Reports
Global Retail Analytics Market: By Component: Solution, Service; By Deployment Type: On Premises, Cloud; By Function: Customer Management, Others; By Organization Size; By Application; By End Use; Regional Analysis; Historical Market and Forecast (2018-2028); Competitive Landscape; Industry Events and Developments
Global Retail Analytics Market Outlook
The global retail analytics market reached a value of about USD 5.6 billion in 2020. The industry is further expected to grow at a CAGR of about 24% in the forecast period of 2023-2028 to reach a value of around USD 20 billion by 2026.
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Growth of the Merchandising Analysis Segment to Bolster the Retail Analytics Industry Expansion
Based on application, the merchandising analysis segment holds a significant share in the global market. This can be attributed to the growing adoption of innovative and advanced technologies by the companies in the retail sector to leverage consumer insights and store huge data volumes. Meanwhile, the inventory analysis segment is anticipated to grow significantly in the forecast period owing to the proliferating need to enhance business processes to keep track of stocked goods as well as of surplus inventory.
North America to Significantly Boost the Retail Analytics Industry Growth
The North American region accounts for a major share in the industry owing to the large investments made by huge enterprises to deploy advanced technologies and gain a competitive edge in the market. The early adoption of analytical and cloud-based solutions by large enterprises across the region has significantly contributed to the industry growth. Meanwhile, the Asia Pacific region is predicted to witness a robust growth over the forecast period. The countries like China, India, and Japan are predicted to grow considerably in the market due to the ample opportunities for the retail industry growth in these regions and the rapid technological developments.
Retail Analytics: Market Segmentation
Retail analytics is the intelligence solution that focuses on providing analytical modelling on various crucial processes in the retail industry. It aids in the decision-making process of the retailers by providing consumer insights and scope of product marketing and procurement. The increase in the number of social media users enables retailers to understand the demographic data and design their promotional and market growth strategies.
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Based on component, the market is bifurcated into:
- Solution
- Service
By deployment type, the industry can be divided into:
- On Premises
- Cloud
By function, the market comprises of:
- Customer Management
- Supply Chain Management
- In-Store Operation
- Marketing and Merchandising
- Others
By organisation size, it is segmented into:
- Small and Medium Enterprises
- Large Enterprises
By application, it is categorised as:
- Merchandising Analysis
- Pricing Analysis
- Customer Analytics
- Promotional Analysis and Planning
- Yield Analysis
- Inventory Analysis
- Others
Based on end use, market can be segmented into:
- Offline
- Online
The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
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Growing Internet Penetration to Aid the Growth of the Retail Analytics Industry
The growing penetration of internet and the increasing adoption of cloud-based services are driving the retail analytics industry. Moreover, the technological advancements like artificial intelligence and machine learning have also augmented the industry's growth. The rising demand for dashboards for data visualisation and increase in data generation has also propelled the market growth. Other factors like the rapid urbanisation and escalating disposable incomes are also aiding market growth. However, lack of awareness and high cost of analytics may hamper the retail analytics industry growth.
Over the forecast period, factors like the increasing number of social media users and acquisitions and product launches are slated to fuel the market growth.
Key Industry Players in the Global Retail Analytics Market
The report gives a detailed analysis of the following key players in the global retail analytics market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
- IBM Corp
- SAP SE
- Oracle Corp
- SAS Institute Inc.
- Microsoft Corporation
- Flir Systems, Inc.
