Reports

Global Wellness Tourism Market: By Travel Type: Domestic, International; By Activity: Beauty and Anti-Ageing, Health and Nutrition, Fitness and Weight Management, Others; By Purpose: Primary, Secondary; Regional Analysis; Historical Market and Forecast (2018-2028); Market Dynamics; Competitive Landscape; Industry Events and Developments

Global Wellness Tourism Market Outlook

The global wellness tourism market attained a value of USD 838.07 billion in 2022. The wellness tourism market is further expected to grow in the forecast period of 2023-2028 at a CAGR of nearly 7% to reach USD 1257.67 billion by 2028. The market is primarily being driven by the rising number of tourists worldwide. Europe dominates the global market currently.

 

Global Wellness Tourism Market

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Market Segmentation

Wellness tourism promotes good health and well-being through physical, psychological, and mental activities. While well-being tourism is often compared to medical tourism, as visitors are driven by the health interests of the public, wellness tourists are cautious, often concentrating on prevention and medical tourists are committed to improving or preserving health and quality of life.

 

Global Wellness Tourism Market By Purpose

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Based on type, the wellness tourism market can be divided into:

  • Domestic
  • International

On the basis of activity, the wellness tourism market is segmented into:

  • Beauty and Anti-Ageing
  • Health and Nutrition
  • Fitness and Weight Management
  • Preventive and Personalised Medicine
  • Complementary and Alternative Medicine
  • Spa Industry
  • Workplace Wellness
  • Others

The industry can be broadly categorised on the basis of its purpose into:

  • Primary
  • Secondary

The EMR report looks into the regional markets of wellness tourism like North America, Latin America, Europe, the Middle East and Africa, and the Asia Pacific.

 

Global Wellness Tourism Market By Region

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Market Analysis

The enhancement of ecotourism, cultural tourism, and sports tourism is likely to create many new opportunities for the market. Hectic work schedules and sedentary lifestyles combined with the lack of physical activities have led to increased cases of certain lifestyle related diseases, like diabetes, obesity, and high cholesterol levels. Secondary activities are the leading segment, whereas primary segment is expected to witness a faster growth in the coming years. Activities of secondary tourism include visitors seeking relaxation while it is not the main motivation of the visit. Healthy exercise, spa treatments, and experiences of mind and body are applied to leisure or business trips in the secondary tourism segment. Domestic service is the leading type in the industry.

 

Competitive Landscape

The report presents a detailed analysis of the following key players in the global wellness tourism market, looking into their capacity, competitive landscape, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:

  • Intercontinental Hotels Group 
  • Marriott International, Inc. (NASDAQ: MAR)
  • Hilton Worldwide Holdings, Inc. 
  • Accor SA 
  • Wyndham Hotels & Resorts, Inc. 
  • Hyatt Hotels Corporation 
  • Red Carnation Hotels Ltd.
  • Others

The EMR report gives an in-depth insight into the wellness tourism market by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.

 

