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Global Augmented Analytics Market Size, Share, Growth: By Components: Software, Services; By Organization Size: Large Enterprises, Small and Medium-Sized Enterprises; By Deployment Type: On-Premises, Cloud; By Vertical: Banking, Financial Services, and Insurance, Others; Regional Analysis; Competitive Landscape; 2024-2032
Global Augmented Analytics Market Outlook
The global augmented analytics market size is anticipated to expand from USD 10.85 billion in 2023 to USD 113.08 billion by 2032, at a CAGR of 29.9% during the forecast period of 2024-2032. The market is being driven by increasing incorporation of machine learning and artificial intelligence systems into analytics systems.
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Market Segmentation
Augmented analytics market can be divided on the basis of:
- Vertical
- Banking, Financial Services, and Insurance
- Telecom and IT
- Retail and Consumer Goods
- Healthcare and Life Sciences
- Manufacturing
- Government and Defence
- Energy and Utilities
- Transportation and Logistics
- Media and Entertainment
- Others
- Components
- Software
- Services
- Organization Size
- Large Enterprises
- Small and Medium-Sized Enterprises
- Deployment Type
- On-Premises
- Cloud
The EMR report looks into the regional augmented analytics markets like the North America, Latin America, Europe, Middle East and Africa, and Asia Pacific.
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Market Analysis
The global augmented analytics industry is being driven by increasing number of complex business data, and growing implementation of advanced business intelligence and analytics tools. Software sector is the largest market due to integration of artificial intelligence and machine learning technologies into analytics platforms. North America holds the largest share in the market owing to high adoption of advanced analytics solutions and practices, such as smart data preparation, high opportunities for funding, extensive customer base across various industries, beneficial environment for innovation, and availability of high skilled workforce.
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Competitive Landscape
The report presents a detailed analysis of the following key players in the global augmented analytics market, looking into their capacity, market shares, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:
- Salesforce.com, inc.
- SAP Analytics Cloud
- Microsoft
- Oracle Corporation
- Tableau Software
- MicroStrategy Incorporated
The EMR report gives an in-depth insight into the industry by providing a SWOT analysis as well as an analysis of Porter’s five forces.
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report | Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Components, Organization Size, Deployment Type, Vertical, Region |
| Breakup by Components | Software, Services |
| Breakup by Organization Size | Large Enterprises, Small and Medium-Sized Enterprises |
| Breakup by Deployment Type | On-Premises, Cloud |
| Breakup by Vertical | Banking, Financial Services, and Insurance, Telecom and IT, Retail and Consumer Goods, Healthcare and Life Sciences, Manufacturing, Government and Defence, Energy and Utilities, Transportation and Logistics, Media and Entertainment, Others |
| Breakup by Region | North America, Europe, Asia Pacific, Latin America, Middle East and Africa |
| Market Dynamics | SWOT, Porter's Five Forces, Key Indicators for Price and Demand |
| Competitive Landscape | Market Structure, Company Profiles- Company Overview, Product Portfolio, Demographic Reach and Achievements, Certifications |
| Companies Covered | Salesforce.com, Inc., SAP Analytics Cloud, Microsoft Corporation, Oracle Corporation, Tableau Software, MicroStrategy Incorporated, Others |
| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Augmented Analytics Market Analysis
8.1 Key Industry Highlights
8.2 Global Augmented Analytics Historical Market (2018-2023)
8.3 Global Augmented Analytics Market Forecast (2024-2032)
8.4 Global Augmented Analytics Market by Components
8.4.1 Software
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Services
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.5 Global Augmented Analytics Market by Organisation Size
8.5.1 Large Enterprises
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Small and Medium-Sized Enterprises
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.6 Global Augmented Analytics Market by Deployment Type
8.6.1 On-Premises
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Cloud
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.7 Global Augmented Analytics Market by Vertical
8.7.1 Banking, Financial Services, and Insurance
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Telecom and IT
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Retail and Consumer Goods
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Healthcare and Life Sciences
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.7.5 Manufacturing
8.7.5.1 Historical Trend (2018-2023)
8.7.5.2 Forecast Trend (2024-2032)
8.7.6 Government and Defence
8.7.6.1 Historical Trend (2018-2023)
8.7.6.2 Forecast Trend (2024-2032)
8.7.7 Energy and Utilities
8.7.7.1 Historical Trend (2018-2023)
8.7.7.2 Forecast Trend (2024-2032)
8.7.8 Transportation and Logistics
8.7.8.1 Historical Trend (2018-2023)
8.7.8.2 Forecast Trend (2024-2032)
8.7.9 Media and Entertainment
8.7.9.1 Historical Trend (2018-2023)
8.7.9.2 Forecast Trend (2024-2032)
8.7.10 Others
8.8 Global Augmented Analytics Market by Region
8.8.1 North America
8.8.1.1 Historical Trend (2018-2023)
8.8.1.2 Forecast Trend (2024-2032)
8.8.2 Europe
8.8.2.1 Historical Trend (2018-2023)
8.8.2.2 Forecast Trend (2024-2032)
8.8.3 Asia Pacific
8.8.3.1 Historical Trend (2018-2023)
8.8.3.2 Forecast Trend (2024-2032)
8.8.4 Latin America
8.8.4.1 Historical Trend (2018-2023)
8.8.4.2 Forecast Trend (2024-2032)
8.8.5 Middle East and Africa
8.8.5.1 Historical Trend (2018-2023)
8.8.5.2 Forecast Trend (2024-2032)
9 North America Augmented Analytics Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Augmented Analytics Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Augmented Analytics Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.2 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Augmented Analytics Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Augmented Analytics Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Value Chain Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Salesforce.com, Inc.
