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Middle East and Africa Kitchen Appliances Market Size, Share: By Product: Dishwashers, Microwave Ovens, Refrigerators, Mixers and Grinders, Food Processors, Others; By End Use: Residential, Commercial; By Distribution Channel: Supermarkets and Hypermarkets, Others; Regional Analysis; Competitive Landscape; 2024-2032
Middle East and Africa Kitchen Appliances Market Outlook
The Middle East and Africa kitchen appliances market size reached USD 12.48 billion in 2023. The market is expected to grow at a CAGR of 5.7% between 2024 and 2032, reaching almost USD 20.61 billion by 2032.
Key Takeaways
- According to the Cisco Internet Report, connected homes are projected to represent 48% of all Internet of Things (IoT) applications. The adoption of smart technologies like lighting, locks, and thermostats is notably prevalent in the Middle East and Africa.
- As per industry reports, in the Middle East, more than 70% of the population resides in urban areas, with the Gulf Cooperation Council (GCC) ranking among the world's most urbanized regions, with 85% currently residing in cities—a figure expected to reach 90% by 2050.
- The Middle East and North Africa (MENA) region comprises 19 countries with a combined population exceeding 381 million, constituting about 6% of the global population. Notably, over 40% of this population is under 25 years old, while youth unemployment rates are among the highest globally, averaging 28%.
Kitchen appliances play a vital role in daily cooking activities, offering convenience and efficiency. Consumers prioritise factors like compactness, features, and functionality when choosing kitchen appliances, with rising demand driven by the popularity of modular kitchens. The market benefits from product upgrades and increasing urbanisation.
Growing awareness of energy consumption and rising electricity costs have spurred demand for energy-efficient and eco-friendly appliances. Market players heavily invest in research and development to innovate and cater to evolving consumer preferences, focusing on quality, price, energy efficiency, and technological advancements.
The emergence of e-commerce platforms and a robust supply chain enhance market growth, with a rising preference for smart kitchen appliances due to increased awareness of smart home technology. IoT and AI integration in kitchen appliances offer advanced features, aiding in energy conservation and environmental preservation.
The Middle East and Africa kitchen appliances market is influenced by varied economic conditions, driving a balanced market share and anticipated growth. Electric appliances dominate, although cooking fuel, renewable energy, and solar power also contribute to operations.
Modern kitchen appliances like stoves, refrigerators, and dishwashers facilitate cooking, storage, and cleaning functions. They incorporate blenders, food processors, and coffee makers, catering to specific cooking needs and gaining popularity due to lifestyle changes and disposable income growth.
Technological advancements drive market expansion, narrowing price gaps among similar appliances. Smart kitchen appliances, gaining prominence in developed countries, offer cost-effectiveness, communication abilities, and convenience, reducing maintenance costs through self-diagnosis features and wireless connectivity.
Smart ovens and refrigerators allow remote control and monitoring via smartphone apps, enhancing user experience and enabling efficient energy management. These advantages are fuelling the popularity of smart appliances in residential and commercial sectors while driving the Middle East and Africa kitchen appliances market development.
Market Segmentation
Middle East and Africa Kitchen Appliances Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product
- Dishwashers
- Microwave Ovens
- Refrigerators
- Mixers and Grinders
- Food Processors
- Others
Market Breakup by End Use
- Residential
- Commercial
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Specialty Stores
- Online
- Others
Market Breakup by Country
- Saudi Arabia
- United Arab Emirates
- Nigeria
- South Africa
- Others
Competitive Landscape
Key players in the kitchen appliances market in Middle East and Africa offer sustainable and herbal products through new product launches in the market.
- Robert Bosch GmbH
- Koninklijke Philips N.V.
- Electrolux AB
- De’Longhi S.p.A.
- Samsung Electronics Co. Ltd.
- LG Electronics Inc.
- Whirlpool Corporation
- Hisense Corporation
- Hitachi, Ltd.
- Panasonic Holdings Corporation
- Haier Group Corporation
- Midea Group Co. Ltd.