REPORT FEATURES DETAILS
Base Year 2022
Historical Period 2018-2022
Forecast Period 2023-2028
Scope of the Report Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Travel Type, Activity, Purpose, Region
Breakup by Travel Type Domestic, International
Breakup by Activity Beauty and Anti-Ageing, Health and Nutrition, Fitness and Weight Management, Preventive and Personalized Medicine, Complementary and Alternative Medicine, Spa Industry, Workplace Wellness, Others
Breakup by Purpose Primary, Secondary
Breakup by Region North America, Europe, Asia Pacific, Latin America, Middle East and Africa
Market Dynamics SWOT, Porter's Five Forces, Key Indicators for Price and Demand
Competitive Landscape Market Structure, Company Profiles- Company Overview, Product Portfolio, Demographic Reach and Achievements, Certifications
Companies Covered Intercontinental Hotels Group (LON: IHG), Marriott International, Inc. (NASDAQ: MAR), Hilton Worldwide Holdings, Inc. (NYSE: HLT), Accor SA (EPA: AC), Wyndham Hotels & Resorts, Inc. (NYSE: WH), Hyatt Hotels Corporation (NYSE: H), Red Carnation Hotels Ltd., Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Industry Opportunities and Challenges
8    Global Wellness Tourism Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Wellness Tourism Historical Market (2018-2022) 
    8.3    Global Wellness Tourism Market Forecast (2023-2028)
    8.4    Global Wellness Tourism Market by Travel Type
        8.4.1    Domestic
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2018-2022)
            8.4.1.3    Forecast Trend (2023-2028)
        8.4.2    International
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2018-2022)
            8.4.2.3    Forecast Trend (2023-2028)
    8.5    Global Wellness Tourism Market by Activity
        8.5.1    Beauty and Anti-Ageing 
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2018-2022)
            8.5.1.3    Forecast Trend (2023-2028)
        8.5.2    Health and Nutrition  
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2018-2022)
            8.5.2.3    Forecast Trend (2023-2028)
        8.5.3    Fitness and Weight Management  
            8.5.3.1    Market Share
            8.5.3.2    Historical Trend (2018-2022)
            8.5.3.3    Forecast Trend (2023-2028)
        8.5.4    Preventive and Personalized Medicine
            8.5.4.1    Market Share
            8.5.4.2    Historical Trend (2018-2022)
            8.5.4.3    Forecast Trend (2023-2028)
        8.5.5    Complementary and Alternative Medicine
            8.5.5.1    Market Share
            8.5.5.2    Historical Trend (2018-2022)
            8.5.5.3    Forecast Trend (2023-2028)
        8.5.6    Spa Industry
            8.5.6.1    Market Share
            8.5.6.2    Historical Trend (2018-2022)
            8.5.6.3    Forecast Trend (2023-2028)
        8.5.7    Workplace Wellness
            8.5.7.1    Market Share
            8.5.7.2    Historical Trend (2018-2022)
            8.5.7.3    Forecast Trend (2023-2028)
        8.5.8    Others
    8.6    Global Wellness Tourism Market by Purpose
        8.6.1    Primary
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2018-2022)
            8.6.1.3    Forecast Trend (2023-2028)
        8.6.2    Secondary
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2018-2022)
            8.6.2.3    Forecast Trend (2023-2028)
    8.7    Global Wellness Tourism Market by Region
        8.7.1    Market Share
            8.7.1.1    North America
            8.7.1.2    Europe
            8.7.1.3    Asia Pacific
            8.7.1.4    Latin America
            8.7.1.5    Middle East and Africa
9    Regional Analysis
    9.1    North America
        9.1.1    Historical Trend (2018-2022)
        9.1.2    Forecast Trend (2023-2028)
        9.1.3    Breakup by Country
            9.1.3.1    United States of America 
            9.1.3.2    Canada
    9.2    Europe
        9.2.1    Historical Trend (2018-2022)
        9.2.2    Forecast Trend (2023-2028)
        9.2.3    Breakup by Country 
            9.2.3.1    United Kingdom
            9.2.3.2    Germany
            9.2.3.3    France
            9.2.3.4    Italy
            9.2.3.5    Others
    9.3    Asia Pacific
        9.3.1    Historical Trend (2018-2022)
        9.3.2    Forecast Trend (2023-2028)
        9.3.3    Breakup by Country
            9.3.3.1    China
            9.3.3.2    Japan
            9.3.3.3    India
            9.3.3.4    ASEAN
            9.3.3.5    Australia
            9.3.3.6    Others
    9.4    Latin America
        9.4.1    Historical Trend (2018-2022)
        9.4.2    Forecast Trend (2023-2028)
        9.4.3    Breakup by Country
            9.4.3.1    Brazil
            9.4.3.2    Argentina
            9.4.3.3    Mexico
            9.4.3.4    Others
    9.5    Middle East and Africa
        9.5.1    Historical Trend (2018-2022)
        9.5.2    Forecast Trend (2023-2028)
        9.5.3    Breakup by Country
            9.5.3.1    Saudi Arabia
            9.5.3.2    United Arab Emirates
            9.5.3.3    Nigeria
            9.5.3.4    South Africa
            9.5.3.5    Others
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyer’s Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    Key Indicators for Demand
    10.4    Key Indicators for Price
11    Competitive Landscape
    11.1    Market Structure
    11.2    Company Profiles
        11.2.1    Intercontinental Hotels Group
            11.2.1.1    Company Overview
            11.2.1.2    Product Portfolio
            11.2.1.3    Demographic Reach and Achievements
            11.2.1.4    Certifications
        11.2.2    Marriott International, Inc.
            11.2.2.1    Company Overview
            11.2.2.2    Product Portfolio
            11.2.2.3    Demographic Reach and Achievements
            11.2.2.4    Certifications
        11.2.3    Hilton Worldwide Holdings, Inc.
            11.2.3.1    Company Overview
            11.2.3.2    Product Portfolio
            11.2.3.3    Demographic Reach and Achievements
            11.2.3.4    Certifications
        11.2.4    Accor SA
            11.2.4.1    Company Overview
            11.2.4.2    Product Portfolio
            11.2.4.3    Demographic Reach and Achievements
            11.2.4.4    Certifications
        11.2.5    Wyndham Hotels & Resorts, Inc.
            11.2.5.1    Company Overview
            11.2.5.2    Product Portfolio
            11.2.5.3    Demographic Reach and Achievements
            11.2.5.4    Certifications
        11.2.6    Hyatt Hotels Corporation
            11.2.6.1    Company Overview
            11.2.6.2    Product Portfolio
            11.2.6.3    Demographic Reach and Achievements
            11.2.6.4    Certifications
        11.2.7    Red Carnation Hotels Ltd.
            11.2.7.1    Company Overview
            11.2.7.2    Product Portfolio
            11.2.7.3    Demographic Reach and Achievements
        11.2.8    Others
12    Industry Events and Developments


