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The global self-service business intelligence (BI) market size reached a value of approximately USD 7.14 billion in 2022. The market is further expected to grow at a CAGR of 14.80% between 2023 and 2028, reaching a value of USD 16.44 billion by 2028.
Self-service business intelligence (BI) is a data analytics approach that enables business users to explore data sets and business intelligence applications without specific knowledge of BI. Users can analyse, filter, sort, and visualise large amounts of datasets without requiring assistance from IT or BI teams.
On the basis of component, the market is bifurcated into solutions and services, with solutions further divided by type into analytical applications, corporate performance management (CPM) suites, and BI platform. Based on deployment type, the market is segregated into cloud based and on-premises. On the basis of enterprise type, the market is classified into small and medium size enterprises, and large size enterprises.
Based on application, the self-service business intelligence (BI) market segmentation is sales and marketing, customer engagement and analysis, fraud and security management, risk and compliance management, predictive asset maintenance, operations management, and supply chain management and procurement, among others. On the basis of end-use, the market is categorised into BFSI, retail and e-commerce, telecom and IT, government and defence, healthcare, manufacturing, media and entertainment, transportation and logistics, and energy and utilities, among others. Based on region, the market is divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global self-service business intelligence (BI) market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.
Retail and e-commerce are anticipated to witness significant growth in the upcoming years, and this growth can be attributed to rising connectivity and increasing penetration of online sales. These tools aid in analysis and interpretation of sales data, evaluation of performance, optimisation of promotions and pricing strategies, and monitoring of revenue trends, among others. With increasing competition in the retail and e-commerce sector, more companies are expected to utilise self-service business intelligence to be able to better cater to customers and get an edge over competitors.
North America is projected to account for a sizable share of the market for self-service business intelligence in the upcoming years, supported by the presence of advanced IT infrastructure and large enterprises in the region. The increasing emphasis on compliance and data privacy is also anticipated to propel the self-service business intelligence (BI) market growth. Early adoption of new technologies in North America countries such as the United States is further expected to aid the regional market growth of self-service business intelligence.
Microsoft Corporation is a software development company that was founded in 1975 and is headquartered in Washington, United States. They are known for offering consulting, products, and solutions, with their own line of hybrid tablet computers, among others.
IBM is an IT services and consulting company which was established in 1911 and is based in New York, United States. They are known for providing industry solutions, resiliency services, technology support, and experience design.
Oracle Corporation, founded in 1977 and headquartered in Texas in the United States, is an IT services and consulting company. The company provides organisations across the world with software and computing infrastructure.
Other market players include SAP SE, SAS Institute, Automation Anywhere, Inc., HCL Technologies Limited, Hewlett Packard Enterprise Company, Kofax Inc, and Pegasystems Inc., among others.
REPORT FEATURES | DETAILS |
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Base Year | 2022 |
Historical Period | 2018-2022 |
Forecast Period | 2023-2028 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Component |
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Breakup by Deployment Type |
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Breakup by Enterprise Type |
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Breakup by Application |
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Breakup by End-Use |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Self-Service Business Intelligence (BI) Market Analysis
8.1 Key Industry Highlights
8.2 Global Self-Service Business Intelligence (BI) Historical Market (2018-2022)
8.3 Global Self-Service Business Intelligence (BI) Market Forecast (2023-2028)
8.4 Global Self-Service Business Intelligence (BI) Market by Component
8.4.1 Solution
8.4.1.1 Historical Trend (2018-2022)
8.4.1.2 Forecast Trend (2023-2028)
8.4.1.3 Breakup by Type
8.4.1.3.1 Analytical Applications
8.4.1.3.2 Corporate Performance Management (CPM) Suites
8.4.1.3.3 BI Platform
8.4.2 Services
8.4.2.1 Historical Trend (2018-2022)
8.4.2.2 Forecast Trend (2023-2028)
8.5 Global Self-Service Business Intelligence (BI) Market by Deployment Type
8.5.1 Cloud Based
8.5.1.1 Historical Trend (2018-2022)
8.5.1.2 Forecast Trend (2023-2028)
8.5.2 On-Premises
