The United States air purifier market size reached around USD 4.20 Billion in 2025. The market is expected to grow at a compound annual growth rate (CAGR) of 8.20% from 2026 to 2035, reaching nearly USD 9.24 Billion by 2035, driven by the development of advanced filtration technologies such as HEPA and activated carbon filters, which improve the efficiency and effectiveness of air purifiers.
Base Year
Historical Period
Forecast Period
As per the industry reports, in 2023, approximately 66 million tons of pollutants were released into the atmosphere in the United States. This alarming figure highlights the ongoing issues related to air quality, which have been exacerbated by various factors such as industrial emissions, vehicle exhaust, and other human activities. As a result of this heightened pollution level, there has been a marked increase in public awareness regarding the importance of clean air and its impact on health and well-being.
According to the Government Census, e-commerce sales in the third quarter of 2024 represented 16.2 percent of total sales. This increase in e-commerce has made it more convenient for consumers to access a wide variety of air purifiers, from basic models to advanced systems featuring the latest technology. Online retail platforms provide consumers with the ability to compare products, read reviews, and make informed purchasing decisions from the comfort of their homes, leading to the expansion of the air purifier market in the region.
As of 2023, there have been 4.8 million sales of homes in the United States residential real estate market, thereby impacting the United States air purifier market revenue. The rise in home sales often correlates with renovations and upgrades, as new homeowners seek to personalise their spaces. This trend further drives the market for air purifiers, as many individuals look to invest in technologies that promote a healthier living environment. As a result, manufacturers and retailers of air purification systems are likely to witness continued growth in demand, reflecting the broader trends within the residential real estate market.
Compound Annual Growth Rate
8.2%
Value in USD Billion
2026-2035
*this image is indicative*
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United States Air Purifier Market Report Summary |
Description |
Value |
|
Base Year |
USD Billion |
2025 |
|
Historical Period |
USD Billion |
2019-2025 |
|
Forecast Period |
USD Billion |
2026-2035 |
|
Market Size 2025 |
USD Billion |
4.20 |
|
Market Size 2035 |
USD Billion |
9.24 |
|
CAGR 2019-2025 |
Percentage |
XX% |
|
CAGR 2026-2035 |
Percentage |
8.20% |
|
CAGR 2026-2035 - Market by Region |
Far West |
9.3% |
|
CAGR 2026-2035 - Market by Region |
Rocky Mountain |
8.8% |
|
CAGR 2026-2035 - Market by Type |
Standalone/Portable |
8.6% |
|
CAGR 2026-2035 - Market by Filtration Technology |
Far West |
8.7% |
|
Market Share by Country 2025 |
Mideast |
17.9% |
According to the United States Census Bureau, retail trade sales increased by 0.6 percent (±0.5 percent) compared to November 2024 and rose by 4.2 percent (±0.5 percent) compared to the same period last year. The expansion of the e-commerce sector has notably heightened the demand for air purifiers. Online shopping platforms provide a diverse range of models, enabling consumers to easily compare prices, features, and reviews, thus simplifying the selection process for the ideal product. As e-commerce continues to flourish, an increasing number of consumers are opting to purchase air purifiers online, motivated by health concerns, rising air pollution levels, and the necessity for cleaner indoor air. The convenience of having air purifiers delivered directly to their homes further enhances this growing demand, particularly in urban settings.
As per the United States air purifier market analysis, the increasing interest in advanced air purifiers is driven by consumers who desire improved functionality and ease of use. Features such as smart connectivity, Wi-Fi capabilities, mobile app control, and real-time monitoring of air quality are becoming more sought after. Innovations in filtration technologies, including HEPA filters, activated carbon, and UV-C light, enhance the effectiveness of air purification. Additionally, consumers are attracted to energy-efficient models that operate quietly and boast modern aesthetics. These enhancements appeal to technology-oriented buyers, contributing to the expansion of the high-end air purifier market.
The United States air purifier market growth can be attributed to rising levels of air pollution, rising health consciousness among people, integration with smart homes, and adoption of technological advancements.
The rise in both outdoor and indoor air pollution, including allergens, smoke, and emissions from industrial activities, is driving the growing demand for air purifiers designed to improve air quality in both residential and commercial settings, thereby creating greater opportunities in the United States air purifier market. As awareness of the importance of clean air continues to rise, consumers are increasing seeking out air purifiers as a proactive measure to safeguard their health and improve their quality of life. This trend is further fuelled by the ongoing emphasis on wellness and the desire for improved indoor environments, particularly considering recent global health challenges.
The growing awareness of the health risks associated with poor air quality, such as respiratory issues, allergies, and asthma, is encouraging consumers to buy air purifiers to safeguard their health, thus driving the demand for the United States air purifier market. The increasing recognition of the health risks associated with poor air quality is driving a significant shift in consumer behaviour, with more people turning to air purifiers as a means of ensuring a healthier living space and protecting their respiratory health.
