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Augmented Analytics Market

Global Augmented Analytics Market Size, Share, Growth: By Components: Software, Services; By Organization Size: Large Enterprises, Small and Medium-Sized Enterprises; By Deployment Type: On-Premises, Cloud; By Vertical: Banking, Financial Services, and Insurance, Others; Regional Analysis; Competitive Landscape; 2024-2032

Global Augmented Analytics Market Outlook

The global augmented analytics market size is anticipated to expand from USD 10.85 billion in 2023 to USD 104.38 billion by 2032, at a CAGR of 28.6% during the forecast period of 2024-2032. The market is being driven by increasing incorporation of machine learning and artificial intelligence systems into analytics systems.

 

Augmented Analytics Market

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Market Segmentation

Augmented analytics market can be divided on the basis of:

  • Vertical
    • Banking, Financial Services, and Insurance
    • Telecom and IT
    • Retail and Consumer Goods
    • Healthcare and Life Sciences
    • Manufacturing
    • Government and Defence
    • Energy and Utilities
    • Transportation and Logistics
    • Media and Entertainment
    • Others
  • Components
    • Software
    • Services
  • Organization Size
    • Large Enterprises
    • Small and Medium-Sized Enterprises
  • Deployment Type
    • On-Premises
    • Cloud

The EMR report looks into the regional augmented analytics markets like the North America, Latin America, Europe, Middle East and Africa, and Asia Pacific.

 

Augmented Analytics Market  by Segments

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Market Analysis

The global augmented analytics industry is being driven by increasing number of complex business data, and growing implementation of advanced business intelligence and analytics tools. Software sector is the largest market due to integration of artificial intelligence and machine learning technologies into analytics platforms. North America holds the largest share in the market owing to high adoption of advanced analytics solutions and practices, such as smart data preparation, high opportunities for funding, extensive customer base across various industries, beneficial environment for innovation, and availability of high skilled workforce.

 

Augmented Analytics Market by Region

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Competitive Landscape

The report presents a detailed analysis of the following key players in the global augmented analytics market, looking into their capacity, market shares, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:

  • Salesforce.com, inc.
  • SAP Analytics Cloud
  • Microsoft 
  • Oracle Corporation
  • Tableau Software
  • MicroStrategy Incorporated

