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Report Overview

The Mexico digestive health supplements market was valued at USD 533.62 Million in 2025 and is expected to grow at a CAGR of 3.80%, reaching USD 774.83 Million by 2035. The market growth is driven by rising awareness of gut health, increasing digestive and metabolic disorders from poor diets, greater access to advanced supplements through partnerships, and strong demand for science-backed preventive healthcare solutions.

Key Market Trends and Insights

  • By product, probiotics segment held a market share of 80% in the historical period.
  • Capsules segment is anticipated to lead the market by form owing to convenience and measured dosing benefits.
  • By distribution channel, OTC is expected to dominate due to rising e-commerce penetration and consumer preference shifts.

Market Size and Forecast

  • Market Size (2025): USD 533.62 Million
  • Projected Market Size (2035): USD 774.83 Million
  • CAGR (2026-2035): 3.80%
2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

  • The prevalence of chronic digestive diseases like IBS, Crohn's disease, and GERD is increasing globally, particularly among older populations.

  • Consumers are becoming more aware of the crucial role gut health plays in overall well-being, including immunity and mental health.

  • The market is seeing advancements in product development, with companies launching innovative digestive products like probiotics, prebiotics, and digestive enzymes.

Compound Annual Growth Rate

3.8%

Value in USD Million

2026-2035


*this image is indicative*

Mexico Digestive Health Supplements Market Overview

The market has been steadily growing, driven by increasing health awareness and a rising prevalence of digestive disorders. Consumers are more focused on maintaining gut health and overall well-being, fueling demand for products like probiotics, fiber supplements, and enzymes. Innovations and expanding product availability tailored to local tastes have further supported market expansion. The growing use of online and retail distribution channels also improved accessibility. This positive trajectory highlights the importance of digestive wellness as a key factor influencing consumer choices and market growth.

Mexico Digestive Health Supplements Market Growth Drivers

Increase in Disease Prevalence Driving Mexico Digestive Health Supplements Market

A strong growth driver in the market is the increasing awareness and concern about digestive health issues and metabolic disorders during the COVID-19 pandemic. For instance, in October 2022, Diabetes Care reported a 41.6% increase in diabetes-related deaths in Mexico in 2020, attributing many cases to poor diet and untreated metabolic conditions, which led consumers to actively look for products that could improve their well-being. This urgency naturally pushed interest toward top-tier gut health supplements, as people sought effective ways to support digestion, manage chronic health risks, and maintain overall wellness. This rising focus significantly boosted market demand.

Strategic Distribution Partnerships Driving Mexico Digestive Health Supplements Market Growth

A major growth driver for the market is the strategic distribution agreement announced in January 2025 by Resbiotic Nutrition. Partnering with Grupo Columbia, a leading probiotic and pharmaceutical company in Mexico, the move aimed to bring science-backed, physician-formulated supplements to a broader audience. Leveraging Grupo Columbia’s strong reach, Resbiotic introduced innovative solutions like resB Lung Support Probiotic, catering to the rising demand for products that support gut wellness. This expansion naturally fueled interest in high-quality digestive health probiotic solutions, reinforcing consumer focus on preventive care and overall well-being, and accelerating market growth.

Mexico Digestive Health Supplements Market Trends

The market is witnessing several emerging trends, including growing preventive healthcare focus, innovative precision probiotics, rising digestive disorder cases, and increasing demand for natural, multifunctional gut health supplements through expanded e-commerce and strategic partnerships.

Commercial Partnerships Bolstering the Market Growth

In October 2024, UK-based ProBiotix Health plc entered a five-year commercial partnership with Mexico’s Raff to distribute their cardiometabolic probiotic ingredient, Lactobacillus plantarum LPLDL. This deal allowed Raff to exclusively supply the ingredient for local manufacturing, tapping into Mexico's rising demand for heart and digestive wellness solutions. With cardiovascular disease causing nearly 24% of deaths in the country, the launch of such precision probiotics naturally aligned with the growing consumer shift toward preventive health and advanced gut care, marking a notable trend in the market’s evolution.

Rising Innovation Propelling the Mexico Digestive Health Supplements Market Value

In July 2025, Metagenics, a pioneer in functional nutrition, launched its unique 2 in 1 UltraFlora Probiotic + Multivitamin, combining a clinically studied probiotic strain with essential vitamins and minerals. This innovation catered to consumers seeking convenient, all-in-one wellness solutions that support digestion, immunity, and nutrient absorption. The growing preference for multifunctional products also boosted interest in high-end fiber supplements, as consumers increasingly recognized fiber’s role in improving digestive health and overall well-being. This trend reflects a clear market shift toward science-backed, comprehensive gut health solutions.

Mexico Digestive Health Supplements Market Share

Probiotics to Dominate the Segmentation by Products

Probiotics are expected to lead the segmentation by products. The segment held a market share of 82% in the historical period, fueled by rising health awareness and the recognition of gut health’s role in overall digestive wellness. The growing burden of digestive and metabolic disorders, along with wider availability of advanced probiotic solutions through strategic partnerships, drove strong consumer demand. This leadership position made probiotics a key growth engine for the industry. Other notable segments in the market included prebiotics, enzymes, fulvic acid, and other specialized supplements.

