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Global Location-Based Services Market: By Component: Hardware, Software, Services; By Location Type: Outdoor, Indoor; By Service Type: Professional, Managed; By Application; By End Use; Regional Analysis; Historical Market and Forecast (2016-2026); Competitive Landscape; Industry Events and Developments

Global Location-Based Services Market Outlook

The global location-based services industry reached a value of about USD 35.4 billion in 2020. The industry is further expected to grow at a CAGR of about 24% in the forecast period of 2021-2026 to reach a value of around USD 131 billion by 2026.

 

North America Leading the Location-Based Services Market

North America has been leading the global market and is likely to lead the global industry in the forecast period as well. North America is anticipated to hold a significant share of the location-based services industry due to the growing penetration of smartphones and the growth of IoT technology in the region. The North American region is the second-largest market for smartphones and tablets and for in-vehicle navigation systems, the largest producer of aircraft, and one of the largest producers of aerospace and maritime navigation goods. The demand for location-based services in Asia Pacific and Europe is expected to increase rapidly in the coming years due to the growing adoption of mobile devices and the growth of digital technologies in countries such as Japan, Germany, China, United Kingdom, and India.

 

Location-Based Services: Industry Definition and Segmentation

Location Based Services (LBS) involves applications that focus on the location of the user to provide a service/information relevant to the user at that location. LBS can usually use mobile devices with a positioning capability to provide the service or information to the customer. LBS could be used in several sectors, such as fitness, indoor object search, entertainment, work, personal life, etc.

The component of the industry can be divided as follows:

  • Hardware
  • Software
  • Services

The location type can be categorised into the following:

  • Outdoor
  • Indoor

The service type includes the following:

  • Professional
  • Managed

Based on application, the industry can be divided into the following:

  • Tracking and Navigation
  • Marketing and Advertising
  • Location-based Health Monitoring
  • Location-based Social Networks
  • Others

It finds end use in the following sectors:

  • BFSI
  • Retail
  • Manufacturing
  • Healthcare and Life Sciences
  • Media and Entertainment
  • IT and Telecom
  • Transportation and Logistics
  • Others    

The regional markets for location-based services can be divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

 

Rising Internet Use Bolstering the Market Growth

The increasing penetration of 3G and 4G networks and the constant growth in the number of internet users are also driving the location-based services market. The increased demand for advanced business intelligence tools and the shift to artificial intelligence and machine learning technologies are propelling the demand for location-based services. The rapid technological advancements and an exponential rise in cloud technologies are expanding application areas for location-based services and are anticipated to provide numerous growth opportunities for location-based services in the coming years. Robust growth in the use of smartphones and tablets is a key factor in the growth of the location-based services industry. In addition, the rising use of mobile commerce and the availability of low-cost GPS-enabled smartphones are expected to drive the location-based services industry. In addition, the prevalence of social networking and mobile ads, the emergence of the Internet of Things, and the rise in demand for wearable devices and local based apps are also factors that generate future growth opportunities for the location-based services industry.

 

Key Industry Players in the Global Location-Based Services Market

The report gives a detailed analysis of the following key players in the global location-based services market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • ALE International
  • Navizon, Inc.
  • Apple Inc.
  • Oracle Corporation
  • IBM Corporation
  • Cisco Systems, Inc.
  • Microsoft Corporation
  • Others