- Others
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2022 |
| Historical Period | 2018-2022 |
| Forecast Period | 2023-2028 |
| Scope of the Report | Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Component, Deployment Type, Function, Organization Size, Application, End Use, Region |
| Breakup by Component | Solution, Service |
| Breakup by Deployment Type | On Premises, Cloud |
| Breakup by Function | Customer Management, Supply Chain Management, In-Store Operation, Marketing and Merchandizing, Others |
| Breakup by Organization Size | Small and Medium Enterprises, Large Enterprises |
| Breakup by Application | Merchandising Analysis, Pricing Analysis, Customer Analytics, Promotional Analysis and Planning, Yield Analysis, Inventory Analysis, Others |
| Breakup by End Use | Offline, Online |
| Breakup by Region | North America, Latin America, Europe, Middle East and Africa, Asia Pacific |
| Market Dynamics | SWOT, Porter's Five Forces, Key Indicators for Price and Demand |
| Competitive Landscape | Market Structure, Company Profiles- Company Overview, Product Portfolio, Demographic Reach and Achievements, Certifications |
| Companies Covered | IBM Corp, SAP SE, Oracle Corp, SAS Institute Inc., Microsoft Corporation, Flir Systems, Inc., Others |
| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Retail Analytics Market Analysis
8.1 Key Industry Highlights
8.2 Global Retail Analytics Historical Market (2018-2022)
8.3 Global Retail Analytics Market Forecast (2023-2028)
8.4 Global Retail Analytics Market by Component
8.4.1 Solution
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2022)
8.4.1.3 Forecast Trend (2023-2028)
8.4.2 Service
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2022)
8.4.2.3 Forecast Trend (2023-2028)
8.5 Global Retail Analytics Market by Deployment Type
8.5.1 On Premises
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2022)
8.5.1.3 Forecast Trend (2023-2028)
8.5.2 Cloud
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2022)
8.5.2.3 Forecast Trend (2023-2028)
8.6 Global Retail Analytics Market by Function
8.6.1 Customer Management
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2022)
8.6.1.3 Forecast Trend (2023-2028)
8.6.2 Supply Chain Management
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2022)
8.6.2.3 Forecast Trend (2023-2028)
8.6.3 In-Store Operation
8.6.3.1 Market Share
8.6.3.2 Historical Trend (2018-2022)
8.6.3.3 Forecast Trend (2023-2028)
8.6.4 Marketing and Merchandizing
8.6.4.1 Market Share
8.6.4.2 Historical Trend (2018-2022)
8.6.4.3 Forecast Trend (2023-2028)
8.6.5 Others
8.7 Global Retail Analytics Market by Organization Size
8.7.1 Small and Medium Enterprises
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2022)
8.7.1.3 Forecast Trend (2023-2028)
8.7.2 Large Enterprises
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2022)
8.7.2.3 Forecast Trend (2023-2028)
8.8 Global Retail Analytics Market by Application
8.8.1 Merchandising Analysis
8.8.1.1 Market Share
8.8.1.2 Historical Trend (2018-2022)
8.8.1.3 Forecast Trend (2023-2028)
8.8.2 Pricing Analysis
8.8.2.1 Market Share
8.8.2.2 Historical Trend (2018-2022)
8.8.2.3 Forecast Trend (2023-2028)
8.8.3 Customer Analytics
8.8.3.1 Market Share
8.8.3.2 Historical Trend (2018-2022)
8.8.3.3 Forecast Trend (2023-2028)
8.8.4 Promotional Analysis and Planning
8.8.4.1 Market Share
8.8.4.2 Historical Trend (2018-2022)
8.8.4.3 Forecast Trend (2023-2028)
8.8.5 Yield Analysis
8.8.5.1 Market Share
8.8.5.2 Historical Trend (2018-2022)
8.8.5.3 Forecast Trend (2023-2028)
8.8.6 Inventory Analysis
8.8.6.1 Market Share
8.8.6.2 Historical Trend (2018-2022)
8.8.6.3 Forecast Trend (2023-2028)
8.8.7 Others
8.9 Global Retail Analytics Market by End Use
8.9.1 Offline
8.9.1.1 Market Share
8.9.1.2 Historical Trend (2018-2022)
8.9.1.3 Forecast Trend (2023-2028)
8.9.2 Online
8.9.2.1 Market Share
8.9.2.2 Historical Trend (2018-2022)
8.9.2.3 Forecast Trend (2023-2028)
8.10 Global Retail Analytics Market by Region
8.10.1 North America
8.10.1.1 Market Share
8.10.1.2 Historical Trend (2018-2022)
8.10.1.3 Forecast Trend (2023-2028)
8.10.2 Europe
8.10.2.1 Market Share
