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Massive Open Online Course Market

Global Massive Open Online Course Market Size, Share, Growth, Forecast: By Component: Platform, Services; By Student Served: Junior High School, Post Graduate, Corporate, Under Graduate, High School; By Subjects: Business Management, Computer Science and Programming, Others; Regional Analysis; Competitive Landscape; 2024-2032

Global Massive Open Online Course Market Outlook

The global massive open online course market size reached approximately USD 8.90 billion in 2023. The market is estimated to grow at a CAGR of 27.6% between 2024 and 2032, reaching a value of around USD 38.41 billion by 2032.

 

Key Trends in the Market

Massive open online course, also known as MOOC, refers to a web-based distance education programme. These programmes are free, and anyone can enrol in them through the Internet. MOOC usually includes pre-recorded video lessons, assignments, and reading materials. Some MOOCs even provide a discussion forum.

 

  • The increasing adoption of technology in learning processes to enhance the reach of education is one of the major factors fuelling the massive open online course market growth. The global reach gives people, who cannot avail traditional education or are unable to relocate, the opportunity to access courses and degrees from top universities and institutions.
  • The flexibility provided by MOOCs is another significant factor propelling the massive open online course market demand. These platforms enable learners to access online course materials and lectures at their convenience, allowing them to balance their education with work or personal commitments. By offering the flexibility to learn at their own pace, MOOCs cater to the needs of individuals with busy schedules.
  • The introduction of personalised learning and adaptive technologies is a major massive open online course market trend. MOOCs are integrated with learning techniques and adaptive technologies to provide a more personalised approach to learners.  Through the use of data analytics and artificial intelligence, adaptive learning platforms customise course content, assessments, and feedback according to the specific needs and preferences of individual learners.

 

Market Analysis

Based on components, the market is bifurcated into platforms and services. On the basis of student served, the market can be categorised into junior high school, post graduate, corporate, under graduate, and high school.

 

The global massive open online course market segmentation, based on subjects, includes business management, computer science and programming, science, humanities, and healthcare and medicine, among others. The major regional markets for massive open online courses are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

 

The comprehensive EMR report provides an in-depth assessment of the market based on Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global massive open online course market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments and expansion plans.

 

  • Udemy, Inc.
  • Coursera Inc.
  • Udacity Inc.
  • edX Inc.
  • Pluralsight LLC.
  • Linkedin Learning
  • Skillshare, Inc.
  • Study.com, LLC
  • Swayam Inc.
  • Domestika Inc.
  • Others

 

Market Share by Component

According to the massive open online courses market analysis, the platform segment is likely to significantly grow during the forecast period, owing to the rising demand for MOOC platforms among students. Various key players in the market are introducing interactive programmes on such platforms that provide the learner with a much more engaging learning process.

 

With various MOOC platforms launching practical lessons, quizzes, and short courses that are designed to provide an introductory and engaging approach to a subject, the market is presented with new growth opportunities.

 

Market Share by Region

The Asia Pacific is likely to account for a significant portion of the massive open online course market share during the forecast period. The development of the regional market can be attributed to the rapid adoption of smart devices and the expansion of internet coverage.

 

Countries like China and India are some of the major contributors to the development of the regional market. EdTech companies in such countries are also witnessing rapid growth due to the rising demand for skill-based certifications. Moreover, the support from governments in releasing MOOCs for emerging technologies is anticipated to further propel the massive open online course market expansion in the coming years.

 

Competitive Landscape

Udemy, Inc. is one of the global leaders in the EdTech sector, providing a seamless learning experience for a wide variety of courses. The company was established in the year 2009 and with its current headquarter based in California, the United States, it has expanded its reach to many countries around the world. The courses provided by Udemy are curated by subject matter experts and real-world professionals.

 

Coursera Inc. is one of the most popular online education platforms, providing affordable and job-relevant learning programmes. The company was founded in 2012 and has developed rapidly to offer a wide range of certificates and degrees in various fields such as finance, information technology, business, health, and arts, among others.

