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The North America maltodextrin market is being driven by the prospering food and beverage industry in the region along with growing health conscience among the consumers. A surge in the number of health problems like diabetes and rising cholesterol levels in recent years has resulted in increasing sugar avoidance. The US is a leading market in the region and is also the major producer of corn, a significant maltodextrin feedstock. Between 2017-2018, the US accounted for nearly 36% of the global corn output, producing 372 million metric tons.
In North America, consumers are becoming calorie conscious and are also starting to actively seek out products with non-GMO ingredients. Thus, major players in the maltodextrin market in the region have increased their investments in various non-GMO products. In 2017, Ingredion added nine products to its nutrition, texturizer and sweetener solutions which achieved verified status from the Non-GMO Project. Out of the nine additions, three were the company’s maltodextrin varieties.
Maltodextrin is used extensively as a bulking agent in sweeteners like sucralose. Tate and Lyle, a major player in the maltodextrin market, also manufactures Splenda, the highly popular sucralose-based artificial sweetener owned by Heartland Food Products Group. Splenda derives most of its caloric content from maltodextrin. The maltodextrin market is also finding incentive in the North America region due to the growing preference for convenient and ready-to-eat foods. With American lifestyle becoming busier, people are increasingly consuming beverages that are ready-to-drink and can be had on-the-go. The higher consumption of processed food is also providing further impetus to the market as maltodextrins are added to frozen food items and desserts to lower the freezing point and to prevent the formation of ice crystals. The thriving instant noodles market in the US is also aiding the market growth.
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The key players in the North America maltodextrin market are Cargill, Incorporated, Archer Daniels Midland Company (ADM), Ingredion Incorporated, Roquette Frères, Tate & Lyle PLC, Tereos S.A, Grain Processing Corporation, and The Agrana Group. The report by EMR extensively covers their market share, production capabilities, and latest developments like plant turnarounds, mergers and acquisitions, and capacity expansions.
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