The EMR report gives an in-depth insight into the industry by providing a SWOT analysis as well as an analysis of Porter’s five forces.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Components
  • Organization Size
  • Deployment Type
  • Vertical
  • Region
Breakup by Components
  • Software
  • Services
Breakup by Organization Size
  • Large Enterprises
  • Small and Medium-Sized Enterprises
Breakup by Deployment Type
  • On-Premises
  • Cloud
Breakup by Vertical
  • Banking, Financial Services, and Insurance
  • Telecom and IT
  • Retail and Consumer Goods
  • Healthcare and Life Sciences
  • Manufacturing
  • Government and Defence
  • Energy and Utilities
  • Transportation and Logistics
  • Media and Entertainment
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Salesforce.com, Inc.
  • SAP SE
  • Microsoft Corporation
  • Oracle Corporation
  • Tableau Software LLC
  • MicroStrategy Incorporated
  • Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface  
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Augmented Analytics Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Augmented Analytics Historical Market (2018-2023) 
    8.3    Global Augmented Analytics Market Forecast (2024-2032)
    8.4    Global Augmented Analytics Market by Components 
        8.4.1    Software
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    Services
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
    8.5    Global Augmented Analytics Market by Organisation Size
        8.5.1    Large Enterprises
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Small and Medium-Sized Enterprises
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
    8.6    Global Augmented Analytics Market by Deployment Type
        8.6.1    On-Premises
            8.6.1.1    Historical Trend (2018-2023)
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Cloud
            8.6.2.1    Historical Trend (2018-2023)
            8.6.2.2    Forecast Trend (2024-2032)
    8.7    Global Augmented Analytics Market by Vertical
        8.7.1    Banking, Financial Services, and Insurance
            8.7.1.1    Historical Trend (2018-2023)
            8.7.1.2    Forecast Trend (2024-2032)
        8.7.2    Telecom and IT
            8.7.2.1    Historical Trend (2018-2023)
            8.7.2.2    Forecast Trend (2024-2032)
        8.7.3    Retail and Consumer Goods
            8.7.3.1    Historical Trend (2018-2023)
            8.7.3.2    Forecast Trend (2024-2032)
        8.7.4    Healthcare and Life Sciences
            8.7.4.1    Historical Trend (2018-2023)
            8.7.4.2    Forecast Trend (2024-2032)
        8.7.5    Manufacturing 
            8.7.5.1    Historical Trend (2018-2023)
            8.7.5.2    Forecast Trend (2024-2032)
        8.7.6     Government and Defence
            8.7.6.1    Historical Trend (2018-2023)
            8.7.6.2    Forecast Trend (2024-2032)
        8.7.7    Energy and Utilities
            8.7.7.1    Historical Trend (2018-2023)
            8.7.7.2    Forecast Trend (2024-2032)
        8.7.8    Transportation and Logistics
            8.7.8.1    Historical Trend (2018-2023)
            8.7.8.2    Forecast Trend (2024-2032)
        8.7.9    Media and Entertainment
            8.7.9.1    Historical Trend (2018-2023)
            8.7.9.2    Forecast Trend (2024-2032)
        8.7.10    Others    
    8.8    Global Augmented Analytics Market by Region
        8.8.1    North America
            8.8.1.1    Historical Trend (2018-2023) 
            8.8.1.2    Forecast Trend (2024-2032)
        8.8.2    Europe
            8.8.2.1    Historical Trend (2018-2023) 
            8.8.2.2    Forecast Trend (2024-2032)
        8.8.3    Asia Pacific
            8.8.3.1    Historical Trend (2018-2023) 
            8.8.3.2    Forecast Trend (2024-2032)
        8.8.4    Latin America
            8.8.4.1    Historical Trend (2018-2023) 
            8.8.4.2    Forecast Trend (2024-2032)
        8.8.5    Middle East and Africa
            8.8.5.1    Historical Trend (2018-2023) 
            8.8.5.2    Forecast Trend (2024-2032) 
9    North America Augmented Analytics Market Analysis
    9.1    United States of America 
        9.1.1    Historical Trend (2018-2023) 
        9.1.2    Forecast Trend (2024-2032)
    9.2    Canada
        9.2.1    Historical Trend (2018-2023) 
        9.2.2    Forecast Trend (2024-2032)
10    Europe Augmented Analytics Market Analysis
    10.1    United Kingdom
        10.1.1    Historical Trend (2018-2023) 
        10.1.2    Forecast Trend (2024-2032)
    10.2    Germany
        10.2.1    Historical Trend (2018-2023) 
        10.2.2    Forecast Trend (2024-2032)
    10.3    France
        10.3.1    Historical Trend (2018-2023) 
        10.3.2    Forecast Trend (2024-2032)
    10.4    Italy
        10.4.1    Historical Trend (2018-2023) 
        10.4.2    Forecast Trend (2024-2032)
    10.5    Others
11    Asia Pacific Augmented Analytics Market Analysis
    11.1    China
        11.1.1    Historical Trend (2018-2023) 
        11.1.2    Forecast Trend (2024-2032)
    11.2    Japan
        11.2.1    Historical Trend (2018-2023) 
        11.2.2    Forecast Trend (2024-2032)
    11.3    India
        11.3.1    Historical Trend (2018-2023) 
        11.3.2    Forecast Trend (2024-2032)
    11.4    ASEAN
        11.4.1    Historical Trend (2018-2023) 
        11.4.2    Forecast Trend (2024-2032)
    11.5    Australia
        11.5.2    Historical Trend (2018-2023) 
        11.5.2    Forecast Trend (2024-2032)
    11.6    Others
12    Latin America Augmented Analytics Market Analysis
    12.1    Brazil
        12.1.1    Historical Trend (2018-2023) 
        12.1.2    Forecast Trend (2024-2032)
    12.2    Argentina
        12.2.1    Historical Trend (2018-2023) 
        12.2.2    Forecast Trend (2024-2032)
    12.3    Mexico
        12.3.1    Historical Trend (2018-2023) 
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Middle East and Africa Augmented Analytics Market Analysis
    13.1    Saudi Arabia
        13.1.1    Historical Trend (2018-2023) 
        13.1.2    Forecast Trend (2024-2032)
    13.2    United Arab Emirates
        13.2.1    Historical Trend (2018-2023) 
        13.2.2    Forecast Trend (2024-2032)
    13.3    Nigeria
        13.3.1    Historical Trend (2018-2023) 
        13.3.2    Forecast Trend (2024-2032)
    13.4    South Africa
        13.4.1    Historical Trend (2018-2023) 
        13.4.2    Forecast Trend (2024-2032)
    13.5    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Value Chain  Analysis
16    Competitive Landscape