List of Key Figures and Tables

1.    Global Wellness Tourism Market: Key Industry Highlights, 2018 and 2028
2.    Global Wellness Tourism Historical Market: Breakup by Travel Type (USD Million), 2018-2022
3.    Global Wellness Tourism Market Forecast: Breakup by Travel Type (USD Million), 2023-2028
4.    Global Wellness Tourism Historical Market: Breakup by Activity (USD Million), 2018-2022
5.    Global Wellness Tourism Market Forecast: Breakup by Activity (USD Million), 2023-2028
6.    Global Wellness Tourism Historical Market: Breakup by Purpose (USD Million), 2018-2022
7.    Global Wellness Tourism Market Forecast: Breakup by Purpose (USD Million), 2023-2028
8.    Global Wellness Tourism Historical Market: Breakup by Region (USD Million), 2018-2022
9.    Global Wellness Tourism Market Forecast: Breakup by Region (USD Million), 2023-2028
10.    North America Global Wellness Tourism Historical Market: Breakup by Country (USD Million), 2018-2022
11.    North America Global Wellness Tourism Market Forecast: Breakup by Country (USD Million), 2023-2028
12.    Europe Global Wellness Tourism Historical Market: Breakup by Country (USD Million), 2018-2022
13.    Europe Global Wellness Tourism Market Forecast: Breakup by Country (USD Million), 2023-2028
14.    Asia Pacific Global Wellness Tourism Historical Market: Breakup by Country (USD Million), 2018-2022
15.    Asia Pacific Global Wellness Tourism Market Forecast: Breakup by Country (USD Million), 2023-2028
16.    Latin America Global Wellness Tourism Historical Market: Breakup by Country (USD Million), 2018-2022
17.    Latin America Global Wellness Tourism Market Forecast: Breakup by Country (USD Million), 2023-2028
18.    Middle East and Africa Global Wellness Tourism Historical Market: Breakup by Country (USD Million), 2018-2022
19.    Middle East and Africa Global Wellness Tourism Market Forecast: Breakup by Country (USD Million), 2023-2028
20.    Global Wellness Tourism Market Structure

Key Questions Answered in the Report

In 2022, the global wellness tourism market attained a value of nearly USD 838.07 billion.

The market is projected to grow at a CAGR of 7% between 2023 and 2028.

The market is estimated to witness a healthy growth in the forecast period of 2023-2028 to reach about USD 1257.67 billion by 2028.    

The major drivers of the industry, such as the enhancement of eco, cultural, and sports tourism, hectic work schedules and sedentary lifestyles, and the rising disposable incomes, are expected to aid the market growth.

The key market trend guiding the growth of the market includes the rising number of tourists.

The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific, with Europe accounting for the largest share in the market.

Domestic and international are the major travel types of wellness tourism in the industry.

Beauty and anti-ageing, health and nutrition, fitness and weight management, preventive and personalised medicine, complementary and alternative medicine, spa industry, and workplace wellness, among others, are the major activities of wellness tourism in the market.

Primary and secondary are the significant purposes of wellness tourism in the industry.

The major players in the industry are Intercontinental Hotels Group, Marriott International, Inc., Hilton Worldwide Holdings, Inc., Accor SA, Wyndham Hotels & Resorts, Inc., Hyatt Hotels Corporation, and Red Carnation Hotels Ltd., among others.

Analyst Review

The global wellness tourism market attained a value of USD 838.07 billion in 2022, driven by the enhancement of eco, cultural, and sports tourism. Aided by the rising disposable incomes, the market is expected to witness a further growth in the forecast period of 2023-2028, growing at a CAGR of 7%. The market is projected to reach USD 1257.67 billion by 2028.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its travel types, the industry can be segmented into domestic and international. On the basis of activities, the industry is divided into beauty and anti-ageing, health and nutrition, fitness and weight management, preventive and personalised medicine, complementary and alternative medicine, spa industry, workplace wellness, and others. On the basis of purpose, the industry is bifurcated into primary and secondary. The major regional markets for wellness tourism are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa, with Europe accounting for the largest share of the market. The key players in the above market include Intercontinental Hotels Group, Marriott International, Inc., Hilton Worldwide Holdings, Inc., Accor SA, Wyndham Hotels & Resorts, Inc., Hyatt Hotels Corporation, Red Carnation Hotels Ltd., and others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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