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According to a new report by EMR titled, ‘North America Household Care Market Report and Forecast 2022-2027', the North America household care market reached a value of almost USD 8.2 billion in 2020. The North America laundry detergent market is expected to support the growth of the global household care market. The global household care market is projected to grow at a CAGR of 1.5% in the forecast period of 2021-2026 to attain a value of USD 126 billion by 2026.
The North America household care market is propelled by the growing laundry detergent market in the region. The industry can be variously divided into many products; some of them are laundry detergents, laundry additives, dishwashing, hard surface cleaners, toilet care, among others. These are used to clean and polish our household items. The market is significantly dominated by the liquid detergent, which is widely demanded by the consumers. There has also been a rise in demand for eco-friendly products due to growing hygiene awareness.
Procter & Gamble Company (NYSE: PG) and The Clorox Company (NYSE: CLX) are the leading companies in the household care market. In 2020 Procter & Gamble, under its brand Zevo, launched a line of indoor traps and bug sprays which are kid and pet friendly. It is part of the company's initiative to create new products, achieving the commercial success of its Gillette razors and Tide detergent. The brand also offers an ultraviolet light box that lures and traps insects with the help of sticky cartridge. The Clorox Company (NYSE: CLX), another key player, in 2018 introduced Clorox® Disinfecting Bio Stain & Odour Remover. Its function is to clean, disinfect, and deodorize the surfaces. It helps remove the bio-stains, blood, or urine. The market is being aided by the rising hygiene and health consciousness of the consumers in the region.
Market Analysis by Products and Regions:
Key Findings of The Report:
Key Offerings of the Report:
The primary key players in the North America household care market include the Unilever, Henkel Corporation, Reckitt Benckiser, Kao Corporation, The Procter & Gamble Company, The Clorox Company, SC Johnson, Church & Dwight Co., Inc., Colgate-Palmolive Company among others. The comprehensive report covers their market share, capacity, and latest developments like mergers and acquisitions, and capacity expansions.
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
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