    16.1    Market Structure
    16.2    Company Profiles
        16.2.1    Salesforce.com, Inc.
            16.2.1.1    Company Overview
            16.2.1.2    Product Portfolio
            16.2.1.3    Demographic Reach and Achievements
            16.2.1.4    Certifications
        16.2.2    SAP SE
            16.2.2.1    Company Overview
            16.2.2.2    Product Portfolio
            16.2.2.3    Demographic Reach and Achievements
            16.2.2.4    Certifications
        16.2.3    Microsoft Corporation
            16.2.3.1    Company Overview
            16.2.3.2    Product Portfolio
            16.2.3.3    Demographic Reach and Achievements
            16.2.3.4    Certifications
        16.2.4    Oracle Corporation
            16.2.4.1    Company Overview
            16.2.4.2    Product Portfolio
            16.2.4.3    Demographic Reach and Achievements
            16.2.4.4    Certifications
        16.2.5    Tableau Software LLC
            16.2.5.1    Company Overview
            16.2.5.2    Product Portfolio
            16.2.5.3    Demographic Reach and Achievements
            16.2.5.4    Certifications
        16.2.6    MicroStrategy Incorporated
            16.2.6.1    Company Overview
            16.2.6.2    Product Portfolio
            16.2.6.3    Demographic Reach and Achievements
            16.2.6.4    Certifications
        16.2.7    Others
17    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    Global Augmented Analytics Market: Key Industry Highlights, 2018 and 2032
2.    Global Augmented Analytics Historical Market: Breakup by Components (USD Million), 2018-2023
3.    Global Augmented Analytics Market Forecast: Breakup by Components (USD Million), 2024-2032
4.    Global Augmented Analytics Historical Market: Breakup by Organisation Size (USD Million), 2018-2023
5.    Global Augmented Analytics Market Forecast: Breakup by Organisation Size (USD Million), 2024-2032
6.    Global Augmented Analytics Historical Market: Breakup by Deployment Type (USD Million), 2018-2023
7.    Global Augmented Analytics Market Forecast: Breakup by Deployment Type (USD Million), 2024-2032
8.    Global Augmented Analytics Historical Market: Breakup by Vertical (USD Million), 2018-2023
9.    Global Augmented Analytics Market Forecast: Breakup by Vertical (USD Million), 2024-2032
10.    Global Augmented Analytics Historical Market: Breakup by Region (USD Million), 2018-2023
11.    Global Augmented Analytics Market Forecast: Breakup by Region (USD Million), 2024-2032
12.    North America Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
13.    North America Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
14.    Europe Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
15.    Europe Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
16.    Asia Pacific Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
17.    Asia Pacific Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
18.    Latin America Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
19.    Latin America Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
20.    Middle East and Africa Augmented Analytics Historical Market: Breakup by Country (USD Million), 2018-2023
21.    Middle East and Africa Augmented Analytics Market Forecast: Breakup by Country (USD Million), 2024-2032
22.    Global Augmented Analytics Market Structure

Key Questions Answered in the Report

In 2023, the global augmented analytics market attained a value of nearly USD 10.85 billion.

The market is projected to grow at a CAGR of 28.6% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach about USD 104.38 billion by 2032.

The major drivers of the market include the increasing number of complex business data, growing implementation of advanced business intelligence and analytics tools, opportunities for funding, extensive customer base across various industries, and beneficial environment for innovation. 

The rapid technological advancements act as a key trend propelling the growth of the market.

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific, with North America accounting for the largest share in the market.

The major components of augmented analytics in the market are software and services, with the software segment leading the market.

The significant organization size segments in the market are large enterprises and small and medium-sized enterprises.

The major deployment types of the product are on-premises and cloud.

Different verticals in the market include banking, financial services, and insurance, telecom and IT, retail and consumer goods, healthcare and life sciences, manufacturing, government and defence, energy and utilities, transportation and logistics, media and entertainment, among others.

The major players in the market Salesforce.com, Inc., SAP Analytics Cloud, Microsoft Corporation, Oracle Corporation, Tableau Software, and MicroStrategy Incorporated, among others.

Analyst Review

The global augmented analytics market attained a value of USD 10.85 billion in 2023, driven by the increasing number of complex business data. Aided by the rising technological advancements, the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 28.6%. The market is projected to reach USD 104.38 billion by 2032.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its components, the augmented analytics industry can be bifurcated into software and services, with the software segment accounting for the largest market share. On the basis of organization size, the industry is divided into large enterprises and small and medium-sized enterprises.  On the basis of deployment types, the industry is bifurcated into on-premises and cloud. On the basis of verticals, the industry is divided into banking, financial services, and insurance, telecom and IT, retail and consumer goods, healthcare and life sciences, manufacturing, government and defence, energy and utilities, transportation and logistics, media and entertainment, and others. The major regional markets for augmented analytics are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa, with North America accounting for the largest share of the market. The key players in the above market include Salesforce.com, Inc., SAP Analytics Cloud, Microsoft Corporation, Oracle Corporation, Tableau Software, MicroStrategy Incorporated, and others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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