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Report Overview

The Saudi Arabia home appliances market size reached approximately USD 4.03 Billion in 2025. The market is further projected to grow at a CAGR of 3.70% between 2026 and 2035, reaching a value of USD 5.80 Billion by 2035.

2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

Compound Annual Growth Rate

3.7%

Value in USD Billion

2026-2035


*this image is indicative*

Key Trends in the Market

Home appliances, also referred to as household or domestic appliances refer to devices that help in completion of household chores including food preservation, cooking, cleaning, and washing, among others. These appliances aid in drastically reducing the time associated with the completion of homemaking and housekeeping tasks.

  • The increasing working population and reduced time availability for completion of household tasks is boosting the Saudi Arabia home appliances market growth. Rising disposable incomes and growing availability of advanced home appliances in the country are encouraging the regional population towards replacing their existing appliances with small, stylish, and smart appliances.
  • Increased investments towards the promotional and marketing activities by various manufacturers and key market players are supporting the market expansion in the country. Marketing activities including promotion of products across radio, television, and newspapers and paid campaigns and collaborations across social media platforms allows the brands to communicate with their existing customers about the new product offerings as well as expand their customer base.
  • The rising availability of energy efficient home appliances across different distribution channels in Saudi Arabia is offering lucrative growth opportunities to the market. Various consumers prefer using energy efficient home appliances as they help in reducing the carbon footprint, prevent greenhouse emissions, and are cost efficient.

Saudi Arabia Home Appliances Market Segmentation

"Saudi Arabia Home Appliances Market Report and Forecast 2026-2035" offers a detailed analysis of the market based on the following segments:

Breakup by Product

  • Major Appliances
  • Small Appliances

Breakup by Distribution Channel

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Speciality Stores
  • Online
  • Others

Market Share by Product

Major or large appliances are anticipated to hold a significant Saudi Arabia home appliances market share over the forecast period. This growth can be attributed to the increased reliance on large home appliances for the successful completion of various tasks necessary for the smooth operation of a household. These appliances include refrigerators, washing machines, and air conditioners, among others. The consumer preference for energy efficient home appliances is also increasing due to growing environmental awareness.

Market Share by Distribution Channels

Online distribution channels are expected to witness significant growth in the coming years owing to the various advantages associated with shopping online including lower costs, availability of a wide range of appliances and brands, and hassle-free delivery, among others. The presence of detailed product descriptions and reviews allows consumers to select the appliances most suitable to their requirements. Additionally, the availability of different styles, designs, and colours aids individuals in selecting the appliances matching their colour preferences and home décor, boosting the Saudi Arabia home appliances market demand.

Competitive Landscape

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

Samsung Electronics Co. Ltd.

Samsung Electronics Co. Ltd. is a multinational corporation known for manufacturing various consumer and industrial electronic products, home appliances, semiconductors, and personal computers, among others. The company is headquartered in Suwon-si, South Korea.

Whirlpool Corporation

Whirlpool Corporation, headquartered in Michigan, United States, is a manufacturer and marketer of kitchen and home appliances. The company has a wide product portfolio comprising of washing machines, ovens and microwaves, and refrigerators, among others.

Panasonic Corporation

Panasonic Corporation is an electronics and appliance manufacturing company that is committed towards enhancing the lives of individuals across the globe by providing them high quality home and kitchen appliances. The company was founded in 1918 and is headquartered in Osaka, Japan.

*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*

Other Saudi Arabia home appliances market key players include Robert Bosch GmbH, LG Corporation, Hitachi, Ltd., Toshiba Corporation, Midea Group, Electrolux AB, Westinghouse Electric Corporation, De’ Longhi Appliances S.r.l., and Nikai Group, among others.

More Insights On

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Saudi Arabia Home Appliances Market Report Snapshots

Saudi Arabia Home Appliances Companies

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market reached a value of approximately USD 4.03 Billion in 2025.

The market is projected to grow at a CAGR of 3.70% between 2026 and 2035.

The market is estimated to witness a healthy growth in the forecast period of 2026-2035 to reach USD 5.80 Billion by 2035.

The major market drivers include rising availability of home appliances across different distribution channels and growing preference for smart home appliances.

The key trends fuelling the growth of the market include increased investments by major market players on promotional activities, rising availability of energy efficient home appliances, and increasing disposable incomes.

The major distribution channels in the market are supermarkets and hypermarkets, convenience stores, speciality stores, and online, among others.

The significant products include major appliances and small appliances.

The key players in the market are Robert Bosch GmbH, LG Corporation, Samsung Electronics Co., Ltd., Whirlpool Corporation, Hitachi, Ltd., Panasonic Corporation, Toshiba Corporation, Midea Group, Electrolux AB, Westinghouse Electric Corporation, De’ Longhi Appliances S.r.l., and Nikai Group, among others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2025
Historical Period 2019-2025
Forecast Period 2026-2035
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product
  • Distribution Channel
Breakup by Product
  • Major Appliances
  • Small Appliances
Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Speciality Stores
  • Online
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Robert Bosch GmbH
  • LG Corporation 
  • Samsung Electronics Co., Ltd. 
  • Whirlpool Corporation 
  • Hitachi, Ltd. 
  • Panasonic Corporation 
  • Toshiba Corporation 
  • Midea Group 
  • Electrolux AB 
  • Westinghouse Electric Corporation 
  • De’ Longhi Appliances S.r.l.
  • Nikai Group 
  • Others

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