The comprehensive EMR report provides an in-depth assessment of the industry based on the Porter's five forces model along with giving a SWOT analysis.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot    
    6.1    Global
    6.2    Regional
7    Industry Opportunities and Challenges
8    Global Location-Based Services Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Location-Based Services Historical Market (2016-2020) 
    8.3    Global Location-Based Services Market Forecast (2021-2026)
    8.4    Global Location-Based Services Market by Component 
        8.4.1    Hardware
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2016-2020)
            8.4.1.3    Forecast Trend (2021-2026)
        8.4.2    Software
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2016-2020)
            8.4.2.3    Forecast Trend (2021-2026)
        8.4.3    Services
            8.4.3.1    Market Share
            8.4.3.2    Historical Trend (2016-2020)
            8.4.3.3    Forecast Trend (2021-2026)
    8.5    Global Location-Based Services Market by Location Type
        8.5.1    Outdoor
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2016-2020)
            8.5.1.3    Forecast Trend (2021-2026)
        8.5.2    Indoor
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2016-2020)
            8.5.2.3    Forecast Trend (2021-2026)
    8.6    Global Location-Based Services Market by Service Type
        8.6.1    Professional
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2016-2020)
            8.6.1.3    Forecast Trend (2021-2026)
        8.6.2    Managed
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2016-2020)
            8.6.2.3    Forecast Trend (2021-2026)
    8.7    Global Location-Based Services Market by Application
        8.7.1    Tracking and Navigation
            8.7.1.1    Market Share
            8.7.1.2    Historical Trend (2016-2020)
            8.7.1.3    Forecast Trend (2021-2026)
        8.7.2    Marketing and Advertising
            8.7.2.1    Market Share
            8.7.2.2    Historical Trend (2016-2020)
            8.7.2.3    Forecast Trend (2021-2026)
        8.7.3    Location-based Health Monitoring
            8.7.3.1    Market Share
            8.7.3.2    Historical Trend (2016-2020)
            8.7.3.3    Forecast Trend (2021-2026)
        8.7.4    Location-based Social Networks
            8.7.4.1    Market Share
            8.7.4.2    Historical Trend (2016-2020)
            8.7.4.3    Forecast Trend (2021-2026)
        8.7.5    Others
    8.8    Global Location-Based Services Market by End Use
        8.8.1    BFSI
            8.8.1.1    Market Share
            8.8.1.2    Historical Trend (2016-2020)
            8.8.1.3    Forecast Trend (2021-2026)
        8.8.2    Retail
            8.8.2.1    Market Share
            8.8.2.2    Historical Trend (2016-2020)
            8.8.2.3    Forecast Trend (2021-2026)
        8.8.3    Manufacturing
            8.8.3.1    Market Share
            8.8.3.2    Historical Trend (2016-2020)
            8.8.3.3    Forecast Trend (2021-2026)
        8.8.4    Healthcare and Life Sciences
            8.8.4.1    Market Share
            8.8.4.2    Historical Trend (2016-2020)
            8.8.4.3    Forecast Trend (2021-2026)
        8.8.5    Media and Entertainment
            8.8.5.1    Market Share
            8.8.5.2    Historical Trend (2016-2020)
            8.8.5.3    Forecast Trend (2021-2026)
        8.8.6    IT and Telecom
            8.8.6.1    Market Share
            8.8.6.2    Historical Trend (2016-2020)
            8.8.6.3    Forecast Trend (2021-2026)
        8.8.7    Transportation & Logistics
            8.8.7.1    Market Share
            8.8.7.2    Historical Trend (2016-2020)
            8.8.7.3    Forecast Trend (2021-2026)
        8.8.8    Others
    8.9    Global Location-Based Services Market by Region
        8.9.1    Market Share
            8.9.1.1    North America
            8.9.1.2    Europe
            8.9.1.3    Asia Pacific
            8.9.1.4    Latin America
            8.9.1.5    Middle East and Africa
9    Regional Analysis
    9.1    North America
        9.1.1    Historical Trend (2016-2020)
        9.1.2    Forecast Trend (2021-2026)
        9.1.3    Breakup by Country
            9.1.3.1    United States of America 
            9.1.3.2    Canada
    9.2    Europe
        9.2.1    Historical Trend (2016-2020)
        9.2.2    Forecast Trend (2021-2026)
        9.2.3    Breakup by Country Kingdom
            9.2.3.1    United 
            9.2.3.2    Germany
            9.2.3.3    France
            9.2.3.4    Italy
            9.2.3.5    Others
    9.3    Asia Pacific
        9.3.1    Historical Trend (2016-2020)
        9.3.2    Forecast Trend (2021-2026)
        9.3.3    Breakup by Country
            9.3.3.1    China
            9.3.3.2    Japan
            9.3.3.3    India
            9.3.3.4    ASEAN
            9.3.3.5    Australia
            9.3.3.6    Others
    9.4    Latin America
        9.4.1    Historical Trend (2016-2020)
        9.4.2    Forecast Trend (2021-2026)
        9.4.3    Breakup by Country
            9.4.3.1    Brazil
            9.4.3.2    Argentina
            9.4.3.3    Mexico
            9.4.3.4    Others
    9.5    Middle East and Africa
        9.5.1    Historical Trend (2016-2020)
        9.5.2    Forecast Trend (2021-2026)
        9.5.3    Breakup by Country
            9.5.3.1    Saudi Arabia
            9.5.3.2    United Arab Emirates
            9.5.3.3    Nigeria
            9.5.3.4    South Africa
            9.5.3.5    Others
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyer’s Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    EMR’s Key Indicators for Demand
    10.4    EMR’s Key Indicators for Price
11    Competitive Landscape
    11.1    Market Structure
    11.2    Company Profiles
        11.2.1    ALE International
            11.2.1.1    Company Overview
            11.2.1.2    Product Portfolio
            11.2.1.3    Demographic Reach and Achievements
            11.2.1.4    Certifications
        11.2.2    Navizon, Inc.
            11.2.2.1    Company Overview
            11.2.2.2    Product Portfolio
            11.2.2.3    Demographic Reach and Achievements
            11.2.2.4    Certifications
        11.2.3    Apple Inc.
            11.2.3.1    Company Overview
            11.2.3.2    Product Portfolio
            11.2.3.3    Demographic Reach and Achievements
            11.2.3.4    Certifications
        11.2.4    Oracle Corporation    
            11.2.4.1    Company Overview
            11.2.4.2    Product Portfolio
            11.2.4.3    Demographic Reach and Achievements
            11.2.4.4    Certifications
        11.2.5    IBM Corporation
            11.2.5.1    Company Overview
            11.2.5.2    Product Portfolio
            11.2.5.3    Demographic Reach and Achievements
            11.2.5.4    Certifications
        11.2.6    Cisco Systems, Inc.
            11.2.6.1    Company Overview
            11.2.6.2    Product Portfolio
            11.2.6.3    Demographic Reach and Achievements
            11.2.6.4    Certifications
        11.2.7    Microsoft Corporation
            11.2.7.1    Company Overview
            11.2.7.2    Product Portfolio
            11.2.7.3    Demographic Reach and Achievements
            11.2.7.4    Certifications
        11.2.8    Others
12    Industry Events and Developments


