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United States Cosmetic Procedure Market

United States Cosmetic Procedure Market Size, Share: By Type: Surgical, Non-Surgical; By Gender: Male, Female; By Age Group: 18 Years and Younger, 19 to 34 Years, 35 to 50 Years, 50 Years and Above; By Provider: Hospitals and Speciality Clinics, Spas and Cosmetic Surgery Centers; Regional Analysis; Competitive Landscape; 2024-2032

United States Cosmetic Procedure Market Outlook

The United States cosmetic procedure market size reached approximately USD 23.88 billion in 2023. The market is estimated to grow at a CAGR of 7.4% in the forecast period of 2024-2032, reaching a value of around USD 45.78 billion by 2032.

 

Key Trends in the Market

A cosmetic procedure is an invasive or non-invasive medical procedure that can enhance the physical appearance of a person. It is generally performed under the supervision of a specialist who possesses thorough knowledge of the treatment method to avoid any complications and risks.

 

  • The rising popularity of natural aesthetics, which involves cosmetic improvements without any obvious signs of plastic surgery, is one of the major factors driving the United States cosmetic procedure market growth. Patients are increasingly seeking natural treatments such as small breast implants, toned-down liposuction, and subtle facelifts to enhance their signature features.
  • Prejuvenation has gained prominence in the market as a preventive treatment method to delay the early signs of ageing in younger patients. It consists of non-invasive laser treatment for removing hyperpigmentation, fine lines, and sun damage, light therapy for targeting minor skin issues and microneedling for preventing and removing fine lines, wrinkles, and uneven skin texture.
  • The emergence of exosome therapy as a frontier in cosmetic treatments to stimulate hair growth and slow the ageing process also contributes to the United States cosmetic procedure market demand. Exosomes can be injected into the skin to enhance skin regeneration and healing to maintain a youthful and brighter appearance as well as onto the scalp to prolong the hair cycle and prevent any more hair loss in both men and women.
  • The launch of innovative solutions by market players for skin revitalisation is also a crucial market trend. For example, in September 2023, Cutera, Inc., a US-based provider of aesthetic solutions, launched Secret DUO, a skin-resurfacing device, that uses dual non-ablative fractional technology to simultaneously target multiple skin issues such as acne, fine lines, and pigmentation, among others, depending upon the requirement.

 

United States Cosmetic Procedure Market Segmentation

Based on type, the market is bifurcated into surgical and non-surgical. The surgical segment is further classified based on type into breast augmentation, liposuction, tummy-tuck (abdominoplasty), eyelid surgery (blepharoplasty), and breast lift. The non-surgical segment is further categorised based on type into botulinum toxin, dermal fillers, laser hair removal, chemical peels, photo-rejuvenation, and microdermabrasion.

 

On the basis of gender, the market is bifurcated into male and female. Based on age group, the market is divided into 18 years and younger, 19 to 34 years, 35 to 50 years, and 50 years and above.

 

On the basis of provider, the market is segmented into hospitals and speciality clinics and spas and cosmetic surgery centres. The major regional markets of cosmetic procedures in the United States include New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.

 

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the United States cosmetic procedure market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

 

  • AbbVie Inc. 
  • Cutera, Inc. 
  • Cynosure LLC 
  • Alma, Inc. 
  • Sientra Inc. 
  • Evolus, Inc. 
  • GALDERMA LABORATORIES, L.P 
  • Others

 

Market Share by Type

Non-surgical procedures occupy a significant portion of the United States cosmetic procedure market share as they are cost-effective, cause minimal pain, and offer faster results compared to surgical procedures. Botox and dermal fillers have emerged as popular choices among Americans to reduce signs of ageing such as fine lines and wrinkles and improve skin contour.

 

Innovative measures taken by the market players to launch a new and improved range of dermal fillers also boost the segment’s growth. For example, in June 2023, Restylane, a dermal filler provider, announced a new range of FDA-approved hyaluronic acid-based dermal fillers, Restylane® Eyelight™, that can reduce dark circles from under the eyes and restore lost volume.

 

Market Share by Age Group

As per the United States cosmetic procedure market analysis, the 35-50 years range accounts for a substantial market share as signs of ageing are typically visible during this age range. This boosts the demand for corrective measures to maintain a youthful appearance.

 

The rising trend of social media and evolving beauty standards further fuel the popularity of cosmetic procedures among individuals aged between 35-50 years. Meanwhile, the 19 to 34 years range is also expected to occupy a sizeable share of the market, due to the rising adoption of preventive measures for skin ageing.

