The global hair care market is led by the United States, accounting for the largest share of the global market demand. The Asia Pacific region is also a leading region after the United States due to the thriving market in China. China is the second biggest hair care market after the United States. The country accounts for the largest market share in the Asia Pacific region, and its position is likely to be maintained in the forecast period as well. In the next five to ten years, it also has the capacity to become the most significant hair care product market. The use of premium hair treatments in tier one megacities is the most prevalent with the rising penetration in China's inland second and third-tier cities. This is anticipated to increase further with the rising middle-class population as well as growing consumer products consumption. Electronic sales in the Asia Pacific region are driven by the growing internet penetration and push of e-commerce enterprises to attract customers. However, physical sales are still leading the market.
The increasing demand for organic/natural products for personal care has become a significant concern for consumers. Because of its widespread use, conditioners and shampoos were the most popular organic haircare items in 2019. Moreover, organic hair oils are anticipated to report a steady growth over the forecast period.
In March 2019, The Procter & Gamble Company (NYSE: PG) announced the release of its first new retail hair care brand worldwide in four years named WATERL. The product range is crafted to meet the different hair care requirements of women without using any water. It includes ultra-light foam dry shampoo, dry shampoo spray, dry conditioners, as well as alcohol-free hair refreshing products.
Market Analysis by Type, Product, and Region:
Key Findings of the Report:
Key Offerings of the Report:
The major key players in the global hair care market include companies like Henkel AG & Company, KGaA, Kao Corporation, L'Oréal S.A., Procter & Gamble, and Unilever. The comprehensive report covers their market share, capacity, and latest developments like mergers and acquisitions and capacity expansions.
EMR is a leading business intelligence company, providing custom and syndicated market reports along with consultancy services for our clients. We serve a wide client base ranging from Fortune 1000 companies to small and medium enterprises. Our reports cover over 100 industries across established and emerging markets researched by our skilled analysts who track the latest economic, demographic, trade and market data globally.
At EMR, we tailor our approach according to our clients’ needs and preferences, providing them with valuable, actionable and up-to-date insights into the market, thus, helping them realize their optimum growth potential. We offer market intelligence across a range of industry verticals which include Pharmaceuticals, Food and Beverage, Technology, Retail, Chemical and Materials, Energy and Mining, Packaging and Agriculture.
Expert Market Research
US & Canada Phone no: +1-415-325-5166
UK Phone no: +44-702-402-5790
We are technically excellent, strategic, practical, experienced and efficient; our analysts are hand-picked based on having the right attributes to work successfully and execute projects based on your expectations.
We leverage our cutting-edge technology, our access to trusted databases, and our knowledge of the current models used in the market to deliver you research solutions that are tailored to your needs and put you ahead of the curve.
We deliver in-depth and superior quality research in prices that are reasonable, unmatchable, and shows our understanding of your resource structure. We, additionally, offer attractive discounts on our upcoming reports.
Our team of expert analysts are at your beck and call to deliver you optimum results that are customised to meet your precise needs within the specified timeframe and help you form a better understanding of the industry.