 

Udacity Inc. is a prominent online learning platform that offers courses in various fields of technology, such as machine learning, artificial intelligence, and robotics, and from other fields such as business and product management, among others. The company was founded in the year 2011 and it has collaborated with field specialists to manage and present job-relevant courses.

 

Other massive open online course market players include edX Inc., Pluralsight LLC., Linkedin Learning, Skillshare, Inc., Study.com, LLC, Swayam Inc., and Domestika Inc., among others.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Component
  • Student Served
  • Subjects
  • Region
Breakup by Component
  • Platform
  • Services
Breakup by Student Served
  • Junior High School
  • Post Graduate
  • Corporate
  • Under Graduate
  • High School
Breakup by Subjects
  • Business Management
  • Computer Science and Programming
  • Science
  • Humanities
  • Healthcare and Medicine
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Udemy, Inc.
  • Coursera Inc.
  • Udacity Inc.
  • edX Inc.
  • Pluralsight LLC.
  • Linkedin Learning
  • Skillshare, Inc.
  • Study.com, LLC
  • Swayam Inc.
  • Domestika Inc.
  • Others

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description
    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary
    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Massive Open Online Course Market Analysis
    8.1    Key Industry Highlights
    8.2    Global Massive Open Online Course Historical Market (2018-2023) 
    8.3    Global Massive Open Online Course Market Forecast (2024-2032)
    8.4    Global Massive Open Online Course Market by Component
        8.4.1    Platform
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
            8.4.1.3    Breakup by Type
                8.4.1.3.1    cMOOC
                    8.4.1.3.1.1    Historical Trend (2018-2023)
                    8.4.1.3.1.2    Forecast Trend (2024-2032)
                8.4.1.3.2    xMOOC
                    8.4.1.3.2.1    Historical Trend (2018-2023)
                    8.4.1.3.2.2    Forecast Trend (2024-2032)
        8.4.2    Services
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
    8.5    Global Massive Open Online Course Market by Student Served
        8.5.1    Junior High School
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Post Graduate
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
        8.5.3    Corporate
            8.5.3.1    Historical Trend (2018-2023)
            8.5.3.2    Forecast Trend (2024-2032)
        8.5.4    Under Graduate
            8.5.4.1    Historical Trend (2018-2023)
            8.5.4.2    Forecast Trend (2024-2032)
        8.5.5    High School
            8.5.5.1    Historical Trend (2018-2023)
            8.5.5.2    Forecast Trend (2024-2032)
    8.6    Global Massive Open Online Course Market by Subjects
        8.6.1    Business Management
            8.6.1.1    Historical Trend (2018-2023)
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Computer Science and Programming
            8.6.2.1    Historical Trend (2018-2023)
            8.6.2.2    Forecast Trend (2024-2032)
        8.6.3    Science
            8.6.3.1    Historical Trend (2018-2023)
            8.6.3.2    Forecast Trend (2024-2032)
        8.6.4    Humanities
            8.6.4.1    Historical Trend (2018-2023)
            8.6.4.2    Forecast Trend (2024-2032)
        8.6.5    Healthcare and Medicine
            8.6.5.1    Historical Trend (2018-2023)
            8.6.5.2    Forecast Trend (2024-2032)
        8.6.6    Others
    8.7     Global Massive Open Online Course Market by Region
        8.7.1    North America
            8.7.1.1    Historical Trend (2018-2023)
            8.7.1.2    Forecast Trend (2024-2032)
        8.7.2    Europe
            8.7.2.1    Historical Trend (2018-2023)
            8.7.2.2    Forecast Trend (2024-2032)
        8.7.3    Asia Pacific
            8.7.3.1    Historical Trend (2018-2023)
            8.7.3.2    Forecast Trend (2024-2032)
        8.7.4    Latin America
            8.7.4.1    Historical Trend (2018-2023)
            8.7.4.2    Forecast Trend (2024-2032)
        8.7.5    Middle East and Africa
