Press Release
Press Release
Companies in the direct sales market are adopting intelligent and immersive technologies, and a deep commitment to ethical and sustainable practices to attract consumers favours the direct selling market growth. Direct selling companies are competing with online retailers to maximise human interaction through digital platforms. They are investing in customer service technologies to boost their social selling efforts. By building a stronger relationship with their customers, companies can sustain and grow.
The market is characterised by the entry of a considerable number of entrepreneurs, especially millennials and Gen X entrepreneurs as they look to build viable brands. These professionals are leveraging the latest technologies to help their businesses grow to the next level. Technologies, such as artificial intelligence, blockchain, cloud computing, business analytics, and smart contracts are increasingly being adopted in the direct selling business.
The major players operating in the market include Tupperware Brands Corporation (NYSE: TUP), Amway Corp., Herbalife Nutrition Ltd., Vorwerk SE & Co. KG, and Mary Kay Inc., among others. For Tupperware, direct selling is the core business channel to sell its products. Direct selling contributes to around 80% of Tupperware’s revenues in India.
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The major players in the direct selling market are Amway Corp., Herbalife Nutrition Ltd., Natura & Co., Vorwerk SE & Co. KG, Tupperware Brands Corporation, Oriflame Holding AG, Mary Kay Inc., CETCO S.A (Belcorp), DXN Holdings Bhd, and others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Type |
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Breakup by Application |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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