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United States Baby Infant Formula Market Size, Share, Growth: By Product: Infant Milk, Follow-On Milk, Specialty Baby Milk, Growing-Up Milk, Others; By Source: Regular, Organic, Milk with HMO, Goat Milk, Plant-Based Formula, Others; By Nutrient; Regional Analysis; Market Dynamics; Competitive Landscape; 2024-2032
United States Baby Infant Formula Market Outlook
The United States baby infant formula market size is expected to grow at a CAGR of 8.50% between 2024 and 2032. The market is being driven by increasing number of working mothers, rising awareness regarding the nutrition of baby infant formula, and availability of specialised formulas.
Key Trends in the Market
Baby infant formula or baby formula, or infant formula to a food product that is created especially for consumption by infants younger than one year of age. These formulas are designed to include all the necessary nutrients required by infants, acting as a suitable substitute for breast milk, with a nutritional profile resembling that of breast milk. Baby infant formula can be used as a replacement for breast milk or in supplementation, depending upon baby requirements and doctor recommendation.
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- The United States baby infant formula market growth is being bolstered by the increasing number of working mothers. For new mothers returning to the workforce, baby infant formula offers convenience and flexibility in caring for babies, while meeting the nutritional requirements of the baby.
- New tools for formula preparation and heating are further increasing the use of baby infant formulas as with these devices, baby infant formula can be instantly prepared and heated to suitable temperatures for baby feeding.
- Growing availability of a wide range of specialised baby infant formulas to suit the needs of different babies is augmenting the United States baby infant formula market expansion. Dedicated formulas are available based on the age of the baby, nutrient requirements, and any underlying health conditions.
Market Analysis
Based on product, the market is divided into infant milk, follow-on milk, speciality baby milk, and growing-up milk, among others. By source, the market is categorised into regular, organic, milk with HMO, goat milk, and plant-based formula, among others.
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On the basis of nutrient, the market is segmented into carbohydrate, fat, protein, minerals, and vitamins, among others. Based on distribution channel, the market is categorised into supermarkets and hypermarkets, pharmacy/medical stores, speciality stores, convenience stores, and online, among others. The regional markets for baby infant formula in the United States are New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model, along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the United States baby infant formula market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments, and expansion plans.
- Abbott Laboratories
- Arla Foods amba
- Aussie Bubs, Inc.
- Bobbie Baby, Inc.
- Danone S.A.
- Else Nutrition Holdings Inc.
- Reckitt Benckiser Group PLC
- Nestlé S.A.
- Walmart Inc. (Parent’s Choice)
- Target Corporation (up & up)
- Walgreen Co. (Well Beginnings)
- The Kroger Co. (Comforts For Baby)
- Others
Market Share by Product
The infant milk segment by product is anticipated to account for a sizable share of the United States baby infant formula market. This can be attributed to its growing popularity as a nutritious and healthful substitute for breast milk as well as its superior convenience. Probiotics are added to different infant milks to prevent diarrhoea, soothe colic, and reduce the risk of allergies in the infants. As infants tend to feed frequently, parents often purchase compatible infant milks in larger volumes.
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Competitive Landscape
Arla Foods amba, founded in 2000 and headquartered in Viby, Denmark, is a global food company that focuses on dairy. The company’s product line includes milk and milk powder, speciality cheese, milk-based beverages, cheese spread, yoghurt, butter, and spreads.
Nestlé S.A., established in 1866, is a Swiss multinational food and beverage processing corporation. Headquartered in Vevey, Switzerland, Nestle offers a wide range of products, including baby food, cereals, coffee, chilled and frozen food, dairy, drinks, and chocolate and confectionary.
Other market players include Abbott Laboratories, Aussie Bubs, Inc., Bobbie Baby, Inc., Danone S.A., Else Nutrition Holdings Inc., Reckitt Benckiser Group PLC, Walmart Inc. (Parent’s Choice), Target Corporation (up & up), Walgreen Co. (Well Beginnings), and The Kroger Co. (Comforts For Baby), among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product |
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| Breakup by Source |
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| Breakup by Nutrient |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 United States Baby Infant Formula Market Overview
8.1 Key Industry Highlights
8.2 United States Baby Infant Formula Historical Market (2018-2023)
8.3 United States Baby Infant Formula Market Forecast (2024-2032)
9 United States Baby Infant Formula Market by Product
9.1 Infant Milk
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Follow-On Milk
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.3 Specialty Baby Milk
9.3.1 Historical Trend (2018-2023)
9.3.2 Forecast Trend (2024-2032)
9.4 Growing-Up Milk
9.4.1 Historical Trend (2018-2023)
9.4.2 Forecast Trend (2024-2032)
9.5 Others
10 United States Baby Infant Formula Market by Source
10.1 Regular
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Organic
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Milk with HMO
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Goat Milk
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Plant-Based Formula
10.5.1 Historical Trend (2018-2023)
10.5.2 Forecast Trend (2024-2032)
10.6 Others
11 United States Baby Infant Formula Market by Nutrient
11.1 Carbohydrate
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Fat
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 Protein
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 Minerals
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Vitamins
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 United States Baby Infant Formula Market by Distribution Channel
12.1 Supermarkets and Hypermarkets
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Pharmacy/Medical Stores
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Specialty Stores
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Convenience Stores
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Online
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
12.6 Others
13 United States Baby Infant Formula Market by Region
13.1 New England
13.1.1 Market Share
13.1.2 Historical Trend (2018-2023)
13.1.3 Forecast Trend (2024-2032)
13.2 Mideast
13.2.1 Market Share
13.2.2 Historical Trend (2018-2023)
13.2.3 Forecast Trend (2024-2032)
13.3 Great Lakes
13.3.1 Market Share
13.3.2 Historical Trend (2018-2023)
13.3.3 Forecast Trend (2024-2032)
13.4 Plains
13.4.1 Market Share
13.4.2 Historical Trend (2018-2023)
13.4.3 Forecast Trend (2024-2032)
13.5 Southeast
13.5.1 Market Share
13.5.2 Historical Trend (2018-2023)
13.5.3 Forecast Trend (2024-2032)
13.6 Southwest
13.6.1 Market Share
13.6.2 Historical Trend (2018-2023)
13.6.3 Forecast Trend (2024-2032)
13.7 Rocky Mountain
13.7.1 Market Share
13.7.2 Historical Trend (2018-2023)
13.7.3 Forecast Trend (2024-2032)
13.8 Far West
13.8.1 Market Share
13.8.2 Historical Trend (2018-2023)
13.8.3 Forecast Trend (2024-2032)
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Value Chain Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Abbott Laboratories
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 Arla Foods amba
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Aussie Bubs, Inc.