As smart home technology becomes increasingly prevalent, air purifiers are adapting to integrate with these systems, providing enhanced convenience and functionality. Consumers can now remotely control and monitor their air purifiers through smartphones, voice assistants such as Amazon Alexa and Google Assistant, and smart thermostats. This integration enables real-time adjustments to air quality in response to environmental changes or personal preferences, improving the user experience. With the rise of connected homes, the demand for smart, integrated air purifiers is driving the United States air purifier market growth.
Advances in air purification technology, including HEPA filters, UV-C light, and smart air purifiers equipped with app connectivity, are appealing to tech-oriented consumers seeking effective and convenient solutions. The convergence of cutting-edge filtration technologies, germicidal UV-C light, and smart connectivity is creating a new era of air purification that meets the needs of modern consumers, making it easier than ever to maintain a healthy and comfortable indoor atmosphere.
The market is expanding rapidly due to growing health and air quality concerns. Consumers are being pushed to purchase air purifiers to create better interior environments due to rising pollution levels, allergens, and respiratory conditions like asthmaTech-savvy consumers are drawn to technological innovations like UV-C light, HEPA filters, and smart air purifiers with Wi-Fi connectivity. Additionally, the market is growing as more households can now buy premium models due to urbanisation and rising disposable incomes. Long-term market growth is also being driven by government policies that support indoor air quality and more stringent pollution control requirements, which are pushing the use of air purifiers in both residential and commercial settings.
The EMR’s report titled “United States Air Purifier Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:
Breakup by Type
Breakup by Filtration Technology
Breakup by End Use
Breakup by Distribution Channel
Breakup by Region
|
CAGR 2026-2035 - Market by |
Region |
|
Far West |
9.3% |
|
Rocky Mountain |
8.8% |
|
Southeast |
7.9% |
|
New England |
XX% |
|
Mideast |
XX% |
|
Southwest |
XX% |
Based on the type, the market is segmented into standalone/portable and in-duct/fixed. Standalone or portable air purifiers play a crucial role in enhancing indoor air quality by eliminating allergens, pollutants, and harmful particles. These devices offer focused filtration in designated areas, thereby promoting respiratory health, minimising allergens, and creating a safer environment, especially in urban areas.
In-duct or fixed air purifiers are incorporated into HVAC systems, delivering consistent filtration throughout an entire building. They effectively remove airborne pollutants, allergens, and contaminants, thereby improving the overall indoor air quality across various rooms or spaces.
Key players in the United States air purifier market are concentrating on embracing technological innovations to secure a competitive advantage. These advancements in air purifier technology enable users to monitor air quality in real-time, receive notifications, and control the device remotely, enhancing convenience and empowering informed decisions about indoor air quality.
Established in 1906 and based in North Carolina, United States, Honeywell is a global conglomerate that provides a diverse array of products across sectors such as aerospace, building technologies, performance materials, and safety solutions, which encompass air purifiers designed for both residential and industrial use.
Founded in 1991 and headquartered in Malmesbury, United Kingdom, Dyson is widely recognised for its pioneering home appliances, which include air purifiers, vacuum cleaners, and hand dryers. The company is distinguished by its integration of advanced technology and design to enhance air quality and overall home efficiency.
Established in 1912 and headquartered in New Jersey, United States, Sharp is an international technology firm that offers a broad spectrum of products, including air purifiers, electronics, and household appliances, with a commitment to delivering innovative solutions for both residential and commercial settings.
Founded in 1969 and headquartered in Suwon, South Korea, Samsung stands as a prominent leader in the consumer electronics sector, providing a variety of products, including air purifiers. The company is noted for its sophisticated technology and design, which contribute to improved air quality and comfort in homes around the globe.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other major players in the United States air purifier market are LG Corp., J C Bamford Excavators Ltd., SharkNinja, Inc., Unilever Plc (Blueair), Coway Co., Ltd., and Deere & Company among others.
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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In 2025, the market attained a value of nearly USD 4.20 Billion.
The market is assessed to grow at a CAGR of 8.20% between 2026 and 2035.
The market is estimated to witness a healthy growth in the forecast period of 2026-2035 to reach about USD 9.24 Billion by 2035.
The major drivers of the market are the rising air pollution levels in the country, expansion of the e-commerce sector and integration with smart homes.
As per the EMR report, the different end users of air purifier in the market are residential, commercial, and industrial, among others.
The major regions considered in the market are New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Farwest.
The major players in the market are Honeywell International, Inc., Dyson Limited, Sharp Electronics Corporation, Samsung Electronics Co., Ltd., LG Corp., J C Bamford Excavators Ltd., SharkNinja, Inc., Unilever Plc (Blueair), Coway Co., Ltd., and Deere & Company, among others.
The various types in the market includes standalone/portable and in-duct/fixed.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Type |
|
| Breakup by Filtration Technology |
|
| Breakup by End Use |
|
| Breakup by Distribution Channel |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
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