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Global Retail Analytics Market: By Component: Solution, Service; By Deployment Type: On Premises, Cloud; By Function: Customer Management, Others; By Organization Size; By Application; By End Use; Regional Analysis; Historical Market and Forecast (2016-2026); Competitive Landscape; Industry Events and Developments

Global Retail Analytics Market Outlook

The global retail analytics market reached a value of about USD 5.6 billion in 2020. The industry is further expected to grow at a CAGR of about 24% in the forecast period of 2021-2026 to reach a value of around USD 20 billion by 2026.

 

Growth of the Merchandising Analysis Segment to Bolster the Retail Analytics Industry Expansion

Based on application, the merchandising analysis segment holds a significant share in the global market. This can be attributed to the growing adoption of innovative and advanced technologies by the companies in the retail sector to leverage consumer insights and store huge data volumes. Meanwhile, the inventory analysis segment is anticipated to grow significantly in the forecast period owing to the proliferating need to enhance business processes to keep track of stocked goods as well as of surplus inventory.

 

North America to Significantly Boost the Retail Analytics Industry Growth

The North American region accounts for a major share in the industry owing to the large investments made by huge enterprises to deploy advanced technologies and gain a competitive edge in the market. The early adoption of analytical and cloud-based solutions by large enterprises across the region has significantly contributed to the industry growth. Meanwhile, the Asia Pacific region is predicted to witness a robust growth over the forecast period. The countries like China, India, and Japan are predicted to grow considerably in the market due to the ample opportunities for the retail industry growth in these regions and the rapid technological developments.

 

Retail Analytics: Industry Definition and Segmentation

Retail analytics is the intelligence solution that focuses on providing analytical modelling on various crucial processes in the retail industry. It aids in the decision-making process of the retailers by providing consumer insights and scope of product marketing and procurement. The increase in the number of social media users enables retailers to understand the demographic data and design their promotional and market growth strategies.

Based on component, the market is bifurcated into:

  • Solution
  • Service

By deployment type, the industry can be divided into:

  • On Premises
  • Cloud

By function, the market comprises of:

  • Customer Management
  • Supply Chain Management
  • In-Store Operation
  • Marketing and Merchandising
  • Others

By organisation size, it is segmented into:

  • Small and Medium Enterprises
  • Large Enterprises

By application, it is categorised as:

  • Merchandising Analysis
  • Pricing Analysis
  • Customer Analytics
  • Promotional Analysis and Planning
  • Yield Analysis
  • Inventory Analysis
  • Others

Based on end use, market can be segmented into:

  • Offline 
  • Online

The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

 

Growing Internet Penetration to Aid the Growth of the Retail Analytics Industry

The growing penetration of internet and the increasing adoption of cloud-based services are driving the retail analytics industry. Moreover, the technological advancements like artificial intelligence and machine learning have also augmented the industry's growth. The rising demand for dashboards for data visualisation and increase in data generation has also propelled the market growth. Other factors like the rapid urbanisation and escalating disposable incomes are also aiding market growth. However, lack of awareness and high cost of analytics may hamper the retail analytics industry growth.

Over the forecast period, factors like the increasing number of social media users and acquisitions and product launches are slated to fuel the market growth.

 

Key Industry Players in the Global Retail Analytics Market

The report gives a detailed analysis of the following key players in the global retail analytics market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • IBM Corp
  • SAP SE
  • Oracle Corp
  • SAS Institute Inc.
  • Microsoft Corporation
  • Flir Systems, Inc.
  • Others

