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The France oral care market is one of the leading dental care markets in Europe, along with Italy, Germany, the United Kingdom, and Spain. The French market is supporting the European market growth, which is driven by the rising awareness of oral hygiene due to the pervasiveness of dental diseases such as dental caries, dental (acid) erosion, and periodontal diseases. To combat these diseases, some countries in Europe are adopting initiatives that are supported by individual communities, governments, or both to promote dental hygiene and to prevent the occurrence of such dental diseases.
Unilever (NYSE: UN) and Procter & Gamble (NYSE: PG) are the major players in the France oral care market. Unilever in 2019 entered into an agreement with Procter & Gamble to acquire the well-known oral care brands in France and Spain, Fluocaril and Parogencyl. These two brands are known for being therapeutic and aim to combat dental and gum diseases. Their acquisition will help Unilever in establishing a leading position in oral care within the French pharmacy channel and a strong position in Spain. This acquisition will provide the company with high awareness, powerful brand heritage, and sound reputation amongst dentists, which will boost Unilever’s portfolio of oral care in Europe.
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Colgate-Palmolive Company, Procter & Gamble France S.A.S, Unilever France S.A., Pierre Fabre Oral Care, Johnson & Johnson Health Beauty France SAS, GlaxoSmithKline France, Ranir, Henkel France S.A.S, Coslys Products, and Bolton Group S.r.l, among others, are the key players in the France oral care market. The comprehensive report covers their market share, capacity, and latest developments like mergers and acquisitions and capacity expansions.
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