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 SAP SE
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Microsoft Corporation
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 Oracle Corporation
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Tableau Software LLC
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 MicroStrategy Incorporated
16.2.6.1 Company Overview
16.2.6.2 Product Portfolio
16.2.6.3 Demographic Reach and Achievements
16.2.6.4 Certifications
16.2.7 Others
17 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Augmented Analytics Market: Key Industry Highlights, 2018 and 2032
2. Global Augmented Analytics Historical Market: Breakup by Components (USD Million), 2018-2023
3. Global Augmented Analytics Market Forecast: Breakup by Components (USD Million), 2024-2032
4. Global Augmented Analytics Historical Market: Breakup by Organisation Size (USD Million), 2018-2023
5. Global Augmented Analytics Market Forecast: Breakup by Organisation Size (USD Million), 2024-2032
6. Global Augmented Analytics Historical Market: Breakup by Deployment Type (USD Million), 2018-2023
7. Global Augmented Analytics Market Forecast: Breakup by Deployment Type (USD Million), 2024-2032
8. Global Augmented Analytics Historical Market: Breakup by Vertical (USD Million), 2018-2023
9. Global Augmented Analytics Market Forecast: Breakup by Vertical (USD Million), 2024-2032
10. Global Augmented Analytics Historical Market: Breakup by Region (USD Million), 2018-2023
11. Global Augmented Analytics Market Forecast: Breakup by Region (USD Million), 2024-2032
12. North America Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
13. North America Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Europe Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
15. Europe Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Asia Pacific Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
17. Asia Pacific Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Latin America Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
19. Latin America Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
20. Middle East and Africa Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
21. Middle East and Africa Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
22. Global Augmented Analytics Market Structure
Key Questions Answered in the Report
In 2023, the global augmented analytics market attained a value of nearly USD 10.85 billion.
The market is projected to grow at a CAGR of 29.9% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach about USD 113.08 billion by 2032.
The major drivers of the market include the increasing number of complex business data, growing implementation of advanced business intelligence and analytics tools, opportunities for funding, extensive customer base across various industries, and beneficial environment for innovation.
The rapid technological advancements act as a key trend propelling the growth of the market.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific, with North America accounting for the largest share in the market.
The major components of augmented analytics in the market are software and services, with the software segment leading the market.
The significant organization size segments in the market are large enterprises and small and medium-sized enterprises.
The major deployment types of the product are on-premises and cloud.
Different verticals in the market include banking, financial services, and insurance, telecom and IT, retail and consumer goods, healthcare and life sciences, manufacturing, government and defence, energy and utilities, transportation and logistics, media and entertainment, among others.
The major players in the market Salesforce.com, Inc., SAP Analytics Cloud, Microsoft Corporation, Oracle Corporation, Tableau Software, and MicroStrategy Incorporated, among others.
Analyst Review
The global augmented analytics market attained a value of USD 10.85 billion in 2023, driven by the increasing number of complex business data. Aided by the rising technological advancements, the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 29.9%. The market is projected to reach USD 113.08 billion by 2032.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its components, the augmented analytics industry can be bifurcated into software and services, with the software segment accounting for the largest market share. On the basis of organization size, the industry is divided into large enterprises and small and medium-sized enterprises. On the basis of deployment types, the industry is bifurcated into on-premises and cloud. On the basis of verticals, the industry is divided into banking, financial services, and insurance, telecom and IT, retail and consumer goods, healthcare and life sciences, manufacturing, government and defence, energy and utilities, transportation and logistics, media and entertainment, and others. The major regional markets for augmented analytics are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa, with North America accounting for the largest share of the market. The key players in the above market include Salesforce.com, Inc., SAP Analytics Cloud, Microsoft Corporation, Oracle Corporation, Tableau Software, MicroStrategy Incorporated, and others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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