Alcohol Consumption Preferred by 70% of Respondents

Recently a study was conducted by Expert Market Research on alcohol consumption which revealed that 70% of consumers prefer to consume alcohol due to multitude of reasons. However, many people like to indulge in alcohol to enhance their social experiences. The study offers valuable insights into the diverse motivations behind alcohol consumption and their implications.

In modern society, alcohol consumption is influenced by various factors, reflecting diverse desires among individuals. With the motive to study this further, a survey was conducted by Expert Market Research encompassing over 50,000 respondents from major cities in India. It delves into why people choose to consume alcohol.

Different Reasons for Consuming Alcohol

Half of the respondents around 44.13% stated that they prefer to drink alcohol during social events and gatherings with friends and family. This was followed by 30.00% citing that do not like to drink alcohol. The feel-good factor also motivates 20.42% of the consumers to drink alcohol. Peer pressure is another factor where people indulge in alcohol consumption. There can be events like weddings, parties, and corporate functions that may require people to consume alcohol, or they might feel left out. The motivation behind drinking in these gatherings is to enhance enjoyment and relaxation. Alcohol psychologically helps people to loosen up making them less shy and easier to chat.

Office party and gatherings have alcohol present and people tend to indulge more in these occasions especially when there are expensive drinks available for free or the total expense is less. This study also delves into the predominant reasons for people to not consume alcohol. The survey also found that there are some religious and cultural beliefs play a crucial role in shaping attitudes toward alcohol. Respondents feel that their religions require abstinence, which influences their willingness to steer towards of alcohol.

Different Motivations to Consume Alcohol

Many people who consume alcohol are influenced by their friends and family. This finding underscores how the importance of social environments can shape drinking behaviors. Social learning theory suggests that behaviors are often modeled and reinforced by close social circles. Most individuals may adopt drinking habits that align with their friends and family. There can be a desire to bond and create shared experiences that can lead individuals to indulge in drinking, even if it is not their preference.

This study by Expert Market Research focuses on understanding the motivations behind alcohol consumption. It also focuses on promoting healthy social practices and responsible drinking can be beneficial. By understanding these motivations, stakeholders can better address the factors that lead to alcohol consumption and work towards creating a healthier, more informed society.