Global Commercial Printing Market to Reach Around USD 951.07 Billion by 2032, Driven by Growing Digital Printing Technology

Digital printing is gaining traction in the commercial printing sector as it enables a faster, cost-effective, and personalised production of printed materials. Advancements in technologies such as inkjets and laser printing enabling businesses to develop high-quality prints without the requirement for bulky setup processes and plate making are supporting the commercial printing market expansion.

Furthermore, variable data capabilities provided by digital printing are creating greater opportunities for customised marketing campaigns, improving customer engagement and supporting higher conversion rates. Artificial intelligence (AI) is also being incorporated into commercial printing for optimising print layouts, colour calibration, and picture improvement, thereby ensuring significant print quality and consistency.

In the United States, about 25,000 companies are specialists in commercial printing. These companies generate about USD 900 billion in revenue on an annual basis. The increasing publication printing of books, magazines, and newspapers is supporting the growth of the market.

The market for commercial printing is undergoing significant development with the increasing inclusion of textures and finishes that engage the sense of touch.  Embossed logos and soft touch coatings are being widely adopted by brands and companies as they add depth and richness to the print materials, making the advertising more impactful.

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The market is also transitioning towards eco-friendly methods with the adoption of materials such as recycled paper and vegetable-based inks. Companies such as Crown Holdings Inc (NYSE: CCK), engaged in the production of non-beverage and beverage cans, make use of advanced package printing techniques for promotional packaging.

Market Analysis by Technology, Application, and Region:

• The market, on the basis of technology, can be divided into offset lithographic, flexographic, inkjet, screen, and gravure, among others.

• Based on application, the market can be divided into packaging, advertising, and publishing, among others.

• The major regional markets for commercial printing include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

Key Findings of the Report:

• The growing adoption of digital printing technology by businesses is contributing to the development of high-quality personalised prints.

• The commercial printing market growth is being fuelled by the rising adoption of sustainable practices, including the inclusion of environment-friendly paper, recycled materials, and plant-based inks.

• The growing technological advancements such as artificial intelligence are supporting the market growth. AI-enabled print scheduling is lowering waste and increasing the efficiency of commercial printing companies.

• The growing food and beverage sector is contributing to the market growth. Commercial printing is adopted by the sector for labelling and advertising purposes.

Key Offerings of the Report:

• The EMR report gives an overview of the global commercial printing market for the periods (2018-2023) and (2024-2032).

• The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the technologies, applications, and major regions of commercial printing.

• The report analyses the market dynamics, covering the key demand and price indicators in the market, along with an assessment of the SWOT and Porter’s Five Forces models.

The major players in the global commercial printing market are Acme Printing, Dai Nippon Printing, Toppan Printing Co. Ltd, Transcontinental Inc, and Quad/Graphics, Inc., among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.

Key Highlights of the Report

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