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product |
|
| Breakup by End Use |
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| Breakup by Distribution Channel |
|
| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Kitchen Appliances Market Overview
8.1 Key Industry Highlights
8.2 Global Kitchen Appliances Historical Market (2018-2023)
8.3 Global Kitchen Appliances Market Forecast (2024-2032)
8.4 Global Kitchen Appliances Market Share by Region
8.4.1 North America
8.4.2 Europe
8.4.3 Asia Pacific
8.4.4 Latin America
8.4.5 Middle East and Africa
9 Middle East and Africa Kitchen Appliances Market Overview
9.1 Key Industry Highlights
9.2 Middle East and Africa Kitchen Appliances Historical Market (2018-2023)
9.3 Middle East and Africa Kitchen Appliances Market Forecast (2024-2032)
10 Middle East and Africa Kitchen Appliances Market by Product
10.1 Dishwashers
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Microwave Ovens
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Refrigerators
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Mixers and Grinders
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Food Processors
10.5.1 Historical Trend (2018-2023)
10.5.2 Forecast Trend (2024-2032)
10.6 Others
11 Middle East and Africa Kitchen Appliances Market by End Use
11.1 Residential
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Commercial
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Middle East and Africa Kitchen Appliances Market by Distribution Channel
12.1 Supermarkets and Hypermarkets
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Specialty Stores
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Online
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Kitchen Appliances Market by Country
13.1 Saudi Arabia
13.1.1 Breakup by Product
13.1.2 Breakup by End Use
13.1.3 Breakup by Distribution Channel
13.1.4 Historical Trend (2018-2023)
13.1.5 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Breakup by Product
13.2.2 Breakup by End Use
13.2.3 Breakup by Distribution Channel
13.2.4 Historical Trend (2018-2023)
13.2.5 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Breakup by Product
13.3.2 Breakup by End Use
13.3.3 Breakup by Distribution Channel
13.3.4 Historical Trend (2018-2023)
13.3.5 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Breakup by Product
13.4.2 Breakup by End Use
13.4.3 Breakup by Distribution Channel
13.4.4 Historical Trend (2018-2023)
13.4.5 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators of Demand
14.4 Key Indicators of Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Robert Bosch GmbH
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Koninklijke Philips N.V.
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Electrolux AB
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 De’Longhi S.p.A.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Samsung Electronics Co. Ltd.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 LG Electronics Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Whirlpool Corporation
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Hisense Corporation
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Hitachi, Ltd.
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Panasonic Holdings Corporation
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Haier Group Corporation
15.2.11.1 Company Overview
15.2.11.2 Product Portfolio
15.2.11.3 Demographic Reach and Achievements
15.2.11.4 Certifications
15.2.12 Midea Group Co. Ltd.
15.2.12.1 Company Overview
15.2.12.2 Product Portfolio
15.2.12.3 Demographic Reach and Achievements
15.2.12.4 Certifications
15.2.13 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Kitchen Appliances Market: Key Industry Highlights, 2018 and 2032
2. Middle East and Africa Kitchen Appliances Market: Key Industry Highlights, 2018 and 2032
3. Middle East and Africa Kitchen Appliances Historical Market: Breakup by Product (USD Billion), 2018-2023
4. Middle East and Africa Kitchen Appliances Market Forecast: Breakup by Product (USD Billion), 2024-2032
5. Middle East and Africa Kitchen Appliances Historical Market: Breakup by End Use (USD Billion), 2018-2023
6. Middle East and Africa Kitchen Appliances Market Forecast: Breakup by End Use (USD Billion), 2024-2032
7. Middle East and Africa Kitchen Appliances Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
8. Middle East and Africa Kitchen Appliances Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
9. Middle East and Africa Kitchen Appliances Historical Market: Breakup by Country (USD Billion), 2018-2023
10. Middle East and Africa Kitchen Appliances Market Forecast: Breakup by Country (USD Billion), 2024-2032
11. Middle East and Africa Kitchen Appliances Market Structure
Key Questions Answered in the Report
The market is estimated to be valued at USD 12.48 billion in 2023.
The market is projected to grow at a CAGR of 5.7% between 2024 and 2032.
The kitchen appliances market is expected to reach USD 20.61 billion in 2032.
The market is categorised according to its product, which includes dishwashers, microwave ovens, refrigerators, mixers and grinders, food processors, and others.
The key market players are Robert Bosch GmbH, Koninklijke Philips N.V., Electrolux AB, De’Longhi S.p.A., Samsung Electronics Co. Ltd., LG Electronics Inc., Whirlpool Corporation, Hisense Corporation, Hitachi, Ltd., Panasonic Holdings Corporation, Haier Group Corporation, Midea Group Co. Ltd., and others.
The market is driven by factors that include urbanisation, emergence of e-commerce platforms and a robust supply chain, and technological advancements, among others.
The market is categorised according to its end use, which includes residential and commercial.
China has emerged as the leading global manufacturing hub for home appliance products, contributing to 60-70% of the world's production capacity. Notably, air conditioners constitute 80% of this capacity, while refrigerators and small home appliances account for approximately 60% and 50%, respectively.
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