8.10.2.2 Historical Trend (2018-2022)
8.10.2.3 Forecast Trend (2023-2028)
8.10.3 Asia Pacific
8.10.3.1 Market Share
8.10.3.2 Historical Trend (2018-2022)
8.10.3.3 Forecast Trend (2023-2028)
8.10.4 Latin America
8.10.4.1 Market Share
8.10.4.2 Historical Trend (2018-2022)
8.10.4.3 Forecast Trend (2023-2028)
8.10.5 Middle East and Africa
8.10.5.1 Market Share
8.10.5.2 Historical Trend (2018-2022)
8.10.5.3 Forecast Trend (2023-2028)
9 North America Retail Analytics Market Analysis
9.1 United States of America
9.1.1 Market Share
9.1.2 Historical Trend (2018-2022)
9.1.3 Forecast Trend (2023-2028)
9.2 Canada
9.2.1 Market Share
9.2.2 Historical Trend (2018-2022)
9.2.3 Forecast Trend (2023-2028)
10 Europe Retail Analytics Market Analysis
10.1 United Kingdom
10.1.1 Market Share
10.1.2 Historical Trend (2018-2022)
10.1.3 Forecast Trend (2023-2028)
10.2 Germany
10.2.1 Market Share
10.2.2 Historical Trend (2018-2022)
10.2.3 Forecast Trend (2023-2028)
10.3 France
10.3.1 Market Share
10.3.2 Historical Trend (2018-2022)
10.3.3 Forecast Trend (2023-2028)
10.4 Italy
10.4.1 Market Share
10.4.2 Historical Trend (2018-2022)
10.4.3 Forecast Trend (2023-2028)
10.5 Others
11 Asia Pacific Retail Analytics Market Analysis
11.1 China
11.1.1 Market Share
11.1.2 Historical Trend (2018-2022)
11.1.3 Forecast Trend (2023-2028)
11.2 Japan
11.2.1 Market Share
11.2.2 Historical Trend (2018-2022)
11.2.3 Forecast Trend (2023-2028)
11.3 India
11.3.1 Market Share
11.3.2 Historical Trend (2018-2022)
11.3.3 Forecast Trend (2023-2028)
11.4 ASEAN
11.4.1 Market Share
11.4.2 Historical Trend (2018-2022)
11.4.3 Forecast Trend (2023-2028)
11.5 Australia
11.5.1 Market Share
11.5.2 Historical Trend (2018-2022)
11.5.3 Forecast Trend (2023-2028)
11.6 Others
12 Latin America Retail Analytics Market Analysis
12.1 Brazil
12.1.1 Market Share
12.1.2 Historical Trend (2018-2022)
12.1.3 Forecast Trend (2023-2028)
12.2 Argentina
12.2.1 Market Share
12.2.2 Historical Trend (2018-2022)
12.2.3 Forecast Trend (2023-2028)
12.3 Mexico
12.3.1 Market Share
12.3.2 Historical Trend (2018-2022)
12.3.3 Forecast Trend (2023-2028)
12.4 Others
13 Middle East and Africa Retail Analytics Market Analysis
13.1 Saudi Arabia
13.1.1 Market Share
13.1.2 Historical Trend (2018-2022)
13.1.3 Forecast Trend (2023-2028)
13.2 United Arab Emirates
13.2.1 Market Share
13.2.2 Historical Trend (2018-2022)
13.2.3 Forecast Trend (2023-2028)
13.3 Nigeria
13.3.1 Market Share
13.3.2 Historical Trend (2018-2022)
13.3.3 Forecast Trend (2023-2028)
13.4 South Africa
13.4.1 Market Share
13.4.2 Historical Trend (2018-2022)
13.4.3 Forecast Trend (2023-2028)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 IBM Corp
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 SAP SE
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Oracle Corp
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 SAS Institute Inc.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Microsoft Corporation
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Flir Systems, Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Retail Analytics Market: Key Industry Highlights, 2018 and 2028
2. Global Retail Analytics Historical Market: Breakup by Component (USD Billion), 2018-2022
3. Global Retail Analytics Market Forecast: Breakup by Component (USD Billion), 2023-2028
4. Global Retail Analytics Historical Market: Breakup by Function (USD Billion), 2018-2022
5. Global Retail Analytics Market Forecast: Breakup by Function (USD Billion), 2023-2028
6. Global Retail Analytics Historical Market: Breakup by Organization Size (USD Billion), 2018-2022
7. Global Retail Analytics Market Forecast: Breakup by Organization Size (USD Billion), 2023-2028
8. Global Retail Analytics Historical Market: Breakup by Application (USD Billion), 2018-2022
9. Global Retail Analytics Market Forecast: Breakup by Application (USD Billion), 2023-2028
10. Global Retail Analytics Historical Market: Breakup by End Use (USD Billion), 2018-2022
11. Global Retail Analytics Market Forecast: Breakup by End Use (USD Billion), 2023-2028
12. Global Retail Analytics Historical Market: Breakup by Region (USD Billion), 2018-2022
