural Sweeteners Market Analysis
6.1.1 Figure: Latin America Natural Sweeteners Historical Market and Forecast (2015-2025)
6.1.2 Chart: Latin America Natural Sweeteners Market Breakup by Intensity
184.108.40.206 High Intensity Sweeteners
220.127.116.11 Low Intensity Sweeteners
6.1.3 Figure: Latin America Natural Sweeteners Market Breakup by Intensity: Historical Market and Forecast (2015-2025)
18.104.22.168 High Intensity Sweeteners
22.214.171.124 Low Intensity Sweeteners
6.1.4 Chart: Latin America Natural Sweeteners Market Breakup by Type
126.96.36.199 Maple Syrup
188.8.131.52 Raw Honey
184.108.40.206 Coconut Sugar
6.1.5 Figure: Latin America Natural Sweeteners Market Breakup by Type: Historical Market (2015-2019) & Forecast (2020-2025)
220.127.116.11 Maple Syrup
18.104.22.168 Raw Honey
22.214.171.124 Coconut Sugar
6.1.6 Chart: Latin America Natural Sweeteners Market Breakup by Application
126.96.36.199 Personal Care
6.1.7 Figure: Latin America Natural Sweeteners Market Breakup by Application: Historical Market (2015-2019) & Forecast (2020-2025)
188.8.131.52 Personal Care
6.1.8 Chart: Latin America Natural Sweeteners Market Breakup by Distribution Channel
184.108.40.206 Convenience Stores
220.127.116.11 Retail Stores
18.104.22.168 Online Retailers
6.1.9 Figure: Latin America Natural Sweeteners Market Breakup by Distribution Channel: Historical Market (2015-2019) & Forecast (2020-2025)
22.214.171.124 Convenience Stores
126.96.36.199 Retail Stores
188.8.131.52 Online Retailers
6.1.10 Chart: Latin America Natural Sweeteners Market Breakup by Country
6.1.11 Figure: Latin America Natural Sweeteners Market Breakup by Country: Historical Market (2015-2019) & Forecast (2020-2025)
6.2 SWOT Analysis
6.3 Value Chain Analysis
6.4 Porter’s Five Forces Analysis
6.4.2 Buyer’s Power
6.4.3 Supplier’s Power
6.4.4 New Entrants
6.4.5 Degree of Rivalry
6.5 Latin America Natural Sweeteners Price Analysis
6.5.2 Maple Syrup
6.5.3 Raw Honey
6.5.5 Coconut Sugar
7 Competitive Landscape & Supplier Analysis
7.2 Cargill, Incorporated
7.3 Archer Daniels Midland Company
7.4 Ingredion Incorporated
7.5 Tate & Lyle PLC
8 Consumer Analysis
9 Events and Developments
Additional Customisation Available:
10 Manufacturing Process
10.1 Detailed Process Flow
10.2 Operations Involved
10.3 Mass Balance
11 Cost Analysis
11.1 Land, Location and Site Development
11.3 Plant Machinery
11.4 Cost of Raw Material
11.9 Other Capital Investment
The Latin America natural sweeteners market is being driven by the increasing demand of stevia. The global stevia industry attained a value of USD 520 million in 2019. It is expected to witness a further growth in the forecast period of 2020-2025, growing at a CAGR of 8.5%. The global stevia industry is projected to reach USD 849 million by 2025.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its types, the Latin America industry for natural sweeteners can be segmented into stevia, maple syrup, raw honey, molasses, and coconut sugar, among others, with stevia accounting for the largest industry share in industry. On the basis of application, the food and beverage sectors are the leading sectors in the industry. The major regional markets in Latin America for natural sweeteners are Paraguay, Brazil, Argentina, and Colombia, with Paraguay accounting for the largest share in the stevia industry, accounting for almost 76% of the total stevia production in Latin America. The key players in the Latin America natural sweeteners market include PureCircle, Cargill, Incorporated, Archer Daniels Midland Company, Ingredion Incorporated, and Tate & Lyle PLC, among others.
The major drivers of the industry such as rising disposable incomes, increasing population, increasing health consciousness, and rising demand for sugar-substitutes with low-calorie content are expected to aid the industry growth. EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
EMR’s approach gives their clients a comprehensive assessment of the prevailing and projected industry conditions through the collection, collation, and analysis of data from trusted sources. The key questions answered in the market study are:
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