The global bread and rolls market is dominated by Europe and the Americas. Within Europe, Germany serves as the European leader in the production of bread and rolls. Globally, the market is driven by the shift towards convenient food items, which are healthy as well. The demand for bread and rolls is also increasing due to the attractive offers and discounts provided by the retailers to the consumers. Artisanal bread and rolls, which are hand-made and thus, known for its freshness, is the most consumed type of bread. The USA, being one of the leading bakery product markets, is a major consumer of bread-related items. The change in consumers’ preferences has affected the industry in the region and, therefore, more gluten-free products are being manufactured. The Asia Pacific is emerging as one the fastest growing markets for the bakery products. In the Asia Pacific, the rise in incomes supported by the rapid urbanization in the region is driving the bread and rolls market with people willing to spend more on quality products.
The use of compostable material in the packaging of bread and rolls and other baked goods is emerging as a significant driver propelling the market growth. Grupo Bimbo SAB de CV (NASDAQ: GRBMF), one of the major players in the bread and rolls market, has launched the first compostable packaging for bread in Mexico in August 2019. With this innovation they assure environmental sustainability as well.
The diversification in the production of breads and other value-added products is a key factor driving the market further. Starbucks (NASDAQ: SBUX), a leading American coffeehouse chain, opened its first bakery in Seattle in 2017. The bakery features diverse and fortified bakery products for the customers, like, Italian sandwiches, breads, and others. In future, they are expected to bring this concept to Shanghai, followed by Milan, New York, and some other cities as well, thus, expanding its market.
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Associated British Foods Plc., Almarai Company, Yamazaki Baking Co., Ltd, Flowers Foods, Inc., The Pillsbury Company, LLC, California Baking Company, Orlando Baking Company, Klosterman Baking Company, and Britannia Industries Limited, among others, are the leading players in the global bread and rolls market as identified by EMR. This comprehensive report by EMR covers the market share, capacity, and latest developments like mergers and acquisitions, capacity expansions, and plant turnarounds among these key players.
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