List of Figures and Tables

1.    Global Location-Based Services Market: Key Industry Highlights, 2016 and 2026
2.    Global Location-Based Services Historical Market: Breakup by Component (USD Billion), 2016-2020
3.    Global Location-Based Services Market Forecast: Breakup by Component (USD Billion), 2021-2026
4.    Global Location-Based Services Historical Market: Breakup by Location Type (USD Billion), 2016-2020
5.    Global Location-Based Services Market Forecast: Breakup by Location Type (USD Billion), 2021-2026
6.    Global Location-Based Services Historical Market: Breakup by Service Type (USD Billion), 2016-2020
7.    Global Location-Based Services Market Forecast: Breakup by Service Type (USD Billion), 2021-2026
8.    Global Location-Based Services Historical Market: Breakup by Application (USD Billion), 2016-2020
9.    Global Location-Based Services Market Forecast: Breakup by Application (USD Billion), 2021-2026
10.    Global Location-Based Services Historical Market: Breakup by End Use (USD Billion), 2016-2020
11.    Global Location-Based Services Market Forecast: Breakup by End Use (USD Billion), 2021-2026
12.    Global Location-Based Services Historical Market: Breakup by Region (USD Billion), 2016-2020
13.    Global Location-Based Services Market Forecast: Breakup by Region (USD Billion), 2021-2026
14.    North America Location-Based Services Historical Market: Breakup by Country (USD Billion), 2016-2020
15.    North America Location-Based Services Market Forecast: Breakup by Country (USD Billion), 2021-2026
16.    Europe Location-Based Services Historical Market: Breakup by Country (USD Billion), 2016-2020
17.    Europe Location-Based Services Market Forecast: Breakup by Country (USD Billion), 2021-2026
18.    Asia Pacific Location-Based Services Historical Market: Breakup by Country (USD Billion), 2016-2020
19.    Asia Pacific Location-Based Services Market Forecast: Breakup by Country (USD Billion), 2021-2026
20.    Latin America Location-Based Services Historical Market: Breakup by Country (USD Billion), 2016-2020
21.    Latin America Location-Based Services Market Forecast: Breakup by Country (USD Billion), 2021-2026
22.    Middle East and Africa Location-Based Services Historical Market: Breakup by Country (USD Billion), 2016-2020
23.    Middle East and Africa Location-Based Services Market Forecast: Breakup by Country (USD Billion), 2021-2026
24.    Global Location-Based Services Market Structure

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