13. Global Retail Analytics Market Forecast: Breakup by Region (USD Billion), 2023-2028
14. North America Retail Analytics Historical Market: Breakup by Country (USD Billion), 2018-2022
15. North America Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2023-2028
16. Europe Retail Analytics Historical Market: Breakup by Country (USD Billion), 2018-2022
17. Europe Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2023-2028
18. Asia Pacific Retail Analytics Historical Market: Breakup by Country (USD Billion), 2018-2022
19. Asia Pacific Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2023-2028
20. Latin America Retail Analytics Historical Market: Breakup by Country (USD Billion), 2018-2022
21. Latin America Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2023-2028
22. Middle East and Africa Retail Analytics Historical Market: Breakup by Country (USD Billion), 2018-2022
23. Middle East and Africa Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2023-2028
24. Global Retail Analytics Market Structure
Key Questions Answered in the Report
In 2020, the global retail analytics market attained a value of nearly USD 5.6 billion.
The market is projected to grow at a CAGR of 24% between 2021 and 2026.
The market is estimated to witness a healthy growth in the forecast period of 2023-2028 to reach USD 20 billion by 2026.
The major industry drivers are growing adoption of innovative and advanced technologies by the companies in the retail sector to leverage consumer insights and store huge data volumes.
The key trends in the market are growing penetration of internet and the increasing adoption of cloud-based services.
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific, with North America accounting for the largest share in the market.
The components include solutions and services.
The deployment types can be divided into on premises and cloud.
Customer management is the dominant function in the industry.
The organisation sizes include small and medium enterprises, and large enterprises.
The application sectors include merchandising analysis, pricing analysis, customer analytics, promotional analysis and planning, yield analysis, and inventory analysis, among others.
The end-use sectors include offline and offline sectors.
The major players in the industry are IBM Corp, SAP SE, Oracle Corp, SAS Institute Inc., Microsoft Corporation, and Flir Systems, Inc., among others.
Analyst Review
The global retail analytics market attained a value of USD 5.6 billion in 2020, driven by the growing adoption of innovative and advanced technologies by the companies in the retail sector to leverage consumer insights and store huge data volumes. Aided by the growing penetration of internet and the increasing adoption of cloud-based services, the market is expected to witness a further growth in the forecast period of 2023-2028, growing at a CAGR of 24%. The market is projected to reach USD 20 billion by 2026.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. The components include solutions and services. The deployment types can be divided into on premises and cloud. Based on its function, the retail analytics industry can be segmented into customer management, supply chain management, in-store operation, marketing and merchandising, among others, with customer management accounting for the largest market share. The organisation sizes include small and medium enterprises, and large enterprises. The application sectors include merchandising analysis, pricing analysis, customer analytics, promotional analysis and planning, yield analysis, and inventory analysis, among others. The end-use sectors include offline and offline sectors. Major regional markets for retail analytics are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa, with North America accounting for the largest share of the market. The key players in the above market include IBM Corp, SAP SE, Oracle Corp, SAS Institute Inc., Microsoft Corporation, and Flir Systems, Inc., among others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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