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North America Clean Label Ingredient Market Size, Analysis: By Ingredient Type: Colourants, Flavours Enhancers, Food Sweeteners, Preservatives, Starch, Others; By Form: Dry, Liquid; By Application: Beverage, Bakery and Confectionery, Sauce and Condiment, Dairy and Frozen Dessert, Others; Regional Analysis; Competitive Landscape; 2024-2032
North America Clean Label Ingredient Market Outlook
The North America clean label ingredient market size was valued at USD 13.59 billion in 2023. The market is further projected to grow at a CAGR of 5.7% between 2024 and 2032, reaching a value of USD 22.49 billion by 2032.
Key Takeaways
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Consumers are demanding products that carry free from claims and are specifically designed to be suitable for vegan and vegetarian diets.
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Most vegan-friendly cities in the United States include Portland, Los Angeles, Nashville, Detroit, and New York City, among others.
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68% of Canadian consumers are willing to pay more for products with desirable ingredients.
According to the North America clean label ingredient market analysis, consumers are increasingly concerned regarding chemical ingredients in food and beverages. For instance, consumers check nutritional labeling to ensure that products contain only ingredients that they deem trustworthy. If a product contains a chemical ingredient that can impact their health, they may be inclined to put the product back on the shelf.
Additionally, real and authentic ingredients are associated by consumers with products being tastier, more sustainable, and healthier. Market players are thus working towards developing formulations that offer transparency around ingredient claims. Market players also need to capitalise on the growing demand for vegan, vegetarian, and flexitarian products. These products are often seen as produced using genuine ingredients that affect the purchasing habits of consumers.
Consumers demand the safe handling of products along the supply chain and are also increasingly being concerned about safety standards in other parts of the world. Consequently, consumers are demanding products that are locally produced and associate these products with being green and clean, aiding the North America clean label ingredient market growth. Consumers are increasingly demanding preservative-free products. In May 2023, California-based Olli Salumeria launched the first preservative-free salami in the North American market. Fueled by developments in food science, demand for clean-label products is rising dramatically. Consumers are seeking minimally processed foods with simple and natural ingredients.
Market Segmentation
North America Clean Label Ingredient Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments.
Market Breakup by Ingredient Type
- Colourants
- Flavours Enhancers
- Food Sweeteners
- Preservatives
- Starch
- Others
Market Breakup by Form
- Dry
- Liquid
Market Breakup by Application
- Beverage
- Bakery and Confectionery
- Sauce and Condiment
- Dairy and Frozen Dessert
- Others
Market Breakup by Country
- United States of America
- Canada
Competitive Landscape
The key players in the clean label ingredient market in North America are focussing on enhancing the sustainability of its supply chain and offering maximum transparency around claims for customers.
- Ingredion Incorporated
- The Archer-Daniels-Midland Company
- Sensient Technologies Corporation
- Tate & Lyle PLC
- Corbion NV
- Kerry Group plc
- Koninklijke DSM N.V.
- Royal Avebe
- Glanbia plc
- Naturex S.A.
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Ingredient Type |
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| Breakup by Form |
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| Breakup by Application |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Clean Label Ingredient Market Overview
8.1 Key Industry Highlights
8.2 Global Clean Label Ingredient Historical Market (2018-2023)
8.3 Global Clean Label Ingredient Market Forecast (2024-2032)
8.4 Global Clean Label Ingredient Market Share by Region
8.4.1 North America
8.4.2 Europe
8.4.3 Asia Pacific
8.4.4 Latin America
8.4.5 Middle East and Africa
9 North America Clean Label Ingredient Market Overview
9.1 Key Industry Highlights
9.2 North America Clean Label Ingredient Historical Market (2018-2023)
9.3 North America Clean Label Ingredient Market Forecast (2024-2032)
10 North America Clean Label Ingredient Market by Ingredient Type
10.1 Colourants
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Flavours Enhancers
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Food Sweeteners
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Preservatives
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Starch
10.5.1 Historical Trend (2018-2023)
10.5.2 Forecast Trend (2024-2032)
10.6 Others
11 North America Clean Label Ingredient Market by Form
11.1 Dry
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Liquid
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 North America Clean Label Ingredient Market by Application
12.1 Beverage
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Bakery and Confectionery
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Sauce and Condiment
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Dairy and Frozen Dessert
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Others
13 North America Clean Label Ingredient Market by Country
13.1 United States of America
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Canada
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Ingredion Incorporated
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 The Archer-Daniels-Midland Company
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Sensient Technologies Corporation
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Tate & Lyle PLC
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Corbion NV
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Kerry Group plc
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Koninklijke DSM N.V.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Naturex S.A.
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Royal Avebe
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Glanbia plc
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Clean Label Ingredient Market: Key Industry Highlights, 2018 and 2032
2. North America Clean Label Ingredient Market: Key Industry Highlights, 2018 and 2032
3. North America Clean Label Ingredient Historical Market: Breakup by Ingredient Type (USD Billion), 2018-2023
4. North America Clean Label Ingredient Market Forecast: Breakup by Ingredient Type (USD Billion), 2024-2032
5. North America Clean Label Ingredient Historical Market: Breakup by Form (USD Billion), 2018-2023
6. North America Clean Label Ingredient Market Forecast: Breakup by Form (USD Billion), 2024-2032
7. North America Clean Label Ingredient Historical Market: Breakup by Application (USD Billion), 2018-2023
8. North America Clean Label Ingredient Market Forecast: Breakup by Application (USD Billion), 2024-2032
9. North America Clean Label Ingredient Historical Market: Breakup by Country (USD Billion), 2018-2023
10. North America Clean Label Ingredient Market Forecast: Breakup by Country (USD Billion), 2024-2032
11. North America Clean Label Ingredient Market Structure
Key Questions Answered in the Report
In 2023, the clean label ingredient market reached an approximate value of USD 13.59 billion.
The market is expected to grow at a CAGR of 5.7% between 2024 and 2032.
The clean label ingredient market in North America is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 22.49 by 2032.
Clean ingredients in food are whole, minimally processed ingredients that are free of refined sugars/flours, inflammatory oils, chemical additives, or artificial ingredients.
Clean label products are made with ingredients that consumers recognise and understand, rather than with chemicals or synthetic ingredients.
The major drivers of the market include rising demand for preservative-free food and beverages, reduced use of chemicals in products, and rising focus on ensuring the sustainability of supply chains.
Key trends aiding market expansion include the shift towards less processed foods, locally sourced products, and rising health consciousness among consumers.
Major countries in the market are the United States of America and Canada.
Key players in the market are Ingredion Incorporated, The Archer-Daniels-Midland Company, Sensient Technologies Corporation, Tate & Lyle PLC, Corbion NV, Kerry Group plc, Koninklijke DSM N.V., Royal Avebe, Naturex S.A., Glanbia plc, and others.
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