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Challenges in Fish Supply and Cold Storage in India

The challenges in the supply chain of the fishes are numerous in India, especially when it comes to cold storage and logistics. This article explores some of the vital issues facing fish quality, availability, and market efficiency.
India Fish Supply Chain Challenges

India Fish Market Size and Share Outlook - Forecast Trends and Growth Analysis Report (2026-2035)

Challenges in India's Fish Supply Chain and Cold Storage Infrastructure

India is one of the major fish producers in the world and has an extensive marine and inland fishery tradition. However, India is faced with various challenges within its fish supply chain, resulting in issues related to quality, increased waste, and reduced access to markets.

Moreover, cold storage is key to ensuring that fish remain fresh and safe from the time they are harvested to the time they are consumed. Most of India's climate is not convenient, or cold chain facilities are not efficient or even there at all. Cold chain is vital to being able to operate effectively in a country with perishable fish products.

Awareness of these supply chain challenges is vital for strengthening India's fish economy and meeting growing consumer demand for fresh and processed seafood.

Disparate Supply Chain and Disaggregation

India's fish supply chain disaggregates fishers, middlemen, transporters, processors, and retailers, who act independently with little effective coordination. This disaggregation creates unnecessary inefficiency and delays. Fish may sit too long in a local market not refrigerated and spoil. Stakeholders also communicate poorly. This is critical, as it influences demand forecasting and inventory management.

Small fishers and traders also lack access to cold storage or cold transport. This limited capacity makes it hard for fishers to source fish to distant markets or export quality fish.

Inadequate Cold Storage Capacity

Cold storage plays an important role in ensuring fish quality; however, cold storage in India is not currently operational across the nation, and there are not adequate facilities available. Most cold storages are in a small number of coastal cities, with minimal inland and rural installations.

And where cold storage does exist, inefficient machinery, unreliable electricity and lack of maintenance all reduce efficiency. Limited-capacity freezers require the sale of fresh fish to be done quickly, resulting in downward price pressure and reduction of product life.

The limited cold storage available also creates logistical bottlenecks. Transporting fish from production to consumption with continuous temperature control is challenging without proper cold storage facility availability.

Quality and Safety Concerns

Supply chains that are inefficient often lead to bad quality and safety of fish. Nigerians typically buy rotten or spoilt fish, which results in foodborne illnesses and loss of consumer confidence. Poor handling during load (lading) and unload (unlading) and during storage creates a possibility for contamination. Maintaining the proper temperature when transporting food will prevent bacterial growth and keep food fresh.

India's regulatory system mandates food safety standards but lacks enforcement in most areas of the supply chain. This requires the inspection by authorities and upgrading the cold chain infrastructure to help enforce compliance and protect public health.

Impact on Fish Export Potential

India has a significant quantity of seafood, but several supply chain inconsistencies inhibit opportunities for growth. Exporters need consistency in quality, traceability and assurance in the delivery schedule.

Gaps in the cold chain, the uncertainty of exporters maintaining compliance with international standards, and product integrity. The delay or spoilage of a shipment would result in a rejection and a lost truckload as well as damage the exporter’s reputation. Infrastructure improvements to the supply chain, such as cold storage and refrigerated transport, must be made to increase India's footprint in the international seafood market.

Government Initiatives and Industry Efforts

The government has identified these issues and has introduced schemes to enhance cold chain infrastructure. Schemes offer subsidies for the construction of cold storage, its modernization, and the expansion of capacity.

Public-private partnerships are encouraged to invest in technology, logistics, and training. New cold chain projects are underway in major fish-producing and fish-consuming regions. The private sector is also adopting innovations such as IoT-enabled temperature monitoring, solar-powered cold rooms, and modern packing techniques to reduce waste and improve quality.

Need for Holistic Supply Chain Solutions

Solving fish value chain problems needs to be holistic. Upgrading infrastructure is insufficient without improved coordination among parties.

Technology platforms can enhance transparency and connect producers with buyers effectively. Training fishing communities and traders on the best handling practices will raise the product quality.

Investment in last-mile cold chain logistics and cold storage at rural production facilities will minimize losses and create new markets. Better licensing policies, quality control, and standards enforcement will underpin a safer and more consistent fish supply chain.

For comprehensive market trends and forecasts, refer to our India Fish Market

Overcoming Fish Supply Chain Challenges in India

India’s fish supply chain faces many obstacles, particularly in cold storage and transportation. These issues impact fish quality, increase waste, and constrain market growth. By investing in modern cold chain infrastructure, integrating supply chain players, and adopting technology, India can unlock the full potential of its fish economy.

Improved logistics and quality control will benefit fishermen, traders, exporters, and consumers alike. With concerted efforts, India's fish supply chain can become more competitive in local and international markets as well as more sustainable and efficient.

About The Author

Udeesha Tomar

With a strong foundation in market research, Udeesha brings deep expertise in the chemicals, materials, and food & beverage sectors. Over the years, she has built a solid reputation for delivering insightful, data-driven analysis that helps businesses make smarter decisions. Her work focuses on market sizing, demand forecasting, price trend analysis and supporting businesses with clear and reliable data to inform planning and strategy. Her work involves analysing industry patterns, tracking raw material prices, and estimating future demand across diverse markets. With hands-on experience in research methodologies and data interpretation, she contributes practical insights that help teams understand current trends and market directions.

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30 North Gould Street, Sheridan, WY 82801

+1-415-325-5166

63 Fiona Drive, Tamworth, NSW

+61-448-061-727

C130 Sector 2 Noida, Uttar Pradesh 201301

+91-723-689-1189

40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.

+63-287-899-028, +63-967-048-3306

6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London

+44-753-713-2163

193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City

+84-865-399-124