The comprehensive EMR report provides an in-depth assessment of the industry based on the Porter's five forces model along with giving a SWOT analysis.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description
    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary
    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Industry Opportunities and Challenges
8    Global Retail Analytics Market Analysis
    8.1    Key Industry Highlights
    8.2    Global Retail Analytics Historical Market (2016-2020) 
    8.3    Global Retail Analytics Market Forecast (2021-2026)
    8.4    Global Retail Analytics Market by Component
        8.4.1    Solution
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2016-2020)
            8.4.1.3    Forecast Trend (2021-2026)
        8.4.2    Service
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2016-2020)
            8.4.2.3    Forecast Trend (2021-2026)
    8.5    Global Retail Analytics Market by Deployment Type
        8.5.1    On Premises
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2016-2020)
            8.5.1.3    Forecast Trend (2021-2026)
        8.5.2    Cloud
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2016-2020)
            8.5.2.3    Forecast Trend (2021-2026)
    8.6    Global Retail Analytics Market by Function
        8.6.1    Customer Management
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2016-2020)
            8.6.1.3    Forecast Trend (2021-2026)
        8.6.2    Supply Chain Management
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2016-2020)
            8.6.2.3    Forecast Trend (2021-2026)
        8.6.3    In-Store Operation
            8.6.3.1    Market Share
            8.6.3.2    Historical Trend (2016-2020)
            8.6.3.3    Forecast Trend (2021-2026)
        8.6.4    Marketing and Merchandizing
            8.6.4.1    Market Share
            8.6.4.2    Historical Trend (2016-2020)
            8.6.4.3    Forecast Trend (2021-2026)
        8.6.5    Others
    8.7    Global Retail Analytics Market by Organization Size
        8.7.1    Small and Medium Enterprises
            8.7.1.1    Market Share
            8.7.1.2    Historical Trend (2016-2020)
            8.7.1.3    Forecast Trend (2021-2026)
        8.7.2    Large Enterprises
            8.7.2.1    Market Share
            8.7.2.2    Historical Trend (2016-2020)
            8.7.2.3    Forecast Trend (2021-2026)
    8.8    Global Retail Analytics Market by Application
        8.8.1    Merchandising Analysis
            8.8.1.1    Market Share
            8.8.1.2    Historical Trend (2016-2020)
            8.8.1.3    Forecast Trend (2021-2026)
        8.8.2    Pricing Analysis
            8.8.2.1    Market Share
            8.8.2.2    Historical Trend (2016-2020)
            8.8.2.3    Forecast Trend (2021-2026)
        8.8.3    Customer Analytics
            8.8.3.1    Market Share
            8.8.3.2    Historical Trend (2016-2020)
            8.8.3.3    Forecast Trend (2021-2026)
        8.8.4    Promotional Analysis and Planning
            8.8.4.1    Market Share
            8.8.4.2    Historical Trend (2016-2020)
            8.8.4.3    Forecast Trend (2021-2026)
        8.8.5    Yield Analysis
            8.8.5.1    Market Share
            8.8.5.2    Historical Trend (2016-2020)
            8.8.5.3    Forecast Trend (2021-2026)
        8.8.6    Inventory Analysis
            8.8.6.1    Market Share
            8.8.6.2    Historical Trend (2016-2020)
            8.8.6.3    Forecast Trend (2021-2026)
        8.8.7    Others
    8.9    Global Retail Analytics Market by End Use
        8.9.1    Offline
            8.9.1.1    Market Share
            8.9.1.2    Historical Trend (2016-2020)
            8.9.1.3    Forecast Trend (2021-2026)
        8.9.2    Online
            8.9.2.1    Market Share
            8.9.2.2    Historical Trend (2016-2020)
            8.9.2.3    Forecast Trend (2021-2026)
    8.10    Global Retail Analytics Market by Region
        8.10.1    Market Share
            8.10.1.1    North America
            8.10.1.2    Europe
            8.10.1.3    Asia Pacific
            8.10.1.4    Latin America
            8.10.1.5    Middle East and Africa
9    Regional Analysis
    9.1    North America
        9.1.1    Historical Trend (2016-2020)
        9.1.2    Forecast Trend (2021-2026)
        9.1.3    Breakup by Country
            9.1.3.1    United States of America 
            9.1.3.2    Canada
    9.2    Europe
        9.2.1    Historical Trend (2016-2020)
        9.2.2    Forecast Trend (2021-2026)
        9.2.3    Breakup by Country
            9.2.3.1    United Kingdom
            9.2.3.2    Germany
            9.2.3.3    France
            9.2.3.4    Italy
            9.2.3.5    Others
    9.3    Asia Pacific
        9.3.1    Historical Trend (2016-2020)
        9.3.2    Forecast Trend (2021-2026)
        9.3.3    Breakup by Country
            9.3.3.1    China
            9.3.3.2    Japan
            9.3.3.3    India
            9.3.3.4    ASEAN
            9.3.3.5    Australia
            9.3.3.6    Others
    9.4    Latin America
        9.4.1    Historical Trend (2016-2020)
        9.4.2    Forecast Trend (2021-2026)
        9.4.3    Breakup by Country
            9.4.3.1    Brazil
            9.4.3.2    Argentina
            9.4.3.3    Mexico
            9.4.3.4    Others
    9.5    Middle East and Africa
        9.5.1    Historical Trend (2016-2020)
        9.5.2    Forecast Trend (2021-2026)
        9.5.3    Breakup by Country
            9.5.3.1    Saudi Arabia
            9.5.3.2    United Arab Emirates
            9.5.3.3    Nigeria
            9.5.3.4    South Africa
            9.5.3.5    Others
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyer’s Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    EMR’s Key Indicators for Demand
    10.4    EMR’s Key Indicators for Price
11    Competitive Landscape
    11.1    Market Structure
    11.2    Company Profiles
        11.2.1    IBM Corp
            11.2.1.1    Company Overview
            11.2.1.2    Product Portfolio
            11.2.1.3    Demographic Reach and Achievements
            11.2.1.4    Certifications
        11.2.2    SAP SE
            11.2.2.1    Company Overview
            11.2.2.2    Product Portfolio
            11.2.2.3    Demographic Reach and Achievements
            11.2.2.4    Certifications
        11.2.3    Oracle Corp
            11.2.3.1    Company Overview
            11.2.3.2    Product Portfolio
            11.2.3.3    Demographic Reach and Achievements
            11.2.3.4    Certifications
        11.2.4    SAS Institute Inc.
            11.2.4.1    Company Overview
            11.2.4.2    Product Portfolio
            11.2.4.3    Demographic Reach and Achievements
            11.2.4.4    Certifications
        11.2.5    Microsoft Corporation
            11.2.5.1    Company Overview
            11.2.5.2    Product Portfolio
            11.2.5.3    Demographic Reach and Achievements
            11.2.5.4    Certifications
        11.2.6    Flir Systems, Inc.
            11.2.6.1    Company Overview
            11.2.6.2    Product Portfolio
            11.2.6.3    Demographic Reach and Achievements
            11.2.6.4    Certifications
        11.2.7    Others
12    Industry Events and Developments


