Expert Market Research Explores the Top 5 Companies in the Global Baby Furniture Market

KidKraft, Inc., Sorelle Furniture, Casa Collection Design Inc, Wayfair LLC, and Circu Magical Furniture, among others are the major players in the global baby furniture market.

The global baby furniture market size reached a value of about USD 35.48 billion in 2023. The market is further estimated to grow at a CAGR of 5.80% in the forecast period of 2024-2032. As per the analysis by Expert Market Research, the market is driven by the growing concerns about the safety and comfort of their children.

The global population's per capita and disposable income are increasing, especially in developing countries, which is driving market expansion. High-affordability consumers make sensible spending decisions to raise their standard of living, which leads to the acquisition of effective and adaptable consumer goods. It is anticipated that this factor will accelerate baby furniture market growth.

Further, parental demand for baby furniture made of sustainable materials is rising, including FSC-certified wood, recycled plastics, and organic cotton. Environmental considerations are also being given to paints and coatings, as demand for non-toxic and low-VOC options rises. Long-lasting and versatile furniture also contributes to this trend by lowering the need for regular replacements.

Customizations and personalisation in baby furniture is also a rising trend in the industry since companies let users choose colours and styles even allowing them to have personalised engravings and designs on their furniture. This allows users to indulge in designs that reflect their personal tastes and preferences.

In March 2024, WHP Global, the owner of Babies “R” Us brand in baby products partnered with one of America's largest departmental store retail chains Kohls. The retailer will have shops in 200 stores across the country. This move will help the company scale the market and shops will be dedicated to various baby products including furniture, safety products and baby gear.

In November 2023, Little Seeds, a nursery and toddler furniture company which is a licensed brand of Dorel Industries announced the launch of its new product line of baby furniture that includes changing tables, convertible cribs, and rocking chairs.

Top 5 Baby Furniture Companies in the World:

KidKraft, Inc.

KidKraft, Inc. serves a huge market and has a presence in more than 90 countries across the world. They specialise in the development, manufacturing, marketing and sale of toys and furniture aimed at enhancing the experience of childhood. The company has a comprehensive range of products in the form of dolls, dollhouses, kitchen sets, play sets and a wide range of kids' furniture ranging from beds, desks, shelves, toy boxes & benches, easels and step stools among others.

Sorelle Furniture

Sorelle Furniture is a subdivision of the family-owned baby furniture and products business C&T International. The company develops and manufactures products which are trusted by families across various regions where Sorelle Furniture has a major presence. The company sells a wide range of products which include products like cribs, dressers, dressing tables, hutches, nightstands, parts, rails, toddler furniture, toppers and baby gear.

Casa Collection Design Inc

Casa Collection Design also uses conventional hand woodworking processes. Its new CNC router has allowed it to improve lead times for its clients and boost accuracy and consistency in cutting. The company specializes in making furniture and even provides customized solutions to cater to the specific needs of individuals concerning space management in a home. The most common material used is birch plywood, along with MDF, solid woods, and veneers.

Wayfair LLC

Wayfair LLC reported a revenue of over USD 12 billion in the financial year 2023 with a gross profit of more than USD 3.6 billion. The company has a presence in major countries across the world including Canada, the UK, and Germany and specializes in home furnishing and furniture. The company targets a massive consumer base through its many brands including Wayfair, Allmodern, Perigold, Joss&Main and others. The company sells cribs, baby dressers, mattresses, baby gates, changing tables, table toppers, cradles and bassinets among others.

Circu Magical Furniture

The company is based in Portugal with a presence in major markets across the world where it caters to the needs of discerning parents by providing solutions to them in the form of baby products and furniture. Circu Magical Furniture has a very comprehensive portfolio of products such as beds, chairs, stools, cradles, sofas, bookshelves, bookcases, playhouses, tables, and rugs among a wide range of other products.