 

Competitive Landscape

AbbVie Inc., established in 2013 and headquartered in Illinois, the United States, is a biopharmaceutical provider. Some of its areas of focus include aesthetics, eye care, immunology, oncology, and neuroscience, among others. The company actively invests in research aimed at developing innovative medical solutions for serious health issues.

 

Cutera, Inc. is a multinational aesthetic device provider, founded in 1998 and based in California, the United States. The company offers specialities such as aesthetic and cosmetic procedures, dermatology, laser technology, plastic surgery, and skin revitalisation. Its well-known products include Aviclear, Enlighten, Excel HR, Excel V, and Truflex, among others.

 

Cynosure LLC, incorporated in 1991 and based in Massachusetts, the United States, is a provider of laser and RF-based aesthetic and medical treatment equipment. Some of its common cosmetic treatments include body contouring, hair removal, cellulite treatment, and skin revitalisation, among others. The company’s comprehensive range of products is implemented by aesthetic business owners, practitioners, and physicians.

 

Other United States cosmetic procedure market players include Alma, Inc., Sientra Inc., Evolus, Inc., and GALDERMA LABORATORIES, L.P, among others.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Gender
  • Age Group
  • Provider
  • Region
Breakup by Type
  • Surgical
  • Non-Surgical
Breakup by Gender
  • Male
  • Female
Breakup by Age Group
  • 18 Years and Younger
  • 19 to 34 Years
  • 35 to 50 Years
  • 50 Years and Above
Breakup by Provider
  • Hospitals and Speciality Clinics
  • Spas and Cosmetic Surgery Centers
Breakup by Region
  • New England
  • Mideast
  • Great Lakes
  • Plains
  • Southeast
  • Southwest
  • Rocky Mountain
  • Far West
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • AbbVie Inc.
  • Cutera, Inc.
  • Cynosure LLC
  • Alma, Inc.
  • Sientra Inc.
  • Evolus, Inc.
  • GALDERMA LABORATORIES, L.P
  • Others

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers    
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
7    Opportunities and Challenges in the Market
8    United States Cosmetic Procedure Market Analysis

