The market for gluten-free bakery products is being aided by the growing incidences of gluten intolerance around the globe. As various consumers are increasingly avoiding gluten for easy digestion and health benefits, the demand for gluten-free bakery products is growing, hence fuelling the growth of the market. The increasing interest in the use of innovative gluten-free ingredients in bakery products that can enhance their nutritional quality, sensory properties, and stability is further bolstering the market growth. Various leading companies are also increasingly developing gluten-free baking enzymes to enable the creation of soft and moist bakery products with enhanced flavour and texture. Moreover, technological advancements and innovations to improve the outcomes of gluten-free baking are likely to provide impetus to the growth of the market in the coming years.
General Mills Inc. (NYSE: GIS), one of the leading companies in the market, entered into a definitive agreement to acquire TNT Crust in May 2022. The latter manufacturers self-rising, partially-baked, gluten-free, and plant-based pizza crusts for national and regional foodservice distributors, pizza outlets, and retail chains. The acquisition would expand the company’s position in the away-from-home frozen baked goods category while complementing its existing frozen baked goods portfolio. Moreover, the company would acquire two of TNT Crust’s manufacturing facilities in Green Bay, Wisconsin, and one facility in St. Charles, Missouri. Such mergers and acquisitions by the leading companies are anticipated to provide impetus to the growth of the market for gluten-free bakery products in the forecast period.
Market Analysis by Product Type, Distribution Channel, and Region:
- The market, on the basis of product type, can be divided into bread, cookies, and snacks, among others.
- The distribution channels for gluten-free bakery products include hypermarkets and supermarkets, convenience stores, and online channels, among others.
- The regional markets for gluten-free bakery products include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
Key Findings of the Report:
- The increasing launches of gluten-free bakery products by the leading companies are driving the market expansion.
- As various health claims are associated with the consumption of gluten-free products, the demand for gluten-free bakery products is witnessing a significant surge.
- The increasing offering of gluten-free products to appeal to health-conscious consumers by various retailers is propelling the growth of the market.
- The surging research and development (R&D) activities to deploy flour blends, enzymes, and emulsifiers, among others, in gluten-free bakery products are bolstering the growth of the market.
Key Offerings of the Report:
- The EMR report gives an overview of the global market for gluten-free bakery products for the periods (2018-2023) and (2024-2032).
- The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the product types, distribution channels, and major regions of gluten-free bakery products.
- The report analyses the market dynamics, covering the key demand and price indicators in the market, along with an assessment of the SWOT and Porter’s Five Forces models.
The major players in the global gluten-free bakery products market are Sapidum d.o.o., Dr. Schär AG / SPA, Enjoy Life Natural Brands, General Mills Inc., and Valeo Foods, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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