The global video games market size reached around USD 249.87 Billion in 2025. The market is projected to grow at a CAGR of 12.70% between 2026 and 2035 to reach nearly USD 825.95 Billion by 2035.
Base Year
Historical Period
Forecast Period
Compound Annual Growth Rate
12.7%
Value in USD Billion
2026-2035
*this image is indicative*
| Global Video Games Market Report Summary | Description | Value |
| Base Year | USD Billion | 2025 |
| Historical Period | USD Billion | 2019-2025 |
| Forecast Period | USD Billion | 2026-2035 |
| Market Size 2025 | USD Billion | 249.87 |
| Market Size 2035 | USD Billion | 825.95 |
| CAGR 2019-2025 | Percentage | XX% |
| CAGR 2026-2035 | Percentage | 12.70% |
| CAGR 2026-2035 - Market by Region | Asia Pacific | 14.6% |
| CAGR 2026-2035 - Market by Country | India | 16.8% |
| CAGR 2026-2035 - Market by Country | China | 14.0% |
| CAGR 2026-2035 - Market by Device | Mobile | 14.2% |
| CAGR 2026-2035 - Market by Platform Type | Online | 16.9% |
| Market Share by Country 2025 | Germany | 4.2% |
Video games refer to games that are played in a virtual interactive format, either online or offline. Typically, video games are played on an electronic device with a television or high-end display screen, which are connected to a graphic image controlling remote. A video game utilises audio/visual apparatus, is based on a set of rules and objectives, and can support single or multiple players.
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The Expert Market Research's report titled “Global Video Games Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:
Breakup by Device
Breakup by Age Group
Breakup by Platform Type
Breakup by Region
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The online segment, based on platform type, accounts for a healthy portion of the market for video games, supported by the convenience and flexibility offered by online video game platforms. With a greater number of gamers globally, growing accessibility of internet services, and increasing gaming innovations to develop immersive and realistic online gaming experiences, online gaming is moving from a niche hobby to a mainstream activity. The growing number of video game live streamers and gaming content creators are attracting online gamers with entertaining commentary and impressive gaming skills which are building online gaming communities. Moreover, esports tournaments and competitive online gaming platforms are offering further opportunities for professional video gamers.
The Asia Pacific region holds a sizable share of the video games global market, supported by a young demographic, growing popularity of video games, increasing accessibility of video games, and rising disposable incomes. An increasing number of mobile online gamers in countries in the region such as China, South Korea, and India, are further supporting the market. Strong foothold of international game developers and resellers, such as Sony and Nintendo, across strong economies such as China, South Korea, and Japan, is further enhancing innovations and adding revenue in the market. Favourable demographics and expansion of the digital gaming sector across emerging economies are the major market drivers in the region.
| CAGR 2026-2035 - Market by | Country |
| India | 16.8% |
| China | 14.0% |
| USA | 11.3% |
| Germany | 10.5% |
| Italy | 8.9% |
| Canada | XX% |
| UK | XX% |
| France | XX% |
| Japan | 8.7% |
| Australia | XX% |
| Saudi Arabia | XX% |
| Brazil | XX% |
| Mexico | XX% |
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the key players in the global video games market, covering their competitive landscape and latest developments like mergers, acquisitions, investments and expansion plans.
Sony Group Corporation is a leading multinational conglomerate corporation which has a vast product portfolio including cameras, televisions, headphones, car audios, cloud services, media, storage, and cables, among others. The company is a dedicated innovator which has developed products such as televisions with cognitive intelligence, camera with image intelligences, and high-end gaming consoles. It was founded in 1946 and is headquartered in Tokyo, Japan.
Microsoft Corporation is a prominent technology corporation best known for offering operating systems, web browsers, smart devices, and software solutions. The company innovates in the field of artificial intelligence and app development, catering to the demands of various end use sectors. Microsoft was established in 1975 and is based out of Washington in the United States.
Nintendo Co., Ltd. is a renowned developer, manufacturer, and seller of electronic products designed for home entertainment. This video game company also develops hardware and software products, gaming consoles, and handheld smart electronic devices. Founded in 1889 and headquartered in Kyoto, Japan, Nintendo is dedicated towards developing computer-enhanced video-gaming platforms.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other market players include Activision Blizzard, Inc., Electronic Arts Inc., Epic Games, Inc., Take-Two Interactive Software, Inc, Rovio Entertainment Oyj, Lucid Games Limited, Tencent Holdings Ltd., and Bandai Namco Holdings Inc., among others.
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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In 2025, the market reached an approximate value of USD 249.87 Billion.
The market is projected to grow at a CAGR of 12.70% between 2026 and 2035.
The market is estimated to witness healthy growth in the forecast period of 2026-2035 to reach a value of around USD 825.95 Billion by 2035.
The growing number of professional and casual gamers, development of immersive and realistic games, and increasing gaming console-purchasing due to rising disposable income are the major drivers of the market.
The key trends in the market include the penetration of modern technologies such as augmented and virtual reality, emerging online-gaming platforms, and growing number of live streamers.
Consoles, mobile, and PC/laptop are the different devices of video games in the market.
Generation X, Generation Y, and Generation Z are the different age groups of video games in the market.
Video games can improve cognitive development, stimulate brain cells, and helps improve the health of neural circuits.
Technologies such as augmented and virtual reality and cloud gaming helps video games by boosting graphics quality and enabling metaverse gaming.
Sony Group Corporation, Microsoft Corporation, Nintendo Co., Ltd., Activision Blizzard, Inc., Electronic Arts Inc., Epic Games, Inc., Take-Two Interactive Software, Inc, Rovio Entertainment Oyj, Lucid Games Limited, Tencent Holdings Ltd., and Bandai Namco Holdings Inc., among others, are the key players in the video games market, according to the report.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Device |
|
| Breakup by Age Group |
|
| Breakup by Platform Type |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
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