    8.1    Key Industry Highlights
    8.2    United States Cosmetic Procedure Historical Market (2018-2023) 
    8.3    United States Cosmetic Procedure Market Forecast (2024-2032)
9    United States Cosmetic Procedure Market by Type
    9.1    Surgical
        9.1.1    Historical Trend (2018-2023)
        9.1.2    Forecast Trend (2024-2032)
        9.1.3    Market by Type
            9.1.3.1    Breast Augmentation
            9.1.3.2    Liposuction
            9.1.3.3    Tummy-Tuck (Abdominoplasty)
            9.1.3.4    Eyelid Surgery (Blepharoplasty)
            9.1.3.5    Breast Lift
    9.2    Non-Surgical
        9.2.1    Historical Trend (2018-2023)
        9.2.2    Forecast Trend (2024-2032)
        9.2.3    Market by Type
            9.2.3.1    Botulinum Toxin
            9.2.3.2    Dermal Fillers
            9.2.3.3    Laser Hair Removal
            9.2.3.4    Chemical Peels
            9.2.3.5    Photo-rejuvenation
            9.2.3.6    Microdermabrasion
10    United States Cosmetic Procedure Market by Gender
    10.1    Male
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Female
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
11    United States Cosmetic Procedure Market by Age Group
    11.1    18 Years and Younger
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    19 to 34 Years
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
    11.3    35 to 50 Years
        11.3.1    Historical Trend (2018-2023)
        11.3.2    Forecast Trend (2024-2032)
    11.4    50 Years and Above
        11.4.1    Historical Trend (2018-2023)
        11.4.2    Forecast Trend (2024-2032)
12    United States Cosmetic Procedure Market by Provider
    12.1    Hospitals and Speciality Clinics
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Spas and Cosmetic Surgery Centers
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
13    United States Cosmetic Procedure Market by Region
    13.1    New England
        13.1.1    Historical Trend (2018-2023) 
        13.1.2    Forecast Trend (2024-2032)
    13.2    Mideast
        13.2.1    Historical Trend (2018-2023) 
        13.2.2    Forecast Trend (2024-2032)
    13.3    Great Lakes
        13.3.1    Historical Trend (2018-2023) 
        13.3.2    Forecast Trend (2024-2032)
    13.4    Plains
        13.4.1    Historical Trend (2018-2023) 
        13.4.2    Forecast Trend (2024-2032)
    13.5    Southeast
        13.5.1    Historical Trend (2018-2023) 
        13.5.2    Forecast Trend (2024-2032)
    13.6    Southwest
        13.6.1    Historical Trend (2018-2023) 
        13.6.2    Forecast Trend (2024-2032)
    13.7    Rocky Mountain
        13.7.1    Historical Trend (2018-2023) 
        13.7.2    Forecast Trend (2024-2032)
    13.8    Far West
        13.8.1    Historical Trend (2018-2023) 
        13.8.2    Forecast Trend (2024-2032)
14    SWOT Analysis
    14.1    Strengths
    14.2    Weaknesses
    14.3    Opportunities
    14.4    Threats
15    Competitive Landscape
    15.1    Market Structure
    15.2    Company Profiles
        15.2.1    AbbVie Inc.
            15.2.1.1    Company Overview
            15.2.1.2    Product Portfolio
            15.2.1.3    Demographic Reach and Achievements
            15.2.1.4    Certifications
        15.2.2    Cutera, Inc.
            15.2.2.1    Company Overview
            15.2.2.2    Product Portfolio
            15.2.2.3    Demographic Reach and Achievements
            15.2.2.4    Certifications
        15.2.3    Cynosure LLC
            15.2.3.1    Company Overview
            15.2.3.2    Product Portfolio
            15.2.3.3    Demographic Reach and Achievements
            15.2.3.4    Certifications
        15.2.4    Alma, Inc.
            15.2.4.1    Company Overview
            15.2.4.2    Product Portfolio
            15.2.4.3    Demographic Reach and Achievements
            15.2.4.4    Certifications
        15.2.5    Sientra Inc.
            15.2.5.1    Company Overview
            15.2.5.2    Product Portfolio
            15.2.5.3    Demographic Reach and Achievements
            15.2.5.4    Certifications
        15.2.6    Evolus, Inc.
            15.2.6.1    Company Overview
            15.2.6.2    Product Portfolio
            15.2.6.3    Demographic Reach and Achievements
            15.2.6.4    Certifications
        15.2.7    GALDERMA LABORATORIES, L.P
            15.2.7.1    Company Overview
            15.2.7.2    Product Portfolio
            15.2.7.3    Demographic Reach and Achievements
            15.2.7.4    Certifications
        15.2.8    Others
16    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    United States Cosmetic Procedure Market: Key Industry Highlights, 2018 and 2032
2.    United States Cosmetic Procedure Historical Market: Breakup by Type (USD Billion), 2018-2023
3.    United States Cosmetic Procedure Market Forecast: Breakup by Type (USD Billion), 2024-2032
4.    United States Cosmetic Procedure Historical Market: Breakup by Gender (USD Billion), 2018-2023
5.    United States Cosmetic Procedure Market Forecast: Breakup by Gender (USD Billion), 2024-2032
6.    United States Cosmetic Procedure Historical Market: Breakup by Age Group (USD Billion), 2018-2023
7.    United States Cosmetic Procedure Market Forecast: Breakup by Age Group (USD Billion), 2024-2032
8.    United States Cosmetic Procedure Historical Market: Breakup by Provider (USD Billion), 2018-2023
9.    United States Cosmetic Procedure Market Forecast: Breakup by Provider (USD Billion), 2024-2032
10.    United States Cosmetic Procedure Historical Market: Breakup by Region (USD Billion), 2018-2023
11.    United States Cosmetic Procedure Market Forecast: Breakup by Region (USD Billion), 2024-2032
12.    United States Cosmetic Procedure Market Structure

Key Questions Answered in the Report

In 2023, the market reached an approximate value of USD 23.88 billion.

The market is projected to grow at a CAGR of 7.4% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032, reaching a value of around USD 45.78 billion by 2032.

The major market drivers are the evolving beauty standards, the rise in disposable income, and the development of innovative technologies and solutions.

The key trends of the market include the rising popularity of natural aesthetics, the growing trend of prejuvenation, the emergence of exosome therapy, and the launch of innovative products by market players for skin revitalisation.

The major regions in the market are New England, the Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.

Different age groups in the market are 18 years and younger, 19 to 34 years, 35 to 50 years, and 50 years and above.

The key players in the market are AbbVie Inc., Cutera, Inc., Cynosure LLC, Alma, Inc., Sientra Inc., Evolus, Inc., and GALDERMA LABORATORIES, L.P, among others.

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