The Saudi Arabia wellness tourism market was valued at USD 2.66 Billion in 2025 and is expected to grow at a CAGR of 10.40%, reaching USD 7.15 Billion by 2035. The market growth is driven by the growing international interest in holistic health experiences, expanding domestic spa infrastructure, government support for tourism, cultural wellness traditions, and rising demand for mental well-being travel.
Base Year
Historical Period
Forecast Period
The April 2025 Healthtrip-Satguru partnership streamlines medical travel from Pan‑Africa to Saudi Arabia, directly enhancing the Kingdom’s healthcare access, logistical convenience, and patient trust.
The May 2024 Saudi-Thailand cooperation expands bilateral wellness capabilities through spa service exchange and medical innovation, strengthening cross-border wellness offerings and regional competitiveness.
The June 2025 launch of HealinHaram.com introduces multilingual digital bookings and virtual consultations for Makkah and Madinah, integrating pilgrimage and healthcare to improve patient experience and accelerate market modernization.
Compound Annual Growth Rate
10.4%
Value in USD Billion
2026-2035
*this image is indicative*
The wellness tourism sector in Saudi Arabia is gradually gaining momentum, driven by national initiatives to diversify the economy and promote sustainable travel experiences under Vision 2030. The country is investing in high-end resorts, cultural retreats, and nature-based wellness offerings to attract both domestic and international travelers. In terms of revenue, Saudi Arabia accounted for a significant share of the global wellness tourism market in the historical period, reflecting its emerging status and untapped potential within the broader global wellness tourism landscape. The market is expected to grow at a CAGR of 10.40% during the forecast period of 2026-2035 and attain a market value of USD 7.15 Billion by 2035.
Accelerated Pan‑African Medical Travel Fuels Saudi Wellness Tourism Surge
Growing demand for seamless global care, cost-effective treatment options, and integrated travel logistics is driving wellness tourism expansion in Saudi Arabia. For instance, in April 2025, Healthtrip, the world’s largest digital health-travel platform, partnered with Satguru Travel Group, a multi-award-winning travel agency, to streamline medical travel from Pan‑Africa to premier hospitals in the UAE, India, Turkey, Germany, and Saudi Arabia. This collaboration offers end-to-end services, consultations, travel plans, hospital coordination, accommodation, and post-care, enhancing reliability and convenience. As a result, Saudi Arabia’s wellness tourism market is set to benefit from increased African patient inflow and improved service reputation over the forecast period.
Major market trends include global partnerships and rising adoption of digital healthcare platforms.
Strategic Global Alliances Boost Saudi Arabia’s Wellness Market Growth
Saudi Arabia’s wellness tourism sector is rapidly evolving, driven by its Vision 2030 focus on economic diversification and global healthcare partnerships. For instance, in May 2024, the Kingdom signed a strategic cooperation agreement with Thailand to enhance medical and wellness tourism ties. The collaboration enables mutual support in spa and wellness services, medical training, and health innovation, promoting two-way tourism and boosting patient confidence. This trend reflects a growing market emphasis on international expertise, which is expected to elevate care quality, attract foreign tourists, and significantly strengthen market growth in the coming years.
Digital Wellness Portals Driving Saudi Medical Tourism Market Demand
Technological integration and the rising demand for seamless patient journeys are fueling the development of Saudi Arabia’s medical and wellness tourism infrastructure. For instance, in June 2025, Healthtrip introduced HealinHaram.com, a digital platform that offers comprehensive wellness and medical tourism services tailored for Makkah and Madinah visitors. The portal features multilingual support, online booking, and virtual consultations, helping integrate spiritual travel with healthcare access. This digital advancement aligns with Saudi Arabia’s efforts to become a global medical hub and is expected to enhance service accessibility, optimize patient experience, and contribute significantly to market expansion.
Domestic to Wellness Significant Growth for the Segmentation by Travel Type
In-country or domestic wellness tourism is projected to experience a notable rise in the market share. The segment accounted for approximately 18% of the total market in the historical period. The ongoing growth can be attributed to increased government initiatives, local partnerships, and religious tourism-linked wellness services. With more residents opting for affordable, nearby wellness services and integrated health offerings, the segment is expected to grow further. Its accessibility and alignment with Saudi Arabia’s Vision 2030 health goals reinforce its leading position in the forecast period.
The key features of the market report include a fundings and investment analysis and strategic initiatives by the leading players. The major companies in the market are as follows:
Radisson Hotel Group is rapidly expanding its footprint in Saudi Arabia, with 47 properties operational or under development, spanning key cities such as Riyadh, Jeddah, Makkah, and Madinah. Several of its resorts—like Nofa Riyadh and those in Jeddah and Al Khobar—feature comprehensive wellness offerings such as full-service spas, fitness centers, steam rooms, saunas, and hammams. This positions the group as a growing provider of wellness-driven hospitality within the Kingdom’s tourism landscape.
Red Sea Global (RSG), backed by Saudi Arabia’s Public Investment Fund, is spearheading regenerative wellness tourism through mega-projects like The Red Sea and AMAALA. It has actively collaborated with the Global Wellness Institute to promote wellness-sector growth and will host iconic resorts such as a Clinique La Prairie Health Resort and a Four Seasons Wellness Resort at AMAALA. RSG’s integrated model embeds wellness and conservation at every level, creating a globally significant ecosystem for health-focused travelers.
Rosewood is positioning itself at the forefront of luxury wellness in Saudi Arabia by developing Rosewood Amaala, an ultra-luxury, regenerative resort within the AMAALA destination. Designed with sustainability in mind, this resort integrates Asaya Spa, fine dining, and immersive wellness treatments into the natural Red Sea environment, reinforcing the brand’s commitment to holistic guest well-being and sustainable hospitality in line with Vision 2030.
L’azure Hospitality, a premium hospitality arm under Tabuk Investment & Tourism Co., operates across NEOM and other upscale destinations, aligning with Saudi Vision 2030. Through its portfolio of luxury resorts and residences—including the Royal L’azure and L’azure Beach Resort—the company is actively bridging high-end lodging with wellness offerings. It aims to elevate guest well-being by blending Arabian cultural heritage with modern wellness concepts throughout its hospitality experiences.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other key players in the market include IHG Hotels & Resorts, Al Faisaliah Hotel, Riyadh, Hilton Worldwide Holdings Inc., Hyatt Corporation, Nobu Hotel Riyadh, and Four Seasons Hotels and Resorts.
Short Description: The market report offers a detailed analysis of the market based on the following segments:
Market Breakup by Service Type
Market Breakup by Travel Type
Market Breakup by Purpose
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Service Type |
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| Breakup by Travel Type |
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| Breakup by Purpose |
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| Market Dynamics |
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| Supplier Landscape |
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| Companies Covered |
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