The India mayonnaise market is projected to grow at a CAGR of 24.8% in the forecast period of 2025-2034. As per the analysis by Expert Market Research, the market is expected to be driven by the growing demand for convenience meals and fast-food chain expansion.
Mayonnaise finds application in convenience meals such as sandwiches, burgers, and other food products. Rapid urbanisation, product innovations, rising disposable incomes, surging preference for ready-to-eat foods, and the booming e-commerce sector are some of the key factors driving the market.
Another trend propelling the India mayonnaise market growth is the innovation in vegetarian or eggless, vegan, and organic mayonnaise. In 2023, 38% of the Indian population identified themselves as vegetarians, and India has the highest number of vegans in the world with nearly 574 million. Low-fat and no-fat mayonnaise are being developed to cater to the health-conscious consumer base as a result of growing concerns about the excessive fat content of mayonnaise.
The availability of a wide range of flavours, such as mint, cheese, chipotle, and sour, among others, is another factor contributing to the India mayonnaise market expansion. As a result, the development of distinctive tastes that suit customer preferences is fostering the market expansion.
The increasing launches of innovative-flavoured mayonnaise in the country are further propelling the market. For instance, in March 2022, a leading Indian FMCG company, Marico Limited, launched Saffola Mayonnaise and Saffola Peanut Butter to foray into the healthy spread segment. Saffola Mayonnaise is an eggless and healthy offering made from milk cream and is aimed at capitalising on customers’ demand for delicious yet healthy food products.
India Mayonnaise News: Flavor Innovations & Brand Launches
February 2025: Dipi Doo announced its plan to launch a new range of thicker, creamier, and tastier mayonnaise in India, set to debut at AAHAR 2025. The brand aims to enhance flavor and texture, catering to growing consumer demand for premium mayonnaise options in the Indian market.
August 2024: By introducing new flavor options like Chipotle and Garlic Aioli, Unilever reinvented its Hellmann's mayonnaise brand to appeal to younger consumers and increase the condiment's use in a variety of dishes. With over $2 billion in global sales, Hellmann's made this shift to appeal to Gen Z and millennial consumers who value distinctive and adaptable products.
June 2024: Hellmann's unveiled their first-ever limited-edition 'Mood Burgers' menu in partnership with SOCIAL and BOSS Burger. With the burgers designed to help cricket fans feel match-ready based on their pre-match moods, the menu was exclusively prepared for the cricket season.
February 2023: To promote their Mayo & Ketchup line, Del Monte partnered with Michelin-starred chef and MasterChef India judge Vikas Khanna. Del Monte offers a variety of mayonnaises in convenient, wide-mouth jars, including Achari Mayo, Roasted Garlic Mayo, Sandwich Spread, Mint Mayo, Tandoori Mayo, and Eggless Mayo.
Top 6 Mayonnaise Brands India: Eggless, Flavors & Market Leaders
1. The Kraft Heinz Company
| Headquarters: |
Illinois, United States |
| Establishment: |
2015 |
| Website: |
https://www.kraftheinzcompany.com/ |
The Kraft Heinz Company has established its position as a prominent provider of high-quality mayonnaise. Apart from selling classic mayonnaise, the company is continuously innovating flavours, especially spicy ones, to satisfy Indian consumer preferences. Iconic brands such as Heinz, Kraft, Oscar Mayer, and Philadelphia come under this company.
2. Dr. August Oetker Nahrungsmittel KG
| Headquarters: |
Nordrhein-Westfalen, Germany |
| Establishment: |
1891 |
| Website: |
https://www.oetker-group.com/en/home |
Dr. August Oetker is a prominent market leader who has established a reputation in the food sector. The company provides mayonnaise, sandwich spreads, and chocolate spreads. Distinct mayonnaise flavours, such as garlic and olive oil, come under this brand’s product portfolio.
3. Veeba Foods
| Headquarters: |
New Delhi, India |
| Establishment: |
2013 |
| Website: |
https://veeba.in/ |
Veeba Foods is one of the leading mayonnaise brands and sauce producers in India. The company’s product portfolio includes oriental sauces and chutneys, mayonnaise, sandwich spread, sauces, dips, and peanut butter. The company offers veg mayonnaise with innovative flavours such as tandoori mayonnaise, garlic mayonnaise, burger mayonnaise, olive oil, mint, and other distinct flavours.
4. DEL MONTE (FieldFresh Foods Private Limited)
| Headquarters: |
Haryana, India |
| Establishment: |
2004 |
| Website: |
https://www.delmontefoods.in/ |
DEL MONTE (FieldFresh Foods Private Limited) is a market leader in providing superior-quality products. The company has expertise in the production of sauces, dips, and mayonnaise. Additionally, the product portfolio includes Italian olive oil, beverages and ready-to-eat products, canned fruits, and packed vegetables. Del Monte’s eggless mayo is one of their bestselling products.
5. Cremica Food Industries Ltd.
| Headquarters: |
New Delhi, India |
| Establishment: |
2013 |
| Website: |
https://www.cremica.com/ |
Cremica is renowned for its cutting-edge standards, inventive recipes, and products that are focused on health. For retail and food service clients, Cremica produces premium condiments, Indian gravies/curries, tomato ketchup, sauces, sandwich spreads, mayonnaise, sandwich mayonnaise, toppings, salad dressings, and olive oil-based Opera Crisps.
6. Wingreens Farms Private Limited
| Headquarters: |
Haryana, India |
| Establishment: |
2011 |
| Website: |
https://wingreensworld.com/ |
Wingreens Farms is a company that is engaged in the manufacturing and marketing of dips and spreads, sauces and mayos, snacks, and beverages. The brand offers mayonnaise with distinct flavours such as mint, sriracha, garlic, Italian herbs, wasabi, and others. The company's best-selling products include tandoori Mayo, pizza and pasta sauce and beverages such as coconut water.
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