8.5.2.1 Historical Trend (2018-2022)
8.5.2.2 Forecast Trend (2023-2028)
8.6 Global Self-Service Business Intelligence (BI) Market by Enterprise Type
8.6.1 Small and Medium Size Enterprises
8.6.1.1 Historical Trend (2018-2022)
8.6.1.2 Forecast Trend (2023-2028)
8.6.2 Large Size Enterprises
8.6.2.1 Historical Trend (2018-2022)
8.6.2.2 Forecast Trend (2023-2028)
8.7 Global Self-Service Business Intelligence (BI) Market by Application
8.7.1 Sales and Marketing
8.7.1.1 Historical Trend (2018-2022)
8.7.1.2 Forecast Trend (2023-2028)
8.7.2 Customer Engagement and Analysis
8.7.2.1 Historical Trend (2018-2022)
8.7.2.2 Forecast Trend (2023-2028)
8.7.3 Fraud and Security Management
8.7.3.1 Historical Trend (2018-2022)
8.7.3.2 Forecast Trend (2023-2028)
8.7.4 Risk and Compliance Management
8.7.4.1 Historical Trend (2018-2022)
8.7.4.2 Forecast Trend (2023-2028)
8.7.5 Predictive Asset Maintenance
8.7.5.1 Historical Trend (2018-2022)
8.7.5.2 Forecast Trend (2023-2028)
8.7.6 Operations Management
8.7.6.1 Historical Trend (2018-2022)
8.7.6.2 Forecast Trend (2023-2028)
8.7.7 Supply Chain Management and Procurement
8.7.7.1 Historical Trend (2018-2022)
8.7.7.2 Forecast Trend (2023-2028)
8.7.8 Others
8.8 Global Self-Service Business Intelligence (BI) Market by End-Use
8.8.1 BFSI
8.8.1.1 Historical Trend (2018-2022)
8.8.1.2 Forecast Trend (2023-2028)
8.8.2 Retail and E-Commerce
8.8.2.1 Historical Trend (2018-2022)
8.8.2.2 Forecast Trend (2023-2028)
8.8.3 Telecom And IT
8.8.3.1 Historical Trend (2018-2022)
8.8.3.2 Forecast Trend (2023-2028)
8.8.4 Government and Defence
8.8.4.1 Historical Trend (2018-2022)
8.8.4.2 Forecast Trend (2023-2028)
8.8.5 Healthcare
8.8.5.1 Historical Trend (2018-2022)
8.8.5.2 Forecast Trend (2023-2028)
8.8.6 Manufacturing
8.8.6.1 Historical Trend (2018-2022)
8.8.6.2 Forecast Trend (2023-2028)
8.8.7 Media and Entertainment
8.8.7.1 Historical Trend (2018-2022)
8.8.7.2 Forecast Trend (2023-2028)
8.8.8 Transportation and Logistics
8.8.8.1 Historical Trend (2018-2022)
8.8.8.2 Forecast Trend (2023-2028)
8.8.9 Energy and Utilities
8.8.9.1 Historical Trend (2018-2022)
8.8.9.2 Forecast Trend (2023-2028)
8.8.10 Others
8.9 Global Self-Service Business Intelligence (BI) Market by Region
8.9.1 North America
8.9.1.1 Historical Trend (2018-2022)
8.9.1.2 Forecast Trend (2023-2028)
8.9.2 Europe
8.9.2.1 Historical Trend (2018-2022)
8.9.2.2 Forecast Trend (2023-2028)
8.9.3 Asia Pacific
8.9.3.1 Historical Trend (2018-2022)
8.9.3.2 Forecast Trend (2023-2028)
8.9.4 Latin America
8.9.4.1 Historical Trend (2018-2022)
8.9.4.2 Forecast Trend (2023-2028)
8.9.5 Middle East and Africa
8.9.5.1 Historical Trend (2018-2022)
8.9.5.2 Forecast Trend (2023-2028)
9 North America Self-Service Business Intelligence (BI) Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2022)
9.1.2 Forecast Trend (2023-2028)
9.2 Canada
9.2.1 Historical Trend (2018-2022)
9.2.2 Forecast Trend (2023-2028)
10 Europe Self-Service Business Intelligence (BI) Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2022)
10.1.2 Forecast Trend (2023-2028)
10.2 Germany
10.2.1 Historical Trend (2018-2022)
10.2.2 Forecast Trend (2023-2028)
10.3 France
10.3.1 Historical Trend (2018-2022)
10.3.2 Forecast Trend (2023-2028)
10.4 Italy
10.4.1 Historical Trend (2018-2022)
10.4.2 Forecast Trend (2023-2028)
10.5 Others
11 Asia Pacific Self-Service Business Intelligence (BI) Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2022)
11.1.2 Forecast Trend (2023-2028)
11.2 Japan
11.2.1 Historical Trend (2018-2022)
11.2.2 Forecast Trend (2023-2028)
11.3 India
11.3.1 Historical Trend (2018-2022)
11.3.2 Forecast Trend (2023-2028)
11.4 ASEAN
11.4.1 Historical Trend (2018-2022)
11.4.2 Forecast Trend (2023-2028)
11.5 Australia
11.5.1 Historical Trend (2018-2022)
11.5.2 Forecast Trend (2023-2028)
11.6 Others
12 Latin America Self-Service Business Intelligence (BI) Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2022)
12.1.2 Forecast Trend (2023-2028)
12.2 Argentina
12.2.1 Historical Trend (2018-2022)
12.2.2 Forecast Trend (2023-2028)
12.3 Mexico
12.3.1 Historical Trend (2018-2022)
12.3.2 Forecast Trend (2023-2028)
12.4 Others
13 Middle East and Africa Self-Service Business Intelligence (BI) Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2022)
13.1.2 Forecast Trend (2023-2028)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2022)
13.2.2 Forecast Trend (2023-2028)
13.3 Nigeria
13.3.1 Historical Trend (2018-2022)
13.3.2 Forecast Trend (2023-2028)
13.4 South Africa
13.4.1 Historical Trend (2018-2022)
13.4.2 Forecast Trend (2023-2028)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Microsoft Corporation
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 IBM
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Oracle Corporation
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 SAP SE
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 SAS Institute
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Automation Anywhere, Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 HCL Technologies Limited
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Hewlett Packard Enterprise Company
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Kofax Inc
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Pegasystems Inc.