List of Figures and Tables

1.    Global Retail Analytics Market: Key Industry Highlights, 2016 and 2026
2.    Global Retail Analytics Historical Market: Breakup by Component (USD Billion), 2016-2020
3.    Global Retail Analytics Market Forecast: Breakup by Component (USD Billion), 2021-2026
4.    Global Retail Analytics Historical Market: Breakup by Function (USD Billion), 2016-2020
5.    Global Retail Analytics Market Forecast: Breakup by Function (USD Billion), 2021-2026
6.    Global Retail Analytics Historical Market: Breakup by Organization Size (USD Billion), 2016-2020
7.    Global Retail Analytics Market Forecast: Breakup by Organization Size (USD Billion), 2021-2026
8.    Global Retail Analytics Historical Market: Breakup by Application (USD Billion), 2016-2020
9.    Global Retail Analytics Market Forecast: Breakup by Application (USD Billion), 2021-2026
10.    Global Retail Analytics Historical Market: Breakup by End Use (USD Billion), 2016-2020
11.    Global Retail Analytics Market Forecast: Breakup by End Use (USD Billion), 2021-2026
12.    Global Retail Analytics Historical Market: Breakup by Region (USD Billion), 2016-2020
13.    Global Retail Analytics Market Forecast: Breakup by Region (USD Billion), 2021-2026
14.    North America Retail Analytics Historical Market: Breakup by Country (USD Billion), 2016-2020
15.    North America Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2021-2026
16.    Europe Retail Analytics Historical Market: Breakup by Country (USD Billion), 2016-2020
17.    Europe Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2021-2026
18.    Asia Pacific Retail Analytics Historical Market: Breakup by Country (USD Billion), 2016-2020
19.    Asia Pacific Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2021-2026
20.    Latin America Retail Analytics Historical Market: Breakup by Country (USD Billion), 2016-2020
21.    Latin America Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2021-2026
22.    Middle East and Africa Retail Analytics Historical Market: Breakup by Country (USD Billion), 2016-2020
23.    Middle East and Africa Retail Analytics Market Forecast: Breakup by Country (USD Billion), 2021-2026
24.    Global Retail Analytics Market Structure

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