            8.7.5.1    Historical Trend (2018-2023)
            8.7.5.2    Forecast Trend (2024-2032)
9    North America Massive Open Online Course Market Analysis
    9.1    United States of America 
        9.1.1    Historical Trend (2018-2023)
        9.1.2    Forecast Trend (2024-2032)
    9.2    Canada
        9.2.1    Historical Trend (2018-2023)
        9.2.2    Forecast Trend (2024-2032)
10    Europe Massive Open Online Course Market Analysis
    10.1    United Kingdom
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Germany
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
    10.3    France
        10.3.1    Historical Trend (2018-2023)
        10.3.2    Forecast Trend (2024-2032)
    10.4    Italy
        10.4.1    Historical Trend (2018-2023)
        10.4.2    Forecast Trend (2024-2032)
    10.5    Others
11    Asia Pacific Massive Open Online Course Market Analysis
    11.1    China
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    Japan
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
    11.3    India
        11.3.1    Historical Trend (2018-2023)
        11.3.2    Forecast Trend (2024-2032)
    11.4    ASEAN
        11.4.1    Historical Trend (2018-2023)
        11.4.2    Forecast Trend (2024-2032)
    11.5    Australia
        11.5.1    Historical Trend (2018-2023)
        11.5.2    Forecast Trend (2024-2032)
    11.6    Others
12    Latin America Massive Open Online Course Market Analysis
    12.1    Brazil
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Argentina
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
    12.3    Mexico
        12.3.1    Historical Trend (2018-2023)
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Middle East and Africa Massive Open Online Course Market Analysis
    13.1    Saudi Arabia
        13.1.1    Historical Trend (2018-2023)
        13.1.2    Forecast Trend (2024-2032)
    13.2    United Arab Emirates
        13.2.1    Historical Trend (2018-2023)
        13.2.2    Forecast Trend (2024-2032)
    13.3    Nigeria
        13.3.1    Historical Trend (2018-2023)
        13.3.2    Forecast Trend (2024-2032)
    13.4    South Africa
        13.4.1    Historical Trend (2018-2023)
        13.4.2    Forecast Trend (2024-2032)
    13.5    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price  
15    Competitive Landscape
    15.1    Market Structure
    15.2    Company Profiles
        15.2.1    Udemy, Inc.
            15.2.1.1    Company Overview
            15.2.1.2    Product Portfolio
            15.2.1.3    Demographic Reach and Achievements
            15.2.1.4    Certifications
        15.2.2    Coursera Inc.
            15.2.2.1    Company Overview
            15.2.2.2    Product Portfolio
            15.2.2.3    Demographic Reach and Achievements
            15.2.2.4    Certifications
        15.2.3    Udacity Inc.
            15.2.3.1    Company Overview
            15.2.3.2    Product Portfolio
            15.2.3.3    Demographic Reach and Achievements
            15.2.3.4    Certifications
        15.2.4    edX Inc.
            15.2.4.1    Company Overview
            15.2.4.2    Product Portfolio
            15.2.4.3    Demographic Reach and Achievements
            15.2.4.4    Certifications
        15.2.5    Pluralsight LLC.
            15.2.5.1    Company Overview
            15.2.5.2    Product Portfolio
            15.2.5.3    Demographic Reach and Achievements
            15.2.5.4    Certifications
        15.2.6    Linkedin Learning
            15.2.6.1    Company Overview
            15.2.6.2    Product Portfolio
            15.2.6.3    Demographic Reach and Achievements
            15.2.6.4    Certifications
        15.2.7    Skillshare, Inc.
            15.2.7.1    Company Overview
            15.2.7.2    Product Portfolio
            15.2.7.3    Demographic Reach and Achievements
            15.2.7.4    Certifications
        15.2.8    Study.com, LLC
            15.2.8.1    Company Overview
            15.2.8.2    Product Portfolio
            15.2.8.3    Demographic Reach and Achievements
            15.2.8.4    Certifications
        15.2.9    Swayam Inc.
            15.2.9.1    Company Overview
            15.2.9.2    Product Portfolio
