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Sustainable Athleisure Market

Global Sustainable Athleisure Market Size, Share, Analysis: By Product Type: Shirt, Yoga Pant, Shorts, Leggings, Others; By Category: Mass, Premium; By Consumer: Men, Women, Children; By Distribution Channel: Online, Offline; Regional Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis; Competitive Landscape; 2024-2032

Global Sustainable Athleisure Market Outlook

The global sustainable athleisure market size was approximately USD 23.24 billion in 2023. The market is assessed to grow at a CAGR of 7.9% between 2024 and 2032, reaching a value of USD 46.37 billion by 2032.

 

Key Trends in the Market

Athleisure refers to the comfortable and stylish clothing worn by people during workouts and gym training sessions. Sustainable athleisure is made from organic cotton and eco-friendly materials. They prevent excessive water pollution which chokes the aquatic ecosystem. They also reduce energy wastage by making use of upcycled materials, which takes advantage of the energy used to produce original fabrics, thereby reducing electricity costs. This helps in reducing their carbon footprint and facilitating the manufacture and distribution of high-quality clothes.

 

  • Many clothing brands are focusing on manufacturing clothes from recycled polyester and ensure minimal use of toxic chemicals, owing to increasing environmental consciousness among the consumers. Such initiatives are aiding business in strengthening their brand image and boosting the sustainable athleisure market demand.
  • After the COVID-19 pandemic, the fashion industry underwent some significant changes. There was an increased acceptance of casual wear like sweatpants, jumpers, and sneakers which influenced the supply and demand of activewear. This trend is expected to grow in the future, which can create a space for sustainable athleisure, given rising consumer awareness about carbon footprint and climate crisis.
  • Over the past few years, the preference for athleisure and the promotion of sustainable athleisure brands by celebrities have significantly increased. Celebrity endorsements are serving as a powerful tool for changing public perception and driving consumer demand. It is helping various fashion brands in demonstrating that sustainable athleisure can be fashionable, functional, and accessible.

 

Market Segmentation

Based on product type, the market is classified into shirt, yoga pant, shorts, and leggings, among others. On the basis of category, the market can be divided into mass and premium. The sustainable athleisure market segmentation, based on the consumer, includes men, women, and children.

 

By distribution channel, the market is categorised into online and offline. The major regional markets for sustainable athleisure include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

 

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global sustainable athleisure market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

 

  • Nike, Inc.
  • Adidas AG
  • PUMA SE
  • Under Armour®, Inc.  
  • Hanesbrands Inc.
  • Pangaia Group
  • Vuori, Inc.
  • Wear Pact, LLC
  • Outerknown, LLC
  • MATE the Label
  • Others

 

Market Share by Distribution Channel

As per the sustainable athleisure market analysis, a large number of consumers prefer shopping from offline platforms for sustainable athleisure. This is because shopping from offline stores enables consumers to better asses the condition and durability of the product and allows them to analyse whether it will suffer wear and tear easily in short time. Since consumers pick their clothing carefully, they prefer visiting trusted vendor’s shops and make their purchase in a physical store.

 

On the other hand, online channels are also becoming popular among consumers buying sustainable athleisure. The provision of detailed product description including the benefits, features, size, and colour of the apparel helps customers in making an informed decision. The convenience offered by online distribution channels, coupled with the availability of discounts and fast delivery further supports their popularity.

 

Market Share by Region

North America accounts for a significant sustainable athleisure market share due to the increasing popularity of casual and sportswear in the United States. The growing preference for comfortable clothes both in offices and homes is further supporting the market expansion in the region. The demand for sustainable athleisure is particularly high among younger females within the millennial and GenZ age groups and among gymgoers, yoga enthusiasts, and athletes.

 

Meanwhile, the Asia Pacific is an emerging market for sustainable athleisure, driven by the rapidly increasing population and rising living standards of people. India and China especially, represent a contemporary gold rush for emerging athletic apparel brands. The Olympic games hosted recently in Japan and China have further enhanced the sustainable athleisure market growth.

