Evolving consumer perceptions surrounding personal appearance and skin health, coupled with rising global purchasing power, are driving the skin care products market. In addition to sizable research and development investments aimed at generating novel offerings and established companies' ambitious marketing initiatives have also meaningfully contributed to substantial market revenue.
Forward-looking organisations are monitoring shifting attitudes and economic changes worldwide to capitalise on emerging opportunities and deliver optimised solutions tailored to consumers' growing skin care needs. Furthermore, the prevalence of environmental contaminants, the ongoing impacts of climate change, and active lifestyles affecting skin integrity have also strengthened the accelerated adoption of products that help protect the skin from external factors.
Currently, North America and Europe comprise the largest share of the global market for skin care products. Meanwhile, the Asia Pacific region is projected to experience considerable growth in the coming years. This expansion can be attributed to the burgeoning demand for personal care products from developing nations within the region, notably China and India.
Additionally, increased awareness of organic options as well as the expanding economic power of Asia Pacific's middle class have substantially augmented the market expansion across the region. These dynamics are expected to persist moving forward, with the Asia Pacific market potentially overtaking other areas due to its robust projected increase.
In March 2022, global consumer goods company Procter & Gamble Co. (NYSE: PG) reintroduced its Bodewell line of skin care products specially formulated for conditions such as eczema and psoriasis. Bodewell's eczema and psoriasis product lines feature gentle formulas that deliver powerful results. These products contain proven active ingredients like colloidal oatmeal and salicylic acid along with essential moisturisers and a novel botanical blend called BW22. Drawing from both skin science and natural sources, Bodewell products are designed to gently soothe irritated skin while powerfully helping skin rebalance over time - providing symptom relief and a clearer appearance over the long term.
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Market Breakup by Type, Ingredient, Gender, Distribution Channel, and Region:
- On the basis of the type, the market is divided into facial care and body care, among others.
- The market, based on ingredient, is segmented into natural and chemical.
- On the basis of the gender, the market is bifurcated into men and women.
- The market is segmented based on distribution channels into hypermarkets/supermarkets, convenience stores, speciality stores, and online, among others.
- Region wise, the market is classified into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.
Key Findings of the Report:
- Personalised offerings have gained popularity among shoppers as they seek customised solutions. Consumers' focus on natural ingredients continues gaining momentum, indicating strong potential for products featuring creams, serums and moisturisers made with natural components.
- Individuals of all ages utilise various skin care products to protect, maintain, and enhance the appearance of their skin. Popular products include moisturisers, lotions, lightening creams, toners, serums, sunscreens, body lotions, oils, and more. These are used to prevent premature signs of ageing, treat acne and hyperpigmentation, and maximise beauty.
- As climates change, many consumers are incorporating skin care regimes to shield their skin from damage and imperfections caused by environmental exposures. A well-formulated routine can safeguard skin health and promote a youthful, even-toned appearance.
- Many individuals experience considerable skin irritation and sensitivity in various areas due to environmental factors such as UV radiation, arid climates, and pollution levels. As a result, consumers increasingly seek out products containing hydrating ingredients that support healthy skin such as vitamin C serums, hyaluronic acid creams, and face masks. This growing demand for formulations containing these active components is supporting the skin care products market expansion.
Key Offerings of the Report:
- The EMR report gives an overview of the global skin care products market for the periods (2019-2025) and (2026-2035).
- The report also offers historical (2019-2025) and forecast (2026-2035) market information for the types, ingredients, gender, distribution channels, and major regions.
- The report analyses the market dynamics, covering the key demand and price indicators in the market, along with providing an assessment of the SWOT and Porter’s Five Forces models.
The major players in the global skin care products market are The Procter & Gamble Company, Unilever Plc, Kao Corporation, Revlon, Inc., The Estée Lauder Companies Inc., Beiersdorf AG, New Avon Company, and L'Oréal S.A., among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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