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The global natural sweeteners market is witnessing a healthy growth with the increase in the demand for stevia, which is a type of natural sweetener having zero-calorie content, unlike sugar. The increasing health concern among the consumers has led to a growth in the consumption of natural products over artificial ones. The global stevia market is being dominated by the Asia Pacific, followed by Europe. Within the Asia Pacific, China is the leading market, accounting for more than 90% of the total stevia production in the region.
The increase in the demand for low-calorie or sugar-free products is propelling the market further. In April 2020, Tate & Lyle PLC (LON: TATE), a global food ingredients provider and a major key player in the global stevia market, signed a multi-year enzyme supply and licensing agreement with Codexis, Inc. (NASDAQ: CDXS) to produce TASTEVA® M Stevia Sweetener. TASTEVA® M Stevia Sweetener is the first premium Reb M stevia sweetener, which was launched by Tate & Lyle in 2018, opening new horizons for the production of sugar-free products. The beverage giants like PepsiCo (NASDAQ: PEP) and Coca-Cola (NYSE: KO) are also increasing the production of stevia-based beverages to meet the growing demand of zero-calorie soft drinks, which have become quite popular among consumers.
Market Breakup by Type, Intensity, Application, Distribution Channel, and Regions:
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The major players in the global natural sweeteners market are the Ingredion Incorporated, Tate & Lyle PLC, Cargill, Incorporated, Archer Daniels Midland Company, Capilano Honey Ltd., Roodin Group Co., Ltd., Pastili Limited, PT. Coco Sugar Indonesia., Roquette Frères, Sunwin Stevia International Inc., GLG Life Tech Corporation, K K Birla Group of Sugar Companies, Others.
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