 

Competitive Landscape

Nike, Inc. was founded in 1964 and is headquartered in Oregon, United States. It is a multinational association that is one of the world’s largest suppliers of clothing and apparel brands. It is involved in the design, development, manufacturing, and worldwide marketing and sale of clothes, footwear, and sports equipment and services.

 

Adidas AG was founded in 1920 and is headquartered in Herzogenaurach, Germany. It engages in the design, distribution, and manufacture of athletic and sporting lifestyle products. It operates through multiple business segments, which includes Russia/CIS, Adidas Golf, and Runtasctic, among other businesses. It is one of the most popular apparel and footwear brands in the world.

 

PUMA SE was founded in 1948 and is headquartered in Herzogenaurach, Germany. It engages in the development of sports and sports lifestyle products which includes footwear, apparel, and accessories. Its key business segments are located in Europe, America, the Asia Pacific, Latin America and the Middle East and Africa. Some of its most famous brands include Puma and Cobra Golf, which are known for their comfort and style worldwide.

 

Other key players in the sustainable athleisure market include Under Armour®, Inc., Hanesbrands Inc., Pangaia Group, Vuori, Inc., Wear Pact, LLC, Outerknown, LLC, and MATE the Label, among others.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product Type
  • Category
  • Consumer
  • Distribution Channel
  • Region
Breakup by Product Type
  • Shirt
  • Yoga Pant
  • Shorts
  • Leggings
  • Others
Breakup by Category
  • Mass
  • Premium
Breakup by Consumer
  • Men
  • Women
  • Children
Breakup by Distribution Channel
  • Online
  • Offline
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Nike, Inc.
  • Adidas AG
  • PUMA SE
  • Under Armour®, Inc.
  • Hanesbrands Inc.
  • Pangaia Group
  • Vuori, Inc.
  • Wear Pact, LLC
  • Outerknown, LLC
  • MATE the Label
  • Others

