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India Online Food Delivery Market attained nearly USD 2.92 billion in 2019

According to a new report by EMR titled, ‘India Online Food Delivery Market Report and Forecast 2020-2025', the India online food delivery market reached a value of almost USD 2.92 billion in 2019. The market is further expected to witness a robust growth in the forecast period of 2020-2025.

India online food delivery market is propelled by the increasing number of women workforce and double-income families who prefer convenient and quick meals at their doorstep. It offers various cuisines like Indian, Chinese, and Italian, among others, which can be ordered through the website and mobile application. India online food delivery is thriving due to the increasing population and the growing number of smartphone users. Economical rate of internet data has brought a revolution in online food services in India. This virtual space allows consumers to conveniently evaluate and compare menus, prices, and reviews of restaurants available on the internet. They also allow ease of payment with options like cash on delivery (COD) and online payment.

Pizza Hut, one of the major brands of Yum! Brands (NYSE: YUM) and Domino's Pizza, Inc. (NYSE: DPZ) are the key players in the online food delivery market in India.  They are spread across India and provide cost-effective food.

Zomato and Swiggy are the major companies leading online food delivery market in India. In 2019, Zomato announced that it had reached the milestone of delivering food in 500 cities across India. Recent additions to the Zomato map include Pushkar in Rajasthan, Alappuzha, and Malappuram in Kerala, and Kanyakumari, among others. The food delivery services are proliferating due to the upcoming marketing campaigns by the companies, along with inflating the disposable income of consumers.

Swiggy, a leading company in India online food delivery market, the launch of a ‘Daily’ app, which would provide homestyle meal subscription for the first time in India. This app will offer homestyle simple food prepared by home chefs, organised vendors, and tiffin service providers. It has been launched in Gurugram and expected to expand to Bangalore and Mumbai soon.

Market Breakup by Cuisines, Platforms, Delivery Types, Payment Methods, and Cities:

  • Fast Food, Indian, Chinese, and Italian, among others are the major cuisines of the Indian Food delivery market.
  • By platform, the market can be divided into website and mobile application.
  • The online food delivery is delivered through restaurant-to-consumer delivery and platform-to-consumer delivery.
  • The payment method used for online food delivery is online or/and cash on delivery.
  • The regions included in the market are Bangalore, Delhi-NCR, Mumbai, Hyderabad, and Pune, among others.

Key Findings of the Report:

  • The growing number of smartphone users in the country, along with the readily accessible and affordable options, is aiding in increasing the customer base of the online food delivery industry in India.
  • The rapid penetration of internet due to economic data rates is providing further impetus to the industry.
  • The rise in marketing campaigns by the dominant players is also driving the industry forward.
  • The online food market is being propelled forward by the increasing women workforce and increasing occurrence of double-income families who prefer to eat out. 
  • The increasing younger population, along with higher disposable income, is a significant driver of the industry.

Key Offerings of the Report:

  • The EMR report provides an overview of the India online food delivery market for the periods (2015-2019) and (2020-2025).
  • The report offers historical (2015-2019) and forecast (2020-2025) market information for the cuisines, platforms, delivery types, payment methods, and cities of online food delivery.

Swiggy, Zomato, Foodpanda, Uber Eats, InnerChef, Fresh Menu, Domino's, Pizza Hut, Faasos, and KFC are the key players in the India online food delivery market as identified by EMR. The comprehensive report looks into their market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions.

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Expert Market Research (EMR) is a leading market research and business intelligence companies, ensuring its clients remain at the vanguard of their industries by providing them with exhaustive and actionable market data through its syndicated and custom market reports, covering over 15 major industry domains. The company's expansive and evergrowing database of reports, which are constantly updated, includes reports from industry verticals like chemicals and materials, food and beverages, energy and mining, technology and media, consumer goods, pharmaceuticals, agriculture, and packaging.

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