            15.2.9.3    Demographic Reach and Achievements
            15.2.9.4    Certifications
        15.2.10    Domestika Inc.
            15.2.10.1    Company Overview
            15.2.10.2    Product Portfolio
            15.2.10.3    Demographic Reach and Achievements
            15.2.10.4    Certifications
        15.2.11    Others
16    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    Global Massive Open Online Course Market: Key Industry Highlights, 2018 and 2032
2.    Global Massive Open Online Course Historical Market: Breakup by Component (USD Billion), 2018-2023
3.    Global Massive Open Online Course Market Forecast: Breakup by Component (USD Billion), 2024-2032
4.    Global Massive Open Online Course Historical Market: Breakup by Student Served (USD Billion), 2018-2023
5.    Global Massive Open Online Course Market Forecast: Breakup by Student Served (USD Billion), 2024-2032
6.    Global Massive Open Online Course Historical Market: Breakup by Subjects (USD Billion), 2018-2023
7.    Global Massive Open Online Course Market Forecast: Breakup by Subjects (USD Billion), 2024-2032
8.    Global Massive Open Online Course Historical Market: Breakup by Region (USD Billion), 2018-2023
9.    Global Massive Open Online Course Market Forecast: Breakup by Region (USD Billion), 2024-2032
10.    North America Massive Open Online Course Historical Market: Breakup by Country (USD Billion), 2018-2023
11.    North America Massive Open Online Course Market Forecast: Breakup by Country (USD Billion), 2024-2032
12.    Europe Massive Open Online Course Historical Market: Breakup by Country (USD Billion), 2018-2023
13.    Europe Massive Open Online Course Market Forecast: Breakup by Country (USD Billion), 2024-2032
14.    Asia Pacific Massive Open Online Course Historical Market: Breakup by Country (USD Billion), 2018-2023
15.    Asia Pacific Massive Open Online Course Market Forecast: Breakup by Country (USD Billion), 2024-2032
16.    Latin America Massive Open Online Course Historical Market: Breakup by Country (USD Billion), 2018-2023
17.    Latin America Massive Open Online Course Market Forecast: Breakup by Country (USD Billion), 2024-2032
18.    Middle East and Africa Massive Open Online Course Historical Market: Breakup by Country (USD Billion), 2018-2023
19.    Middle East and Africa Massive Open Online Course Market Forecast: Breakup by Country (USD Billion), 2024-2032
20.    Global Massive Open Online Course Market Structure

Key Questions Answered in the Report

What was the massive open online course market value in 2023?

In 2023, the market reached a value of nearly USD 8.90 billion.

What is the growth rate of the massive open online course market?

The market is projected to grow at a CAGR of 27.6% between 2024 and 2032.

What is the forecast of the global massive open online course market outlook for 2024-2032?

The market is estimated to witness healthy growth in the forecast period of 2024-2032 to reach a value of around USD 38.41 billion by 2032.

What are the major market drivers?

The market is being driven by the increasing adoption of technologies in the education sector and the rising penetration of smart devices and internet services.

What are the key trends in the market?

The development of the market is guided by the growing adoption of adaptive technologies such as machine learning and artificial intelligence and increasing focus on providing a more personalised learning process.

What are the major regional markets for massive open online courses, according to the EMR report?

The major regional markets include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

What are the major segments based on students served by MOOC?

The major segments based on students served by MOOC include junior high school, post graduate, corporate, under graduate, and high school.

Who are the key market players, according to the global massive open online course market report?

The key players in the market  include Udemy, Inc., Coursera Inc., Udacity Inc., edX Inc., Pluralsight LLC., Linkedin Learning, Skillshare, Inc., Study.com, LLC, Swayam Inc., and Domestika Inc., among others.

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