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description
  
    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Sustainable Athleisure Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Sustainable Athleisure Historical Market (2018-2023) 
    8.3    Global Sustainable Athleisure Market Forecast (2024-2032)
    8.4    Global Sustainable Athleisure Market by Product Type
        8.4.1    Shirt 
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    Yoga Pant
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
        8.4.3    Shorts
            8.4.3.1    Historical Trend (2018-2023)
            8.4.3.2    Forecast Trend (2024-2032)
        8.4.4    Leggings
            8.4.4.1    Historical Trend (2018-2023)
            8.4.4.2    Forecast Trend (2024-2032)
        8.4.5    Others
    8.5    Global Sustainable Athleisure Market by Category
        8.5.1    Mass
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Premium
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
    8.6    Global Sustainable Athleisure Market by Consumer
        8.6.1    Men
            8.6.1.1    Historical Trend (2018-2023)
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Women
            8.6.2.1    Historical Trend (2018-2023)
            8.6.2.2    Forecast Trend (2024-2032)
        8.6.3    Children
            8.6.3.1    Historical Trend (2018-2023)
            8.6.3.2    Forecast Trend (2024-2032)
    8.7    Global Sustainable Athleisure Market by Distribution Channel
        8.7.1    Online
            8.7.1.1    Historical Trend (2018-2023)
            8.7.1.2    Forecast Trend (2024-2032)
        8.7.2    Offline 
            8.7.2.1    Historical Trend (2018-2023)
            8.7.2.2    Forecast Trend (2024-2032)
    8.8    Global Sustainable Athleisure Market by Region
        8.8.1    North America
            8.8.1.1    Historical Trend (2018-2023)
            8.8.1.2    Forecast Trend (2024-2032)
        8.8.2    Europe
            8.8.2.1    Historical Trend (2018-2023)
            8.8.2.2    Forecast Trend (2024-2032)
        8.8.3    Asia Pacific
            8.8.3.1    Historical Trend (2018-2023)
            8.8.3.2    Forecast Trend (2024-2032)
        8.8.4    Latin America
            8.8.4.1    Historical Trend (2018-2023)
            8.8.4.2    Forecast Trend (2024-2032)
        8.8.5    Middle East and Africa
            8.8.5.1    Historical Trend (2018-2023)
            8.8.5.2    Forecast Trend (2024-2032)
9    North America Sustainable Athleisure Market Analysis
    9.1    United States of America 
        9.1.1    Historical Trend (2018-2023)
        9.1.2    Forecast Trend (2024-2032)
    9.2    Canada
        9.2.1    Historical Trend (2018-2023)
        9.2.2    Forecast Trend (2024-2032)
10    Europe Sustainable Athleisure Market Analysis
    10.1    United Kingdom
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Germany
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
    10.3    France
        10.3.1    Historical Trend (2018-2023)
        10.3.2    Forecast Trend (2024-2032)
    10.4    Italy
        10.4.1    Historical Trend (2018-2023)
        10.4.2    Forecast Trend (2024-2032)
    10.5    Others
11    Asia Pacific Sustainable Athleisure Market Analysis
    11.1    China
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    Japan
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
    11.3    India
        11.3.1    Historical Trend (2018-2023)
        11.3.2    Forecast Trend (2024-2032)
    11.4    ASEAN
        11.4.1    Historical Trend (2018-2023)
        11.4.2    Forecast Trend (2024-2032)
    11.5    Australia
        11.5.1    Historical Trend (2018-2023)
        11.5.2    Forecast Trend (2024-2032)
    11.6    Others
12    Latin America Sustainable Athleisure Market Analysis
    12.1    Brazil
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Argentina
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
    12.3    Mexico
        12.3.1    Historical Trend (2018-2023)
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Middle East and Africa Sustainable Athleisure Market Analysis
    13.1    Saudi Arabia
        13.1.1    Historical Trend (2018-2023)
        13.1.2    Forecast Trend (2024-2032)
    13.2    United Arab Emirates
        13.2.1    Historical Trend (2018-2023)
        13.2.2    Forecast Trend (2024-2032)
    13.3    Nigeria
        13.3.1    Historical Trend (2018-2023)
        13.3.2    Forecast Trend (2024-2032)
    13.4    South Africa
        13.4.1    Historical Trend (2018-2023)
        13.4.2    Forecast Trend (2024-2032)
    13.5    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price  
15    Competitive Landscape
    15.1    Market Structure
    15.2    Company Profiles
        15.2.1    Nike, Inc. 
            15.2.1.1    Company Overview
            15.2.1.2    Product Portfolio
            15.2.1.3    Demographic Reach and Achievements
            15.2.1.4    Certifications
        15.2.2    Adidas AG 
            15.2.2.1    Company Overview
            15.2.2.2    Product Portfolio