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 Bobbie Baby, Inc.
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Danone S.A.
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 Else Nutrition Holdings Inc.
16.2.6.1 Company Overview
16.2.6.2 Product Portfolio
16.2.6.3 Demographic Reach and Achievements
16.2.6.4 Certifications
16.2.7 Reckitt Benckiser Group PLC
16.2.7.1 Company Overview
16.2.7.2 Product Portfolio
16.2.7.3 Demographic Reach and Achievements
16.2.7.4 Certifications
16.2.8 Nestlé S.A.
16.2.8.1 Company Overview
16.2.8.2 Product Portfolio
16.2.8.3 Demographic Reach and Achievements
16.2.8.4 Certifications
16.2.9 Walmart Inc. (Parent’s Choice)
16.2.9.1 Company Overview
16.2.9.2 Product Portfolio
16.2.9.3 Demographic Reach and Achievements
16.2.9.4 Certifications
16.2.10 Target Corporation (up & up)
16.2.10.1 Company Overview
16.2.10.2 Product Portfolio
16.2.10.3 Demographic Reach and Achievements
16.2.10.4 Certifications
16.2.11 Walgreen Co. (Well Beginnings)
16.2.11.1 Company Overview
16.2.11.2 Product Portfolio
16.2.11.3 Demographic Reach and Achievements
16.2.11.4 Certifications
16.2.12 The Kroger Co. (Comforts For Baby)
16.2.12.1 Company Overview
16.2.12.2 Product Portfolio
16.2.12.3 Demographic Reach and Achievements
16.2.12.4 Certifications
16.2.13 Others
17 Key Trends and Developments in the Market
Additional Customisations Available:
1 Manufacturing Process
1.1 Overview
1.2 Detailed Process Flow
1.3 Operation Involved
2 Project Requirement and Cost Analysis
2.1 Land, Location and Site Development
2.2 Construction
2.3 Plant Machinery
2.4 Cost of Raw Material
2.5 Packaging
2.6 Transportation
2.7 Utilities
2.8 Manpower
2.9 Other Capital Investment
List of Key Figures and Tables
1. United States Baby Infant Formula Market: Key Industry Highlights, 2018 and 2032
2. United States Baby Infant Formula Historical Market: Breakup by Product (USD Million), 2018-2023
3. United States Baby Infant Formula Market Forecast: Breakup by Product (USD Million), 2024-2032
4. United States Baby Infant Formula Historical Market: Breakup by Source (USD Million), 2018-2023
5. United States Baby Infant Formula Market Forecast: Breakup by Source (USD Million), 2024-2032
6. United States Baby Infant Formula Historical Market: Breakup by Nutrient (USD Million), 2018-2023
7. United States Baby Infant Formula Market Forecast: Breakup by Nutrient (USD Million), 2024-2032
8. United States Baby Infant Formula Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
9. United States Baby Infant Formula Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
10. United States Baby Infant Formula Historical Market: Breakup by Region (USD Million), 2018-2023
11. United States Baby Infant Formula Market Forecast: Breakup by Region (USD Million), 2024-2032
12. United States Baby Infant Formula Market Structure
Key Questions Answered in the Report
The market is projected to grow at a CAGR of 8.50% between 2024 and 2032.
The major drivers of the market include the increasing number of working mothers, availability of specialised formulas, and growing awareness regarding the nutrition of baby infant formulas.
Rising cultural acceptance of baby formulas, increasing prevalence of specific nutritional needs among babies, use of baby infant formula to supplement breast milk, and popularity of devices to prepare bottles of baby infant formula are the key trends propelling the growth of the market.
The major regions in the market are New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.
The various products of baby infant formula in the market are infant milk, follow-on milk, speciality baby milk, and growing-up milk, among others.
The different sources of baby infant formula include regular, organic, milk with HMO, goat milk, and plant-based formula, among others.
The significant nutrients in the market for baby infant formula include carbohydrate, fat, protein, minerals, and vitamins, among others.
The major players in the United States baby infant formula market, according to the report, are Abbott Laboratories, Arla Foods amba, Aussie Bubs, Inc., Bobbie Baby, Inc., Danone S.A., Else Nutrition Holdings Inc., Reckitt Benckiser Group PLC, Nestlé S.A., Walmart Inc. (Parent’s Choice), Target Corporation (up & up), Walgreen Co. (Well Beginnings), and The Kroger Co. (Comforts For Baby), among others.
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