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Recently a study was done by Expert Market Research which revealed that around 47.43% of consumers use luxury items for special occasions like weddings and parties. High-end goods often serve as status symbols for many people and are used on various occasions.
Recently a study was done by Expert Market Research which revealed that around 47.43% of consumers use luxury items for special occasions like weddings and parties. High-end goods often serve as status symbols for many people and are used on various occasions.
Luxury items have carved out a significant place in our lives in a world where personal expression and individuality are highly valued. A comprehensive study done by Expert Market Research, which surveyed over 50,000 respondents across major metropolitan cities in India, revealed captivating insights into how individuals prefer to use luxury items on different occasions. It focuses on consumer behavior and preferences, indicating how luxury goods are integral to people for celebrating, socializing, and conducting their daily lives.
Luxury Items Wore in Various Occasions
Around 47.43% of respondents use luxury items on special occasions like milestone anniversaries, weddings, and grand parties. This is followed by social gatherings which include dinner parties, high-profile events, and social club meetings, see 17.71% substantial use of luxury items. They can be important events that require individuals to present themselves elegantly and confidently. Another significant category is travel and vacations which comprises 17.14% of luxury item usage. Luxury enhances their travel experience. Work and everyday use are other categories in which luxury items are used accounting for 12.00% and 4.57% respectively.
During special occasions, luxury items are also considered conversation starters and symbols of sophistication. For people who like to indulge in exquisite jewelry, high-end fashion, and premium accessories these events are seen as the perfect opportunities to indulge. Individuals invest in luxury goods with the desire to make a memorable impression which is coupled with the importance of these events. Luxury watches, designer gowns and suits, and statement pieces of jewelry reflect both personal style and the grandeur of the occasion.
Luxury Brands for Fashion Show
Indian brands like Titan, Gaurav Gupta, Raymond, and Forest Essentials are always innovating to cater to the needs of Indian consumers. Sabyasachi a luxury fashion house has continued to dominate the wedding attire market. Luxury brand Gaurav Gupta dresses celebrities for global events like the Cannes Film Festival, which boosts its desirability and visibility at social gatherings. Luxury watch brand Nebula by Titan is known for its exquisite timepieces. For everyday self-care the Indian skincare luxury brand Forest Essentials offers a range of high-end Ayurveda-inspired products. All these brands among others are known for providing value and quality luxury products to consumers.
This study by Expert Market Research shows how luxury items play a significant role in people's lives. It also elaborates on how brands can innovate and provide goods and services that resonate with the people. Luxury items are cherished for marking a special occasion, enhancing travel experiences, attending a social gathering projecting a professional image.
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61 448 06 17 27
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63 287899028, +63 967 048 3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84865399124