Key players of the market include WuHan HuaSweet Co. Ltd., Foodchem International Corporation, Fooding Group Limited, NutraSweet, and Prinova Group LLC, among others. The global neotame market is expected to grow at a CAGR of 4.8% in the forecast period of 2022-2027.
Neotame is an artificial sweetener having a sweet taste to that of sucrose but excluding the bitter aftertaste. Neotame has some advantages over other sweeteners, such as decent stability at a neutral pH, stability at mild temperatures, extremely potent, rapidly metabolised, thus finding itself useful in baked foods and confectioneries.
Neotame was first popularised by NutraSweet, an American nutrient company, after which it received scant criticisms but later, with the approval flag from the Food and Drug Administration (FDA) and the World Health Organisation(WHO), the global neotame market is witnessing a surge in demand. Neotame in its final form resembles a confectioner’s sugar and thus offers some flexibility to manufacturers in developing a new range of products that are proficient at meeting the consumer’s demand and needs with a cost-efficient business model.
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In the food and beverage market, neotame has a growing preference. The demand for low-calorie beverages and low-calorie sweeteners, such as low-calorie drinks and diet coke, and low-calorie foods, such as ice cream, yoghurt, and sweets based on grain, has increased globally. Sugar substitute with low-calorie sweeteners such as aspartame, neotame, and sucralose can decrease calorie consumption, thus helping to regulate weight and blood sugar level. Another driving force for the growth of the global neotame market is the properties of neotame that have the potential to get eliminated and quickly metabolised from the body. Neotame has wide acceptance in processed foods such as jams and jellies, dairy products, baked goods and confectionery, which is another factor for the growth of the neotame market.
Headquarters: Wuhan, China
Wuhan HuaSweet Co., Ltd is a national high-tech enterprise specialised in researching, producing, and selling healthy sugar substitutes and providing sweetness solutions globally. HuaSweet is the primary drafter of the National Standards for neotame, advantame, and thaumatin. The company has more than 30 national invention patents and new utility patents for sugar substitutes.
Headquarters: Shanghai, China
Foodchem is a leading Chinese company in innovation, marketing, and distribution of food additives and ingredients. Now Foodchem has three sub-brands: foodsweet/foodmate/foodzymes.
With over 500 products and a world-class supplier base, Foodchem offers one-stop-shop solutions to more than 5,000 customers in the global food and beverage, pharmaceutical, cosmetics, animal nutrition and chemical industry which covers 120 countries and regions globally. Foodchem mainly focuses on top quality products and excellent supply chain management.
Headquarters: Shanghai, China
Fooding Group Limited is a global provider of food additives and ingredients specialising in serving raw materials needed for finished food products. Their clients trust them to provide quality ingredients every single time. Combined with strict manufacturing processes, top-notch R&D and a disciplined trading platform, Fooding Group Limited continues to build upon its experience while looking out into the future.
Headquarters: Augusta, Georgia, United States
The NutraSweet Company is an American nutrient company that produces and markets NutraSweet Neotame, their trademarked brand name for the high-intensity sweetener neotame.
Chemists invented aspartame at G. D. Searle & Company in 1965. Monsanto bought Searle in 1985. In March 2000, Monsanto, a subsidiary of the Pharmacia Corporation, sold NutraSweet to the private equity firm J.W. Childs Associates. In July 2018, Manus Bio Inc. bought the former NutraSweet plant in Augusta, Georgia and reopened the plant to produce the next generation of natural ingredients.
Headquarters: Illinois, United States
Prinova has provided high-quality ingredients, flavours, and value-added solutions to help successfully navigate the marketplace for 30+ years as a reliable partner one can trust. The company can design, match, customise, mask, enhance, improve, and intensify flavours, depending on the goals. Prinova can customise ingredients and concentrations of actives to meet any desired end-use specifications and achieve label claims. Along with their broad range of functional ingredients and custom premixes, their extensive expertise is designed to meet the fortification requirements, no matter how challenging they may be.
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