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Other
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Self-Service Business Intelligence (BI) Market: Key Industry Highlights, 2018 and 2028
2. Global Self-Service Business Intelligence (BI) Historical Market: Breakup by Segments (USD Million), 2018-2022
3. Global Self-Service Business Intelligence (BI) Market Forecast: Breakup by Segments (USD Million), 2023-2028
4. Global Self-Service Business Intelligence (BI) Historical Market: Breakup by Deployment Type (USD Million), 2018-2022
5. Global Self-Service Business Intelligence (BI) Market Forecast: Breakup by Deployment Type (USD Million), 2023-2028
6. Global Self-Service Business Intelligence (BI) Historical Market: Breakup by Enterprise Type (USD Million), 2018-2022
7. Global Self-Service Business Intelligence (BI) Market Forecast: Breakup by Enterprise Type (USD Million), 2023-2028
8. Global Self-Service Business Intelligence (BI) Historical Market: Breakup by Application (USD Million), 2018-2022
9. Global Self-Service Business Intelligence (BI) Market Forecast: Breakup by Application (USD Million), 2023-2028
10. Global Self-Service Business Intelligence (BI) Historical Market: Breakup by End-Use (USD Million), 2018-2022
11. Global Self-Service Business Intelligence (BI) Market Forecast: Breakup by End-Use (USD Million), 2023-2028
12. Global Self-Service Business Intelligence (BI) Historical Market: Breakup by Region (USD Million), 2018-2022
13. Global Self-Service Business Intelligence (BI) Market Forecast: Breakup by Region (USD Million), 2023-2028
14. North America Self-Service Business Intelligence (BI) Historical Market: Breakup by Country (USD Million), 2018-2022
15. North America Self-Service Business Intelligence (BI) Market Forecast: Breakup by Country (USD Million), 2023-2028
16. Europe Self-Service Business Intelligence (BI) Historical Market: Breakup by Country (USD Million), 2018-2022
17. Europe Self-Service Business Intelligence (BI) Market Forecast: Breakup by Country (USD Million), 2023-2028
18. Asia Pacific Self-Service Business Intelligence (BI) Historical Market: Breakup by Country (USD Million), 2018-2022
19. Asia Pacific Self-Service Business Intelligence (BI) Market Forecast: Breakup by Country (USD Million), 2023-2028
20. Latin America Self-Service Business Intelligence (BI) Historical Market: Breakup by Country (USD Million), 2018-2022
21. Latin America Self-Service Business Intelligence (BI) Market Forecast: Breakup by Country (USD Million), 2023-2028
22. Middle East and Africa Self-Service Business Intelligence (BI) Historical Market: Breakup by Country (USD Million), 2018-2022
23. Middle East and Africa Self-Service Business Intelligence (BI) Market Forecast: Breakup by Country (USD Million), 2023-2028
The market size reached a value of approximately USD 7.14 billion in 2022.
The market is expected to grow at a CAGR of 14.80% between 2023 and 2028.
The market is estimated to witness a healthy growth in the forecast period of 2023-2028 to reach USD 16.44 billion by 2028.
The major market drivers include growing generation of large volumes of data, rising importance of business intelligence, resource and cost-efficiency of self-service business intelligence, and increasing data complexity.
The key trends fuelling the growth of the market include integration of self-service business intelligence tools with artificial intelligence and machine learning, rising adoption by small and medium size enterprises, and increasing emphasis on user empowerment.
The major regions in the market are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The significant applications of self-service business intelligence (BI) include sales and marketing, customer engagement and analysis, fraud and security management, risk and compliance management, predictive asset maintenance, operations management, and supply chain management and procurement, among others.
The key players in the self-service business intelligence (BI) market, according to the report, are Microsoft Corporation, IBM, Oracle Corporation, SAP SE, SAS Institute, Automation Anywhere, Inc., HCL Technologies Limited, Hewlett Packard Enterprise Company, Kofax Inc, and Pegasystems Inc., among others.
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