Leading Players in the Mexico Digestive Health Supplements Market

The key features of the market report comprise funding and investment analysis and strategic initiatives by the leading players. The major companies in the market are as follows:

Abbott Nutrition

Founded in 1888 and headquartered in Abbott Park, Illinois, USA, Abbott plays a leading role in advancing science-based nutritional care. Its product portfolio includes formulas enriched with prebiotics, vitamins, and minerals that support overall health. The company’s innovations address diverse dietary needs, from pediatric nutrition to adult wellness. By emphasizing clinically proven solutions, Abbott bolsters consumer trust and expands global reach. Its focus on dietary supplements positions it to meet growing health-conscious demand while contributing significantly to the digestive health supplements market.

Glanbia plc

Established in 1997 and based in Kilkenny, Ireland, Glanbia operates globally with a portfolio spanning sports nutrition, lifestyle products, and functional health solutions. The company merges science with consumer wellness trends, ensuring innovative products meet modern needs. Its expansion into digestive-supporting formulas strengthens market presence. Strong brand acquisitions and global distribution channels make Glanbia a preferred partner in health-focused retail. By leveraging its expertise in nutraceuticals, it effectively taps into the rising demand for premium digestive health solutions in both domestic and international markets.

Amway Corp.

Founded in 1959 and headquartered in Ada, Michigan, USA, Amway maintains a prominent market presence through its Nutrilite brand. Offering probiotics, plant-based blends, and targeted gut health products, Amway addresses growing wellness priorities worldwide. Its direct-selling model expands consumer access and promotes healthier lifestyles. With a focus on research-driven formulations that combine nature and science, Amway reinforces its credibility in global nutrition. Its commitment to tailored wellness positions it strongly in the segment, and its role in digestive care marks a key differentiator in the competitive supplements landscape.

Bayer AG

Established in 1863 and headquartered in Leverkusen, Germany, Bayer contributes extensively to consumer healthcare with herbal and science-backed formulas. Through products like Iberogast, Bayer addresses digestive discomfort using natural plant extracts in clinically supported blends. Leveraging a strong R&D foundation and a global network, Bayer responds to increasing demand for preventive and holistic health. This approach enhances its reputation in the supplements industry. Its expertise in gastrointestinal health builds consumer trust, allowing it to make a lasting impact on the digestive health supplements market.

*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*

Other key players in the market include NU SKIN and NOW Foods.

Mexico Digestive Health Supplements Market Segmentation

The market report offers a detailed analysis of the market based on the following segments:

Market Breakup by Product

  • Prebiotics
  • Probiotics
  • Enzymes
  • Fulvic Acid
  • Others

Market Breakup by Form

  • Capsules
  • Tablets
  • Powders
  • Liquids
  • Others

Market Breakup by Distribution Channel

  • OTC
    • Supermarkets/ Hypermarkets/Food Stores
    • Drug Stores & Pharmacies
    • Convenience Stores
    • Online
    • Others
  • Prescribed

Key Questions Answered in the Mexico Digestive Health Supplements Market Report

  • What was the Mexico digestive health supplements market value in 2025?
  • What is the Mexico digestive health supplements market forecast outlook for 2026-2035?
  • What is the market breakup based on product?
  • What is the market breakup based on form?
  • What is the market breakup based on the distribution channel?
  • What are the major factors aiding the Mexico digestive health supplements market demand?
  • How has the market performed so far, and how is it anticipated to perform in the coming years?
  • What are the market's major drivers, opportunities, and restraints?
  • What are the major Mexico digestive health supplements market trends?
  • Which product is expected to dominate the market segment?
  • Which form is expected to dominate the market segment?
  • Which distribution channel is expected to dominate the market segment?
  • Who are the key players involved in the Mexico digestive health supplements market?
  • What are the current unmet needs and challenges in the market?
  • How are partnerships, collaborations, mergers, and acquisitions among the key market players shaping the market dynamics?

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2025
Historical Period 2019-2025
Forecast Period 2026-2035
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product
  • Form
  • Distribution Channel
Breakup by Product
  • Prebiotics
  • Probiotics
  • Enzymes
  • Fulvic Acid
  • Others
Breakup by Form
  • Capsules
  • Tablets
  • Powders
  • Liquids
  • Others
Breakup by Distribution Channel
  • OTC
  • Prescribed
Market Dynamics
  • Market Drivers and Constraints
  • SWOT Analysis
  • PESTEL Analysis
  • Porter’s Five Forces Model 
  • Key Demand Indicators
  • Key Price Indicators
  • Industry Events, Initiatives, and Trends 
  • Value Chain Analysis
Supplier Landscape
  • Market Structure
  • Company Profiles
    • Financial Analysis
    • Product Portfolio
    • Demographic Reach and Achievements
    • Company News and Developments
    • Certifications
Companies Covered
  • Abbott Nutrition
  • Glanbia plc
  • Amway Corp.
  • Bayer AG
  • NU SKIN
  • NOW Foods

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