            15.2.2.3    Demographic Reach and Achievements
            15.2.2.4    Certifications
        15.2.3    PUMA SE 
            15.2.3.1    Company Overview
            15.2.3.2    Product Portfolio
            15.2.3.3    Demographic Reach and Achievements
            15.2.3.4    Certifications
        15.2.4    Under Armour®, Inc.  
            15.2.4.1    Company Overview
            15.2.4.2    Product Portfolio
            15.2.4.3    Demographic Reach and Achievements
            15.2.4.4    Certifications
        15.2.5    Hanesbrands Inc. 
            15.2.5.1    Company Overview
            15.2.5.2    Product Portfolio
            15.2.5.3    Demographic Reach and Achievements
            15.2.5.4    Certifications
        15.2.6    Pangaia Group 
            15.2.6.1    Company Overview
            15.2.6.2    Product Portfolio
            15.2.6.3    Demographic Reach and Achievements
            15.2.6.4    Certifications
        15.2.7    Vuori, Inc. 
            15.2.7.1    Company Overview
            15.2.7.2    Product Portfolio
            15.2.7.3    Demographic Reach and Achievements
            15.2.7.4    Certifications
        15.2.8    Wear Pact, LLC 
            15.2.8.1    Company Overview
            15.2.8.2    Product Portfolio
            15.2.8.3    Demographic Reach and Achievements
            15.2.8.4    Certifications
        15.2.9    Outerknown, LLC 
            15.2.9.1    Company Overview
            15.2.9.2    Product Portfolio
            15.2.9.3    Demographic Reach and Achievements
            15.2.9.4    Certifications
        15.2.10    MATE the Label 
            15.2.10.1    Company Overview
            15.2.10.2    Product Portfolio
            15.2.10.3    Demographic Reach and Achievements
            15.2.10.4    Certifications
        15.2.11    Others
16    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    Global Sustainable Athleisure Market: Key Industry Highlights, 2018 and 2032
2.    Global Sustainable Athleisure Historical Market: Breakup by Product Type (USD Billion), 2018-2023
3.    Global Sustainable Athleisure Market Forecast: Breakup by Product Type (USD Billion), 2024-2032
4.    Global Sustainable Athleisure Historical Market: Breakup by Category (USD Billion), 2018-2023
5.    Global Sustainable Athleisure Market Forecast: Breakup by Category (USD Billion), 2024-2032
6.    Global Sustainable Athleisure Historical Market: Breakup by Consumer (USD Billion), 2018-2023
7.    Global Sustainable Athleisure Market Forecast: Breakup by Consumer (USD Billion), 2024-2032
8.    Global Sustainable Athleisure Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
9.    Global Sustainable Athleisure Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
10.    Global Sustainable Athleisure Historical Market: Breakup by Region (USD Billion), 2018-2023
11.    Global Sustainable Athleisure Market Forecast: Breakup by Region (USD Billion), 2024-2032
12.    North America Sustainable Athleisure Historical Market: Breakup by Country (USD Billion), 2018-2023
13.    North America Sustainable Athleisure Market Forecast: Breakup by Country (USD Billion), 2024-2032
14.    Europe Sustainable Athleisure Historical Market: Breakup by Country (USD Billion), 2018-2023
15.    Europe Sustainable Athleisure Market Forecast: Breakup by Country (USD Billion), 2024-2032
16.    Asia Pacific Sustainable Athleisure Historical Market: Breakup by Country (USD Billion), 2018-2023
17.    Asia Pacific Sustainable Athleisure Market Forecast: Breakup by Country (USD Billion), 2024-2032
18.    Latin America Sustainable Athleisure Historical Market: Breakup by Country (USD Billion), 2018-2023
19.    Latin America Sustainable Athleisure Market Forecast: Breakup by Country (USD Billion), 2024-2032
20.    Middle East and Africa Sustainable Athleisure Historical Market: Breakup by Country (USD Billion), 2018-2023
21.    Middle East and Africa Sustainable Athleisure Market Forecast: Breakup by Country (USD Billion), 2024-2032
22.    Global Sustainable Athleisure Market Structure

Key Questions Answered in the Report

In 2023, the market reached an approximate value of USD 23.24 billion.

The market is estimated to grow at a CAGR of 7.9% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach a value of around USD 46.37 billion by 2032.

The market is being driven by the body positivity movement, higher purchasing power among consumers, and increasing environmental consciousness globally.

The key trends aiding the market expansion include the increasing acceptance of casualwear at workplace and rising celebrity endorsements of sustainable athleisure.

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

The significant distribution channels are online and offline stores.

The key players in the market are Nike, Inc., Adidas AG, PUMA SE, Under Armour®, Inc., Hanesbrands Inc., Pangaia Group, Vuori, Inc., Wear Pact, LLC, Outerknown, LLC, and MATE the Label, among others.

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